Finding Your Wedding Business Community: Who to lean on during a business emergency
Reception to Follow: A Podcast for Wedding Creatives
Release Date: 11/10/2022
Reception to Follow: A Podcast for Wedding Creatives
"If we want our business to be included in the wedding community as thought leaders, we have to carve out that space. If we want to be connected to our clients' vendor team on a wedding day, we have to make the first move. That was our biggest takeaway from attending the workshop: Make space for ourselves." Watching Radiant Strings CEO Nicole Lennartz grow her string ensemle company has been a sparkling highlight of 2024, and I'm so proud to kick off Reception to Follow's summer interview series with her!
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E v e r y o n e in wedding world is using social media the same exact way to market to the same exact people. The uninspired, regurgitated content clogging up everyone's feed does nothing for your bottom line. Stop posting ~just to post~ and create a game plan to stand out and stay consistent during the busiest time of year. Need ideas? Start here.
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"A lot of times, people have this ingrained idea that when you point a camera at them, they have to *do* something: They have to put their shoulders back, or smile a certain way. I think learning to notice and catch the off moments...that's when people are actually presenting themselves as they are. And I think a lot of people never see pictures of themselves like that." Wrapping up my plus-one guest interview series with the one and only Alexa Frankovitch, who is my go-to photographer for all things Heather Davis Creative, The Workshop, and what we're planning this summer. Cannot thank...
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"I'm a firm believer that you can do anything at any age." Y'all! Meet Emma Ervin, the 25-year-old owner of Pittsburgh bridal boutique, Gemma Bridal, and overall kickass creative entrepreneur. She is straight up reverse engineering how the bridal gown industry functions, and talking to her was like a breath of fresh air. She also announced something HUGE on air--a RTF EXCLUSIVE!--and I'm still marinating in our conversation. I'm ten years her senior and was low key taking notes the entire time. If you need an injection of inspiration....or just want the bridal gown tea...hit play....
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*This* episode with *this* guest has been a long. time. coming. Press play today to hear how Pittsburgh wedding photographer Dawn Derbyshire and I truly feel about: When to close your books. Becoming a mentor, and diversifying your offerings in wedding world. How inclusivity and diversity in the wedding world still 'fucking sucks.' Why grooms shouldn't be a prop in their own wedding day. The built in water cooler Pittsburgh wedding community (and why we love it!) Embracing and HELPING the next generation of wedding creatives instead of tearing them down. Gossiping. Instragram, branding,...
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"The more the merrier is not always true if it's diluting the purpose for why you are gathering." Today's episode gives you a peek into how and why Rachel and I planned the workshop--THREE OF THEM!--and where it's headed next.
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It's Feb. 1, and I'm only $5,000 away from hitting my $25,000 quartley revenue goal for HDC! Ep. 59 of Reception to Follow details how I did it, and how I can help you hit your $$$ goals by March 31. Give it a listen and then get moving!
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Name your wedding day guilty pleasure. What advice would you give your 5-year-ago self? If you were a wedding cookie, what would you be and why? What's the best advice you've received in business? Spill your craziest client/wedding story. Where were you when COVID happened? What's something you learned about in your business that you will do differently in 2024? All these questions answers by our Aug. and Nov. workshop alumni during such a nice coffee hangout last week! Cannot say thank you enough to the wedding creatives who let me record them with zero notice <3 Love y'all!!! Supercut...
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...Short answer? Hire me lol. Today's episode highlights three REAL bio glow ups from wedding pros that refreshed their About Me pages this winter! Bonus: I spill my own before and after too! Huge thank you to Firmly Rooted Events, Margaret James Photography, and Marodi Media for letting me share their old and new bios with the world! I loved writing them. If your bio is sounding a little stale after today's eposide,
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"This is going to be one of your biggest and best creations as a 'creative.'" Got a little ~personal~ with today's episode as I prepare for maternity leave...A sentence that still feels very weird to write. I cannot thank the four Pittsburgh wedding creatives and moms and friends that shared their advice with me...y'all are the blueprint: Serena Bridges, Bridgeperspective Rachel Rowland Victoria Carpenter, Oh Joyful Day Alyssa Vanston Ep. 56 is live now, give it a listen!
info_outlineRegardless of the level and timing of all of the 911 moments I've experienced in business, tapping into my wedding community is how I’ve gotten through all of them more or less unscathed. When you find yourself in an emergency, who are you going to lean on?
If you are unsure of how to go about crafting your emergency plan, or want to prioritize growing your team and strengthening your community as we head into 2023, my winter glow up coaching sessions are for YOU. Sign up today!