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PNTV: Nobody Wants to Read Your Sh*T by Steven Pressfield

Heroic with Brian Johnson | Activate Your Best. Every Day.

Release Date: 12/04/2018

Overcome Your Demons: By Connecting to Your Daimon (Heroic +1 #1,737) show art Overcome Your Demons: By Connecting to Your Daimon (Heroic +1 #1,737)

Heroic with Brian Johnson | Activate Your Best. Every Day.

Today's +1 features wisdom from Matt Higgins.   Heroic: https://heroic.us ← "Heroic is the best self-development platform in the world." — John Mackey, co-founder & former CEO of Whole Foods Market   Want access to more wisdom in time? Get access to over 1,500 +1's (just like this!) and 650+ Philosopher's Notes (distilling life-changing big ideas from the best self-development books ever written) and a LOT more with our Heroic Premium membership. Learn more and get 30 days free at https://heroic.us

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Burn the Boats: Toss Plan B Overboard (Heroic +1 #1,736) show art Burn the Boats: Toss Plan B Overboard (Heroic +1 #1,736)

Heroic with Brian Johnson | Activate Your Best. Every Day.

Today's +1 features wisdom from Matt Higgins, Napolean Hill, and Lanny Bassham.   Heroic: https://heroic.us ← "Heroic is the best self-development platform in the world." — John Mackey, co-founder & former CEO of Whole Foods Market   Want access to more wisdom in time? Get access to over 1,500 +1's (just like this!) and 650+ Philosopher's Notes (distilling life-changing big ideas from the best self-development books ever written) and a LOT more with our Heroic Premium membership. Learn more and get 30 days free at https://heroic.us

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“Well-Rounded” Is Overrated: Rather, Be Exceptional (Heroic +1 #1,735) show art “Well-Rounded” Is Overrated: Rather, Be Exceptional (Heroic +1 #1,735)

Heroic with Brian Johnson | Activate Your Best. Every Day.

Today's +1 features wisdom from Bob Rotella, Peter Drucker, and Tom Rath.   Heroic: https://heroic.us ← "Heroic is the best self-development platform in the world." — John Mackey, co-founder & former CEO of Whole Foods Market   Want access to more wisdom in time? Get access to over 1,500 +1's (just like this!) and 650+ Philosopher's Notes (distilling life-changing big ideas from the best self-development books ever written) and a LOT more with our Heroic Premium membership. Learn more and get 30 days free at https://heroic.us

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The Catalyst for Excellence: Enthusiasm! (Heroic +1 #1,734) show art The Catalyst for Excellence: Enthusiasm! (Heroic +1 #1,734)

Heroic with Brian Johnson | Activate Your Best. Every Day.

Today's +1 features wisdom from Bob Rotella, Bernard Roth, Angela Duckworth, John Wooden, and Ralph Waldo Emerson.   Heroic: https://heroic.us ← "Heroic is the best self-development platform in the world." — John Mackey, co-founder & former CEO of Whole Foods Market   Want access to more wisdom in time? Get access to over 1,500 +1's (just like this!) and 650+ Philosopher's Notes (distilling life-changing big ideas from the best self-development books ever written) and a LOT more with our Heroic Premium membership. Learn more and get 30 days free at https://heroic.us

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The Odds of Success: Ignore Them If You Want to Do Great Things (Heroic +1 #1,733) show art The Odds of Success: Ignore Them If You Want to Do Great Things (Heroic +1 #1,733)

Heroic with Brian Johnson | Activate Your Best. Every Day.

Today's +1 features wisdom from Bob Rotella and Bernard Roth.   Heroic: https://heroic.us ← "Heroic is the best self-development platform in the world." — John Mackey, co-founder & former CEO of Whole Foods Market   Want access to more wisdom in time? Get access to over 1,500 +1's (just like this!) and 650+ Philosopher's Notes (distilling life-changing big ideas from the best self-development books ever written) and a LOT more with our Heroic Premium membership. Learn more and get 30 days free at https://heroic.us

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How Champions Think: They Create Their Own Reality (Heroic +1 #1,732) show art How Champions Think: They Create Their Own Reality (Heroic +1 #1,732)

Heroic with Brian Johnson | Activate Your Best. Every Day.

Today's +1 features wisdom from Bob Rotella.   Heroic: https://heroic.us ← "Heroic is the best self-development platform in the world." — John Mackey, co-founder & former CEO of Whole Foods Market   Want access to more wisdom in time? Get access to over 1,500 +1's (just like this!) and 650+ Philosopher's Notes (distilling life-changing big ideas from the best self-development books ever written) and a LOT more with our Heroic Premium membership. Learn more and get 30 days free at https://heroic.us

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The Hard Thing Rule: Time to Bring Forth the Best (Heroic +1 #1,731) show art The Hard Thing Rule: Time to Bring Forth the Best (Heroic +1 #1,731)

Heroic with Brian Johnson | Activate Your Best. Every Day.

Today's +1 features wisdom from Angela Duckworth.   Heroic: https://heroic.us ← "Heroic is the best self-development platform in the world." — John Mackey, co-founder & former CEO of Whole Foods Market   Want access to more wisdom in time? Get access to over 1,500 +1's (just like this!) and 650+ Philosopher's Notes (distilling life-changing big ideas from the best self-development books ever written) and a LOT more with our Heroic Premium membership. Learn more and get 30 days free at https://heroic.us

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The Making of a Master: It Starts with a Heroic Target (Heroic +1 #1,730) show art The Making of a Master: It Starts with a Heroic Target (Heroic +1 #1,730)

Heroic with Brian Johnson | Activate Your Best. Every Day.

Today's +1 features wisdom from Gabriel Oettingen and Heidi Grant Halvorson.   Heroic: https://heroic.us ← "Heroic is the best self-development platform in the world." — John Mackey, co-founder & former CEO of Whole Foods Market   Want access to more wisdom in time? Get access to over 1,500 +1's (just like this!) and 650+ Philosopher's Notes (distilling life-changing big ideas from the best self-development books ever written) and a LOT more with our Heroic Premium membership. Learn more and get 30 days free at https://heroic.us

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Becoming Invincible: Via Stoic Persistence (Heroic +1 #1,729) show art Becoming Invincible: Via Stoic Persistence (Heroic +1 #1,729)

Heroic with Brian Johnson | Activate Your Best. Every Day.

Today's +1 features wisdom from David Fideler, Seneca, and Yogananda.   Heroic: https://heroic.us ← "Heroic is the best self-development platform in the world." — John Mackey, co-founder & former CEO of Whole Foods Market   Want access to more wisdom in time? Get access to over 1,500 +1's (just like this!) and 650+ Philosopher's Notes (distilling life-changing big ideas from the best self-development books ever written) and a LOT more with our Heroic Premium membership. Learn more and get 30 days free at https://heroic.us

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Vicious Crowds: vs. Virtuous Friends (Heroic +1 #1,728) show art Vicious Crowds: vs. Virtuous Friends (Heroic +1 #1,728)

Heroic with Brian Johnson | Activate Your Best. Every Day.

Today's +1 features wisdom from David Fideler, Seneca, Jim Rohn, Epictetus, and Buddha.   Heroic: https://heroic.us ← "Heroic is the best self-development platform in the world." — John Mackey, co-founder & former CEO of Whole Foods Market   Want access to more wisdom in time? Get access to over 1,500 +1's (just like this!) and 650+ Philosopher's Notes (distilling life-changing big ideas from the best self-development books ever written) and a LOT more with our Heroic Premium membership. Learn more and get 30 days free at https://heroic.us

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When I first saw the title for this book I thought to myself, "Really, Steve? THIS is what you think I need to hear? That nobody wants to read my sh_t? I thought we were working on our Resistance and winning the War of Art!" Then I bought the book and embraced the tough love with a growth mindset. Big Ideas we explore include WHY people don't want to read your sh_t (or engage with your product/or listen to your talk, etc.) (hint: they're REALLY BUSY!), how to be worthy of their attention, why the hero's journey is essential for effective storytelling (the 10 main points), doing what scares you the most, and the importance of giving us your gift (mine the gold, please!!).