#035 Jeff Tippett | The Power of Persuasive Branding
The Personal Branding Podcast - Brands On Brands
Release Date: 07/15/2019
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The Personal Branding Podcast - Brands On Brands
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The Personal Branding Podcast - Brands On Brands
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The Personal Branding Podcast - Brands On Brands
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The Personal Branding Podcast - Brands On Brands
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Chris Do: Redefining Branding for the Creative Entrepreneur | Ep. 300
The Personal Branding Podcast - Brands On Brands
Chris Do on Personal Branding, Creator Business, and Authenticity. In this episode of Brands On Brands, host Brandon Birkmeyer interviews Chris Doe, an Emmy Award-winning designer, CEO, and founder of The Futur, an online education platform for creatives. Chris shares insights on the importance of personal branding, the journey of starting a YouTube channel, and the challenges of transitioning from teaching at art schools to creating online content. They discuss the essence of branding, overcoming fears of public critique, and making meaningful content. Chris also touches on the balance...
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The Personal Branding Podcast - Brands On Brands
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The Personal Branding Podcast - Brands On Brands
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The Personal Branding Podcast - Brands On Brands
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The Personal Branding Podcast - Brands On Brands
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3 Secrets to Build Authority Without Feeling Like an Imposter | Ep. 295
The Personal Branding Podcast - Brands On Brands
In this episode, discover three essential secrets to establishing authority without experiencing imposter syndrome. We address common concerns about credibility and authenticity, and offer actionable advice including embracing authenticity over perfection, sharing knowledge generously, and building credibility through small wins and consistent actions. Tune in to gain insights on how to effectively build your personal brand while staying genuine and confident. 00:00 Introduction and Overview 00:49 Understanding the Imposter Syndrome 02:04 Secret #1: Embrace Authenticity Over Perfection 03:53...
info_outlineJeff Tippett, known as “Mr. Persuasion,” is an international speaker, podcast host, writer, and expert in persuasive communication. Jeff is the founder of the public affairs and communications firm Targeted Persuasion, and author of the book Unleashing Your Superpower: Why Persuasive Communication Is the Only Force You Will Ever Need.
In this episode, Jeff explains how persuasive communication played a vital role in adopting his daughter, breaks down his "Three C's" of communication, and discusses why persuasion is a powerful act for everyone involved.
The Finer Details of This Episode:
- How Jeff got an early start as an “entrepreneur.”
- The reason adopting his daughter played a major role in shaping Jeff’s attitude toward persuasive communication.
- What makes persuasion different from manipulation, and why Jeff sees the former as instilling a kind of leadership in people.
- How persuasive communication allows you to do more with less and convince people without them even realizing at first.
- Capture, Connect and Convince: Jeff’s “Three C's” for persuasive communication.
- Why Jeff puts his faith in mom & pop businesses and grassroots organizations over their bigger counterparts.
Quotes:
“Persuasion is seeing a better future, a better outcome for someone else and helping them to see it for themselves and bringing them along in this journey.”
“I wanna say something that doesn’t give them everything, but gives them enough.”
“I didn’t have to cause the emotion, I didn’t have to create it. I just had to connect with it and give them an outlet to change it.”
“How do I reframe this in a way that speaks to what they care about, not what I care about?”
“You’re already building your brand whether you realize it or not.”
“There’s so much peace when all of our work aligns with who we are internally and what matters to us.”
Mentions:
Guest Links:
Jeff’s homepage - https://jefftippett.com/
Targeted Persuasion - http://targetedpersuasion.com/
Unleashing Your Superpower - https://www.amazon.com/dp/173353380X/ref=cm_sw_r_tw_dp_U_x_zbKkDb473RRPB
Visit Brandon’s website at www.BrandsOnBrandsOnBrands.com
Join the Brand Growth Community on Facebook at www.brandonbrands.com/community
And please leave a rating and review on iTunes!