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The Indie Playbook Presented by Focused Noise

Manager Steve Lobel - Part 2 - How loyalty, integrity and hard work leads to longevity in the music business

The Indie Playbook Presented by Focused Noise
Released on Sep 2, 2017
Steve Lobel is a legend in the hip-hop game.  After getting introduced to the music business by the late great Jam Master Jay from Run-DMC, Steve went on to become one of hip-hop’s most recognizable managers. Currently, Lobel manages the legendary group Bone Thugs-n-Harmony and super producer Scott Storch, who has worked with The Roots, Dr. Dre, Fat Joe, and many more.
Steve blesses us with a ton of great stories and advice, including lessons learned from Russell Simmons, Lyor Cohen, and others. He prides himself on honesty, and he does not back down from any questions, sharing very personal details and great business guidance. This is a great episode for any aspiring artist, producer, or future executive looking for more insight on advancing his or her career.  
Part 2 Highlights:
1:10 Why 50 Cent is a perfect example of success
7:18 Steve started every day out with a Mountain Dew and Snickers bar for decades
10:17 Steve makes a “Things not to do” list instead of a “To do” list
17:14 Steve shares his thoughts about the rappers he knew who passed away
23:35 Why Steve now takes pictures with celebrities
36:11 Do emerging artists need to move to LA or NY to make it?