The hiring of newspaper editors tends to make news only in THAT paper. But there's a unique twist to the hiring of a new editor for the Daily Tidings of Ashland. The paper has not had its own editor for most of the last decade. It shared Bob Hunter with its sister paper, the Mail Tribune of Medford. So the hiring of Bert Etling amounts to a newspaper increasing staff (at least by one) in an era of downsizing. Bert Etling joins us to talk about why he was hired and how he plans to revamp the Tidings.