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Microbes to the Rescue: Lisa Nunez Safarian and Pivot Bio

Business for Good Podcast

Release Date: 09/01/2023

Premature Obituaries? Bruce Friedrich’s Optimism for Cultivated Meat show art Premature Obituaries? Bruce Friedrich’s Optimism for Cultivated Meat

Business for Good Podcast

Upon reading his obituary, Mark Twain reportedly wrote that “the reports of my death are greatly exaggerated.” Whether Twain actually wrote this or not, the reality remains that today the reports of the death of cultivated meat are indeed quite real. Yet Bruce Friedrich, the president of the , is here to tell you that he believes such reports are not based on science and are indeed greatly exaggerated.  Few people have done more to inspire others to pursue alternative protein—including cultivated meat—as a strategy to ameliorate world problems than Bruce. I’ve known Bruce...

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Defying the Odds: Orbillion Bio Raising Capital for Cultivated Meat in 2024 show art Defying the Odds: Orbillion Bio Raising Capital for Cultivated Meat in 2024

Business for Good Podcast

If you follow the cultivated meat sector, you know that the last couple years have been tough. Some companies have gone under, others have gone into hibernation, and others have shed staff in cash-conserving layoffs. Major publications have published opinion column obituaries for this industry, yet the work goes on. Part of that work is that of , a B2B cultivated meat company which successfully , surely a Herculean feat. Having now brought in $15 million, while the Orbillion technology is complex, the business model is simple: grow high-quality wagyu beef cells and then sell those cells...

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The Past, Present, and Future of Cultivated Meat with UPSIDE Foods’ Uma Valeti show art The Past, Present, and Future of Cultivated Meat with UPSIDE Foods’ Uma Valeti

Business for Good Podcast

No cultivated meat company has raised more capital than UPSIDE Foods. In 2022, after having already raised about $200 million in previous rounds, the company raised another with a company valuation north of the coveted $1 billion unicorn status. No company in the space has garnered more media attention, both positive and critical, than UPSIDE Foods. No company has as much volume of cultivation capacity as UPSIDE Foods. No company is as old as UPSIDE Foods, as it was the first startup formed to take this technology out of academia and work to commercialize real meat grown slaughter-free....

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Fishing for Progress in Asia: Avant Meats show art Fishing for Progress in Asia: Avant Meats

Business for Good Podcast

Asia is leading the world when it comes to semiconductors, solar panels, wind turbines, and other technologies critical for the future. In a time when several US states are  the sale of cultivated meat, Asia seems to be leaning into the technology, and one of the most mature companies in the space there is .  Founded in Hong Kong in 2018 and having raised about to date, Avant Meats is focused on making a dent in Asian seafood demand. In this episode, Avant founder and CEO Carrie Chan discusses why her focus is seafood, what scale she’s at and where she hopes to soon go, and how...

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Fishing for High-Margins in Cultivated Seafood: BlueNalu’s Path to Scale show art Fishing for High-Margins in Cultivated Seafood: BlueNalu’s Path to Scale

Business for Good Podcast

BlueNalu is one of the better-funded companies when it comes to cultivated meat. Having raised more than $100 million, including about $35 million toward the end of 2023—a notoriously difficult time to fundraise—their founder and CEO Lou Cooperhouse is optimistic about their path to success. But as you’ll hear in this episode, Lou isn’t working to compete against the commodity meats like chicken, pork, and beef. Rather, he’s pursuing a strategy to compete against products that are exponentially higher-cost, like bluefin tuna, which can often sell for more than $100 a pound. In this...

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Is the Future of Cultivated Meat in Thailand? Aleph Farms is Betting on It show art Is the Future of Cultivated Meat in Thailand? Aleph Farms is Betting on It

Business for Good Podcast

When you think about cultivated meat, Thailand isn’t exactly the first country that comes to mind. Sure, you may think about the US, Netherlands, Israel, and Singapore. But the Southeast Asian kingdom is where Israeli cultivated meat juggernaut Aleph Farms recently announced its first commercial factory will be.  Having just received Israel’s first regulatory approval to sell cultivated meat—and the world’s first regulatory approval for cultivated beef in particular—Aleph Farms CEO Didier Toubia discusses his company’s rollout strategy with me in this conversation. As you’ll...

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Flying Cars or Electric Cars? Isha Datar’s Thoughts on Where Cultivated Meat Tech Stands Today show art Flying Cars or Electric Cars? Isha Datar’s Thoughts on Where Cultivated Meat Tech Stands Today

Business for Good Podcast

When the New York Times recently ran an  declaring the infant fatality of the cultivated meat industry, Isha Datar, CEO of , was quoted as saying of the sector, “this is a bubble that is going to pop.” Given that New Harvest is intended to promote and advance the field, what did Isha mean by this? She expounded on that thought in a asserting that while she disagrees with the columnist’s conclusion that cultivated meat can never become a viable reality, she believes that the sector has been plagued by “exaggerations, lies, and broken promises.” In this episode, Isha and I talk...

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Mark Post, A Decade After the First Cultivated Burger show art Mark Post, A Decade After the First Cultivated Burger

Business for Good Podcast

In 2013, Dr. Mark Post  when he debuted the world’s first-ever burger grown from animal cells. Weighing in as a quarter-pounder, the burger carried a price tag of a mere $330,000—all of which was funded by Google co-founder Sergey Brin.  A decade later, what does Mark think about the movement and the industry he helped birth?  When his burger was debuted, a grand total of zero companies existed to commercialize what would come to be called cultivated meat, no serious investment dollars had flowed into cultivated meat research, yet hopes were high that such meat would be on...

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Are Smaller Cultivators the Answer for Cultivated Meat’s Success? Niya Gupta Thinks So show art Are Smaller Cultivators the Answer for Cultivated Meat’s Success? Niya Gupta Thinks So

Business for Good Podcast

Some of the companies in the cultivated meat space are betting that massive stainless steel cultivators—think 100,000L to 250,000L—are the path to commercialization. Niya Gupta, CEO of , is thinking smaller.  She argues that there may be a more realistic path using a , void of the impellers that agitate the more conventionally used reactors in the sector.  Founded in 2018, the company was spun out of , the first-ever cultivated animal product company which is now focused on materials like leather rather than meat. Having raised more than $20M in its first six years, Fork and Good...

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Josh Tetrick on the Future of the Cultivated Meat Movement show art Josh Tetrick on the Future of the Cultivated Meat Movement

Business for Good Podcast

If you listened to the , you already know that there’s an updated paperback edition of my book that’s coming out April 9, 2024. I announced in that episode that, aligning with that release, this show will be devoted for a couple months exclusively to interviews with leaders in the cultivated meat space, many of whom are profiled in the book.  And there’s perhaps no person in the cultivated meat sector who’s generated more headlines than Josh Tetrick, CEO of both and . Along with people like Mark Post and Uma Valeti, both of whom will also be guests in this podcast series,...

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More Episodes

A big part of what keeps you alive—among other things—is nitrogen. The plants you eat need it to grow, so for centuries farmers have been applying it to soil to make their acreage more productive. 

Prior to the 20th century, nitrogen fertilizer used to come from animal feces, blood, and bones—which is still common in organic agriculture today—but most row crops these days are fertilized with human-made nitrogen, produced by a high-energy reaction known as the Haber–Bosch process. (Or if you take Fritz Haber’s view of things rather than Carl Bosch’s, you might just call it the Haber process.)

The creation of synthetic nitrogen is a big reason we can feed eight billion humans today, since it enables us to produce a lot more food from the same acre of land. But, there’s much to be desired about how we fertilize crops today. Not only is it highly energy-intensive to fix nitrogen from the air and turn it into something bioavailable to plants, but the application of all that nitrogen also creates major runoff pollution and air emissions problems from our farms.

But what if, instead of doing the hard work of turning nitrogen into ammonia ourselves, we could simply coax soil microbes to do it for us? That’s what a startup founded in 2011 called Pivot Bio is doing. They’ve gene-edited microbes to restore their natural ability to convert atmospheric nitrogen and deliver it to crops by adhering to the roots of the plants. These nitrogen-fixing microbes are applied either in the furrow at planting or directly on the seed before planting, forging a symbiotic relationship that allows the plant to thrive with less synthetic nitrogen. And we’ve got Pivot Bio’s president and chief operating officer Lisa Nunez Safarian on the show to talk all about it.

Nitrogen, it turns out, is very big business, with the global fertilizer business nearly $200 billion in value. As you’ll hear, Pivot Bio has raised a whopping $600 million-plus from venture investors with a valuation nearing $2 billion—or one percent of the entire global fertilizer industry. Lisa tells us in this conversation that Pivot’s microbes were used on three million cropland acres in 2022, reducing the need for a huge amount of synthetic fertilizer, and generating about $50 million in 2022 revenue for Pivot Bio.

Even if you don’t know much about agriculture, I promise this conversation is a comprehensible and riveting one that showcases the potential for biotechnology to slow climate change, clean up the environment, and produce more food with fewer resources.

Discussed in this episode

More about Lisa Nunez Safarian

Lisa Nunez Safarian leads commercial, manufacturing, and product development at Pivot Bio. Dedicating her career to advancing agriculture and helping farmers achieve better outcomes, Lisa oversees the day-to-day operations to ensure we are meeting the nitrogen needs of our customers. Prior to joining Pivot Bio, Lisa held several leadership positions at Bayer and Monsanto. Most recently, she served as President, Crop Science North America for Bayer where she launched innovative technologies and go-to-market strategies that grew the business. Before this role, Lisa served as Vice President, North America for Monsanto where she was responsible for strategy, execution, and commercial transformation of the $12B U.S., Canada, and Latin America North seeds, traits, licensing and crop protection businesses.