It’s no secret that a greater understanding of people will lead you to more success in business.
From hiring to collaborating to managing to pitching, almost every touchpoint of business involves interacting with people. And if you’re not interacting, you are most likely working on your product that will ultimately affect or influence people. Thus, a greater understanding of human behavior and psychology will undoubtedly help you take your business to the next level.
But how you choose to learn about human behavior is what will determine your level of knowledge and ultimately separate you from the competition. And that is why we are so focused on evolutionary psychology. To study evolutionary psychology is to understand the human being from the core; how did we evolve over the past hundreds of millions of years to be the way we are today.
On today’s episode of The Tai Lopez Show, we are joined by world-renowned evolutionary psychologist, Dr. David Buss. Professor Buss is the author ofThe New Science of the Mind, and currently teaches at the University of Texas at Austin. He has previously taught at Harvard and the University of Michigan, and today he explains how the principles of evolutionary psychology can be applied to business.