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21. The Truth About Martial Arts in the Inner-City

The Truth About the Martial Arts Business with John Graden

Release Date: 12/08/2020

Why I Replaced Taekwondo with Empower Kickboxing™ show art Why I Replaced Taekwondo with Empower Kickboxing™

The Truth About the Martial Arts Business with John Graden

After nearly two decades of teaching traditional taekwondo, Guevara realized that what he was teaching was not providing the benefits he wanted for his students. He replaced his curriculum with Empower Kickboxing™ and did not lose a single student.

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21. The Truth About Martial Arts in the Inner-City show art 21. The Truth About Martial Arts in the Inner-City

The Truth About the Martial Arts Business with John Graden

Imagine being so desperate to escape the violent, drug-infested inner-city of Baltimore’s inner-city that you make up your own kung fu techniques to compete in martial arts tournaments in order to get some direction out. Yet, the darkness of the ghetto pulls you back in...

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The Truth About the Martial Arts Business with John Graden

In the episode, the truth about the martial arts business is that not only is it easy for instructors to fall into these drastic mistakes of the past, but that it’s almost expected.

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19. How Mark Moore Grew a 425 Student Martial Arts School While Teaching Just 2 Classes a Night show art 19. How Mark Moore Grew a 425 Student Martial Arts School While Teaching Just 2 Classes a Night

The Truth About the Martial Arts Business with John Graden

Our guest today is Mark Moore. His school in South Jersey has continued to grow through the pandemic. Mark says the three keys to his success are, the curriculum, the school atmosphere, and a special mindset that any martial arts school owner will certainly appreciate learning.

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17. How to Build a 6-Figure Self-Defense Business show art 17. How to Build a 6-Figure Self-Defense Business

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Joe Robaina is a veteran martial artist with a wide range of skills and talent. But for the last few years, he has excelled in the self-defense business. Joe shares some strategies that have helped him to build a successful self-defense business.

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16. Master the Art of Tongue Fu with Sam Horn show art 16. Master the Art of Tongue Fu with Sam Horn

The Truth About the Martial Arts Business with John Graden

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The Trump Tax Act may benefit your martial arts school in several ways. Here are 7 major ways that self-employed martial arts instructors and school owners can slash their taxes and keep more of their hard-earned money to put in the bank each year.

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14. 10 Important Questions About Your Martial Arts School Curriculum show art 14. 10 Important Questions About Your Martial Arts School Curriculum

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Willie Johnson The Truth About Martial Arts in the Inner-City

In the ultimate “fake it till you make it” scenario, podcast guest Willie Johnson was so desperate to escape Baltimore’s inner-city that he actually made up his own kung fu techniques to compete against black belts in martial arts tournaments. 

His dream was to become a karate champion and get out of his violent, drug-infested neighborhood. That dream eventually became a nightmare. 

As a teenager, Willie would climb on a bus to travel for days to compete in major tournaments around the USA. 

Then, a strange thing happened. He started to win. In fact, he won the prestigious US Open Karate Championships in 1986. 

Podcast host John Graden says, “I was at that event and remember being impressed with Willies’ performance. Like the rest of us, I had no idea what kind of world he lived in. This is a great story I know our listeners will enjoy.”

The newly crowned US Open Champion was not greeted with fanfare after his big win. Instead, he was met with a shower of bullets that left his best friend dead at his feet. His neighborhood crew gave him a dire ultimatum. Continue to do martial arts, or rejoin them and sell drugs to junkies.

Caught up in the emotion of the murder, Willie chose revenge for his friend over another tournament win. It was a fateful decision that sent him spiraling down into the dark world of hustling and muscling drugs. Overnight, he went from karate king to drug lord.

Though he knew it was the wrong decision, Willie spent the next three years as a violent stoned-out drug pusher until he was arrested for fighting with the police and sentenced to a year in the maximum-security prison. 

It was in that prison that Willie turned his life around. He kept to himself in his cell rather than mix with the prison population in the day area. He spent his time practicing his martial arts and setting goals for his future as a martial arts school owner and world champion. 

Willie “The Bam” Johnson went on to win seven-world championships, author books, and become a highly respected master martial arts teacher to his students, including many from the same inner-city neighborhood that he grew up in.

“The Bam” shares his story in a three-part series on John Graden’s The Truth About the Martial Arts Business Podcast. In addition to his martial arts experience, Johnson describes the harsh truth about martial arts in the inner-city.

He clearly explains the stark difference between what a martial arts black belt may think would happen in a ghetto street fight and what is most likely to go down and it’s not favoring the black belt.