Lead Generation Growth through Specialization Jan Roos Episode 142
Contractors Secret Weapon Podcast
Release Date: 10/06/2016
CSW #324 - Who Are You Selling?
Contractors Secret Weapon Podcast
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CSW #323 - The Coming Change
Contractors Secret Weapon Podcast
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CSW #322 - Why Do You Make It So Hard For Customers To Do Business With You?
Contractors Secret Weapon Podcast
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CSW #321 - Snake Oil! How To Overcome This Perception.
Contractors Secret Weapon Podcast
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CSW #320 - Is Your Marketing Active or Passive?
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CSW #319 - How To Pre-Sell & Pre-Sort So You Only Deal With HOT Prospects.
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CSW #318 - How to be a better businessman.
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CSW #317 - The One About Your Insanity.
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CSW #316 - Mastering Google To Get More Clients.
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CSW #315 - Focusing On Your Perfect Avatar.
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Lead Generation Growth through Specialization Jan Roos Episode 142
Is AdWords right for my business?
He focuses on bleeding neck markets businesses.
Businesses that that have customers who need you now.
Emergency Roof repair
Emergency pluming repair
Businesses where the customer needs s to get you now to solve their problem.
In this episode, we talk with Jan Roos, who owns a lead generation company for attorneys. In the episode we talk about the power of specialization and why focusing on narrowing down EXACTLY what you help clients/customers with is so powerful in business.
Expert Engines is a lead generation service. We focus on law firms and really our claim to fame is being able to deliver results in 72 hours or less. It’s a system that he has put together for all types of businesses.
It goes to the principal of investing in your business to get a return on that money spent.
A great lead generation program needs to have a good follow up system you ‘ve got the initial call to do a proposal if they buy Great .If they don’t what’s next you have paid for that lead are you going to squeeze every dollar out of the lead or are you going to throw it away.
Important questions to ask someone who you might be trying to do google ad words or really any marketing is what is the cycle of the add how long does it take to work when will know how long before I know how does It work, are there any contracts if so for how long. Are there any guarantees.
The nice thing about guarantees is that it puts the burden on the seller and it makes it much easier for the customer to do business.
Jan Roos at Expert engines take great care with his clients if you even become one because he will sit down with you and see if you are a good fit for the systems that he can create for you.
If you are not a good fit ,if your business is not one of those on bleeding neck markets businesses.
Businesses that that have customers who need you now. He doesn’t want to take your money
Jan Roos has a special download for you at
http://expertengines.co/contractor/
Contact Jan Roos
- 917.855.8940