21 - Making a Difference: The Impact of PR in Non-Profit

Special Guest Dána Drigo discusses her first PR non-profit project “Princes and Tiaras 2014 Prom Project” in the D.C. Area. This project is designed to provide prom dresses, suits, tuxedos, hair, make-up, and barber cuts to well-deserving seniors whom may already face financial challenges in their community. This project is done in such a way to preserve the identity of the seniors as well as start a relationship for future personal development.  Dána runs a PR firm and she also offered great tips on press releases and the core elements of a press release.