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CarlGould-#70secondCEO-Closers Are they Where They Need to Be?

Carl Gould #70secondCEO

Release Date: 03/31/2020

Carl-Gould-#70secondCEO-How Do We Judge Value show art Carl-Gould-#70secondCEO-How Do We Judge Value

Carl Gould #70secondCEO

 How do we judge value? Hi Everyone, Carl Gould here your #70secondCEO, just over a minute of investment per day for a lifetime of results. We’re talking about increasing your fees. Now wouldn’t that be nice? Just take your prices and charge more? And you’ll just make more money. Isn’t that great? Well, you know what, it’s actually necessary. We have been talking about not just being another penguin, about standing above, about being an expert, about differentiating yourself. Well, guess what? People judge your quality based on your fees. Think about it, I asked you the...

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Carl-Gould-#70secondCEO-What Will Your Customer PAY for show art Carl-Gould-#70secondCEO-What Will Your Customer PAY for

Carl Gould #70secondCEO

What will your customer PAY for? Hi Everyone, Carl Gould here your #70secondCEO, just over a minute of investment per day for a lifetime of results. What Titan of industry or celebrity or performer or entrepreneur would you pay to go see? Or pay to travel to go see? Right, because that person or what they represent or their achievements or their value structure or what they’re teaching or what they’ve learned, it’s important to you. Right, it’s valuable to you. But I’ll tell you what, my daughter, my 10-year-old is not going to pay or travel to go and see Warren Buffett. She already...

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Carl Gould-#70secondCEO-Whats Important to your CUSTOMER show art Carl Gould-#70secondCEO-Whats Important to your CUSTOMER

Carl Gould #70secondCEO

What's Important to your CUSTOMER? Hi Everyone, Carl Gould here your #70secondCEO, just over a minute of investment per day for a lifetime of results. Because people place value on the intangibles and they place value on some of the other benefits and features that these brands offer. They are luxury brands for a reason because they are brilliant at (they are brilliant at) connecting with their customer and having a great customer experience. And that’s a lot of why they are so successful at doing that. So I need to warn you, here’s the first lesson in the obnoxious offer, ok? Many of you...

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Carl-Gould-#70secondCEO-The Problem-Solving Engine Part 2 show art Carl-Gould-#70secondCEO-The Problem-Solving Engine Part 2

Carl Gould #70secondCEO

The Problem Solving Engine Part 2 Hi Everyone, Carl Gould here your #70secondCEO, just over a minute of investment per day for a lifetime of results. So, the Problem Solving Engine will punish you dearly in coaching. And so, what has gotten you to this point today, being a really rock star consultant, and solution provider, will get in the way of you being a successful coach. It is a totally different set of skills. You call yourself a coach but do you really have those skills? Now some of you may have done some training already.  My challenge to you though is, that when you're working...

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Carl Gould-#70secondCEO-The Problem Solving Engine Part 1 show art Carl Gould-#70secondCEO-The Problem Solving Engine Part 1

Carl Gould #70secondCEO

 The Problem Solving Engine Part 1 Hi Everyone, Carl Gould here your #70secondCEO, just over a minute of investment per day for a lifetime of results. You call yourself a business coach, but are you really? You know the skill of coaching is one of the hardest skills to develop over time because it can’t be about your agenda, you can’t direct somebody and you have no control over what they do! So, there’s a certain skill set to draw the resources and the answers out of somebody in such a way that they believe they were the ones that came up with the answer. Yet they credit you with...

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Carl-Gould-#70secondCEO-Focus and Reframe for Success show art Carl-Gould-#70secondCEO-Focus and Reframe for Success

Carl Gould #70secondCEO

Focus and Reframe for Success Hi Everyone, Carl Gould here your #70secondCEO, just a little over one minute of investment every day for a lifetime of result. You know there are plenty of things I do that I love. I love my work, I love what I do, how I do it, and who I get to do it with. But there are also some things I don’t enjoy doing, I’m starting to think now, what can I focus on that will make me jump up and down with exuberance? For the things that I don’t care to do with the things that aren’t, you know first on my list. Got me thinking. How about you? What are some things that...

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Carl-Gould-#70secondCEO-Getting Others to Perform - Empower Them show art Carl-Gould-#70secondCEO-Getting Others to Perform - Empower Them

Carl Gould #70secondCEO

Getting Others to Perform - Empower Them Hi Everyone, Carl Gould here your #70secondCEO, just over a minute of investment per day for a lifetime of results. You need to get others to perform at a high level. That means you have to empower them, that means you have to coach them, guide them, and mentor them. So let me give you a couple of statistics here to play around with a couple of formulas for how you spend your time. Alright, you are gonna take on in Stage 3 here, is “How well do you get others to perform at a high level?” So I'm gonna give you a little time management formula called...

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Carl-Gould-#70secondCEO-Making Your Voice STAND out show art Carl-Gould-#70secondCEO-Making Your Voice STAND out

Carl Gould #70secondCEO

Making Your Voice STAND out Hi Everyone, Carl Gould here your #70secondCEO, just over a minute of  investment per day for a lifetime of results. Remember the story about the March of the Penguins? We thought it was a penguin movie in the beginning but what it really was was a dating movie. Our stars, the first penguin in the beginning, in the first scene, turns the corner, now he's one of a dozen; turns the corner again, now he's in a colony of 10,000. Our penguin, our Star Penguin, we don't see him for the rest of the movie and we don't know how he does. In the beginning, there was no...

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Carl Gould-#70secondCEO-Open Your Eyes to New Perspectives show art Carl Gould-#70secondCEO-Open Your Eyes to New Perspectives

Carl Gould #70secondCEO

Open Your Eyes to New Perspectives Hi Everyone, Carl Gould here your #70secondCEO, just over a minute of investment per day for a lifetime of results.  So if you're a big picture driver type person and you're results-focused, you need to get around people who enjoy process. So get around professional organizers, go take that class, you know, go take that lean manufacturing, or Six Sigma class online. Get around process people, and learn how they think.  If you're a sales and marketing relationship type person, you really don't like the numbers and detail bugs you down, go take that...

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Carl Gould-#70secondCEO-Productize all of Your Operations show art Carl Gould-#70secondCEO-Productize all of Your Operations

Carl Gould #70secondCEO

Hi Everyone,  this is Carl Gould I am your #70secondCEO, a 70 second investment each day for a lifetime of results. Today’s topic is -  Intellectual Property, where to look for it in your business and how to build it.  You know you’re a phenomenal business, you're a visionary entrepreneur, you get things done, you have great ideas. We now need to make them into concrete programs and products. That’s right we’re gonna productize all of your operations. So, look at these areas:  Sales  Order fulfillment  Employee onboarding  Your guiding...

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Closers and sellers do you know the difference?.....Carl is the creator of the 7 Stage Growth method, which has propelled over 75,000 companies worldwide. In this micro-podcast Gould shares actionable, practical tips to grow your business. You're too busy to be reading this, start listening!

 

Read full transcript:

Hi Everyone, Carl Gould here your #70secondCEO, just over a minute of  investment per day for a lifetime of results.

Closers, on the other hand, closers are interesting. Because they're all too happy to close. As a matter of fact, their favorite book is, It's A Numbers Game. You know, if i close 1 in 20, then try to get 19 No’s as soon as possible. But they're all too quick to get the No because they don't like people, generally speaking. So they're quick to scorch earth in this area. So what we wanna do is we wanna get the sellers to the front of the funnel, we wanna get closers to the back of the funnel. The auto dealerships do this very very well. So take a moment, write down, who are your sellers and who are your closers, and do you have some that are in the wrong spot? 

Like and follow this podcast so you can learn more. My name is Carl Gould and this has been your #70secondCEO.