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VOC241: From Farmer's Markets to Stores Nationwide - The Struggles and Challenges of Entrepreneurship with Stacey Marcellus of Cappello's

Farm Small Farm Smart Daily

Release Date: 11/17/2017

Pacing the Work Just Right show art Pacing the Work Just Right

Farm Small Farm Smart Daily

In this episode, farmer Travis Schulert talks about the importance of taking the time to pace farm work just right to avoid burnout.  Make farming easier with the  at  Follow PaperpotCo on IG Podcasts by Diego Footer: Microgreens: Vegetable Farming: Livestock Farming: Large Scale Farming: Small Farm Tools

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The Challenge of Growing Summer Greens in Tennessee show art The Challenge of Growing Summer Greens in Tennessee

Farm Small Farm Smart Daily

In this episode, farmer Ray Tyler talks about the challenges he faces growing salad greens in the heat of Tennessee summer.  Make farming easier with the  at  Follow PaperpotCo on IG Podcasts by Diego Footer: Microgreens: Vegetable Farming: Livestock Farming: Large Scale Farming: Small Farm Tools

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Considerations Behind Adding a Delivery Day show art Considerations Behind Adding a Delivery Day

Farm Small Farm Smart Daily

In this episode, farmers Max Becher and Mike Roberts talk about factors to consider before they decide to add a delivery day.  Make farming easier with the  at  Follow PaperpotCo on IG Podcasts by Diego Footer: Microgreens: Vegetable Farming: Livestock Farming: Large Scale Farming: Small Farm Tools

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Where to Start with No-Till show art Where to Start with No-Till

Farm Small Farm Smart Daily

In this episode, farmer and educator Jesse Frost shares how a farm can start its no-till journey.  Make farming easier with the  at  Follow PaperpotCo on IG Podcasts by Diego Footer: Microgreens: Vegetable Farming: Livestock Farming: Large Scale Farming: Small Farm Tools

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Experimenting on 100-Foot Paper Chains show art Experimenting on 100-Foot Paper Chains

Farm Small Farm Smart Daily

In this episode, farmer Erich Schultz shares how his experiment using 100-foot paper chains went.  Make farming easier with the  at  Follow PaperpotCo on IG Podcasts by Diego Footer: Microgreens: Vegetable Farming: Livestock Farming: Large Scale Farming: Small Farm Tools

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Your Seed Supplier and You show art Your Seed Supplier and You

Farm Small Farm Smart Daily

In this episode, long-time microgreens grower Chris Thoreau talks about the importance of building a good working relationship with your seed supplier.  Make farming easier with the  at  Follow PaperpotCo on IG Podcasts by Diego Footer: Microgreens: Vegetable Farming: Livestock Farming: Large Scale Farming: Small Farm Tools

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To Leave or Not to Leave Paperpot Chains show art To Leave or Not to Leave Paperpot Chains

Farm Small Farm Smart Daily

In this episode, the Lean Farmer Ben Hartman talks about whether or not to leave the paperpot chains in the beds before planting in a new crop.  Make farming easier with the  at  Follow PaperpotCo on IG Podcasts by Diego Footer: Microgreens: Vegetable Farming: Livestock Farming: Large Scale Farming: Small Farm Tools

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Native & Imported Beneficial Insects show art Native & Imported Beneficial Insects

Farm Small Farm Smart Daily

In this episode, Sheri Frey of Arbico Organics talks about using both native and imported beneficial insects on the farm.  Make farming easier with the  at  Follow PaperpotCo on IG Podcasts by Diego Footer: Microgreens: Vegetable Farming: Livestock Farming: Large Scale Farming: Small Farm Tools

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Arriving at the Best Price for Microgreens show art Arriving at the Best Price for Microgreens

Farm Small Farm Smart Daily

In this episode, microgreens grower Michael Quinn shares his thought process behind arriving at the most optimal price for his microgreens.  Make farming easier with the  at  Follow PaperpotCo on IG Podcasts by Diego Footer: Microgreens: Vegetable Farming: Livestock Farming: Large Scale Farming: Small Farm Tools

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Old School Networking Selling to Chefs show art Old School Networking Selling to Chefs

Farm Small Farm Smart Daily

In this episode, farmer and content creator Josh Sattin shares how he connects with chefs through old school networking.  Make farming easier with the  at  Follow PaperpotCo on IG Podcasts by Diego Footer: Microgreens: Vegetable Farming: Livestock Farming: Large Scale Farming: Small Farm Tools

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More Episodes

Today I will be talking to an entrepreneur, Stacey Marcellus who had an idea for a better food product and partnered with a friend to make that idea a reality.  With the right blend of hard work and luck Stacey helped take Cappello’s Gluten Free from a local farmers market to stores nationwide.

In this episode she will share some of the struggles and challenges that she faced doing it.  It's a hard dose of reality for anyone look to start a business, and refreshing it's not just me story for those of us already in the game.

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