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002 - Meet Kerwin, Lauren, Angie, and Rachel

Travel Matters

Release Date: 10/12/2020

062 – TBEX Europe 2023 Kalamata, Greece with Elena Sergeeva and Ivan Bengeri show art 062 – TBEX Europe 2023 Kalamata, Greece with Elena Sergeeva and Ivan Bengeri

Travel Matters

In this final episode from TBEX Europe 2023 Kalamata, you can meet two guests. First, Rick talks to Elena Sergeeva. With a decade-long career in Sales & Marketing, she co-founded in 2015 with the purpose to unite like-minded individuals and to educate the Greek market on how to work with bloggers. She is the founder of several travel blogs. She also works with , one of the sponsors of TBEX. She did a session at this TBEX called “” where she talked about how working with blogging communities provides new marketing opportunities and continued growth for Andros Island. The session...

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061 – TBEX Europe 2023 Kalamata, Greece with Eric Stoen from Travel Babbo show art 061 – TBEX Europe 2023 Kalamata, Greece with Eric Stoen from Travel Babbo

Travel Matters

In this episode, you can meet travel blogger Eric Stoen from the family travel blog . He used to work in healthcare but was addicted to travel. So, in 2014 he quit his job and started the travel blog to inspire more people. So far, he’s been to 101 countries and seven continents. Hear how he got started and how he grew his blog. You can also hear him talk about the time he took his kids to Antarctica. Rick has tried to get Eric to be a speaker, but he keeps saying no. Will this interview make him change his mind?

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060 – TBEX Europe 2023 Kalamata, Greece with Cazzy Magennis and Bradley Williams show art 060 – TBEX Europe 2023 Kalamata, Greece with Cazzy Magennis and Bradley Williams

Travel Matters

In this episode, we have two guests. Cazzy Magennis and Bradley Williams are the travel blogging duo behind . Using captivating content and an intelligent approach to sharing their stories on mainstream media, their website reaches as many as 350,000 page views a month. In their session, they shared the step-by-step details of how they have landed a large number of high-profile mainstream media features in the last 18 months – which has, in turn, helped them to 3-4x their blog’s monthly traffic. This is their first TBEX, their first time as a speaker, and their first time as guests on a...

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059 – TBEX Europe 2023 Kalamata, Greece with Brennen Bliss and Anna Kalogeropoulou show art 059 – TBEX Europe 2023 Kalamata, Greece with Brennen Bliss and Anna Kalogeropoulou

Travel Matters

In this episode, we have two interviews. First, we meet Brennen Bliss, a US Search Award-winning SEO consultant and principal at the US-based travel and tourism-focused SEO agency, Propellic. The agency forms successful and creative SEO campaigns for its clients. Brennen is passionate about travel; sending more people to incredible places is part of his lifelong mission. Brennan did a double session called “Advanced SEO: Hidden Strategies to Compete in Search.” Then we have a conversation with Anna Kalogeropoulou, Deputy Governor of Tourism for the Region of Peloponnese, a destination for...

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058 – TBEX Europe 2023 Kalamata, Greece with Caroline Makepeace from yTravelBlog show art 058 – TBEX Europe 2023 Kalamata, Greece with Caroline Makepeace from yTravelBlog

Travel Matters

In this episode, we meet Caroline Makepeace (Caz) from and about Raleigh, North Carolina. Together with her husband, Craig, she’s been traveling the world since 1997 and since 2007 with their two daughters. The White House invited them to attend a travel summit as one of the top digital travel influencers in the world in 2014, and in 2020 they were granted a green card for their ”extraordinary ability in the art of travel blogging.” Caz and Craig are from the Central Coast of Australia and now live in North Carolina – but they like to call the world our home. She was the Opening...

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057 – TBEX Europe 2023 Kalamata, Greece with Melvin from Travel Dudes show art 057 – TBEX Europe 2023 Kalamata, Greece with Melvin from Travel Dudes

Travel Matters

In this episode, we have an interesting conversation with pioneer travel blogger Melvin Boecher from Germany. Melvin is the founder and CEO of , co-founder of the Social Travel Summit, former COO of iAmbassador, and with more than 15 years of successfully running his business, he is a pioneer of professional travel blogging. His Social Media are very popular. On , he has accumulated around 250.000 followers, and Melvin appears on over 8.500 recommended Twitter lists – this ranks him in the top 3 in travel. His page has over 115,000 fans, and his has around 50,000 followers....

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056 – TBEX Europe 2023 Kalamata, Greece with Catharina Fischer  show art 056 – TBEX Europe 2023 Kalamata, Greece with Catharina Fischer

Travel Matters

In this episode, we have an interesting conversation with Catharina Fischer about sustainable travel. Catharina is one of the leading experts in influencer marketing and a digital leader with over ten years of experience in tourism. At TBEX Europe 2023 Kalamata, Greece, she gave an interesting talk about the impact of tourism trends on travel content creators. Before she was Head of Social Media at the German National Tourist Board (GNTB), she was in various marketing positions in the tourism industry. At the GNTB, she implemented the international Social Media Strategy in over 12 markets...

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055 – TBEX Europe 2023 Kalamata, Greece with Jessica Schmidt from Hamburg Marketing show art 055 – TBEX Europe 2023 Kalamata, Greece with Jessica Schmidt from Hamburg Marketing

Travel Matters

In this episode we say “mojn” to Jessica Schmidt from . By developing, communicating and coordinating the Hamburg brand, they highlight the locational attractiveness of Hamburg and the Hamburg Metropolitan Region in Germany and abroad.  Hear how they work with content creators.  

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054 – TBEX Europe 2023 Kalamata, Greece with Travel YouTuber Martin Solhaugen show art 054 – TBEX Europe 2023 Kalamata, Greece with Travel YouTuber Martin Solhaugen

Travel Matters

Martin Solhaugen is a filmmaker, youTuber and photographer from Oslo, Norway. Martin has worked on global projects for Tourism-boards, luxury hotels, and high-profile clients. Martin has been traveling the world for the past 6 years in pursuit for cultural and visual expressions. With a big heart for visual storytelling and a unique eye for detail, he has worked on global projects for Tourism-boards, luxury hotels and high-profile clients. He did two sessions at TBEX Europe 2023, and in this conversation, he shares some tips, and talks about how the same video made him more money on than on ....

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053 – TBEX Europe 2023 Kalamata, Greece with Travel YouTuber Christopher Lau show art 053 – TBEX Europe 2023 Kalamata, Greece with Travel YouTuber Christopher Lau

Travel Matters

Chris Lau talks about his YouTube channel, and then we get into a long conversation about selling – an important skill to have as a travel content creator. With 10+ years of experience in a professional-level sales role, being recommended by other world-class creators, and having helped almost 80 creators from around the world, Chris also has a Mentor Program where he teaches how to travel for free, get paid for your work, and really make this into a lifestyle. See more about that on . 

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More Episodes
Welcome to the second episode of Travel Matters. 
Rick Calvert and Palle Bo talk about TBEX North America 2019 in Billings, Montana. How did it go, and how was it different than previous events?
Rick reveals that there were more older people than usual.
 

TIPS FOR FIRST TIMERS

There were many new faces again this year, and we talk to Kerwin McKenzie who did a pre-session for TBEX first-timers. 
Kerwin is an Amazon.com #1 best selling author, speaker, and ex-airline employee who travels on average over 250,000 miles a year. He writes up-to-date airport, destination and ground transportation guides plus airline flight and hotel reviews with a mission to motivate airline employees to use their travel benefits at Passrider.com. He’s flown 176 airlines and visited 125 countries and teaches travelers how to be loyal to travel brands at Cruisinaltitude.com and shares 365 unfamiliar destinations at UnfamiliarDestinations.com.
Kerwin has been to 17 TBEXs, and he knows that going to a conference like this one is all about the network and building relationships, so one of Kerwin’s advice was always to sit next to someone you don’t know. 
 

CREATOR OF THE MONTH

In this episode, we feature Lauren from Misadventures of an Outdoorsy Diva. Hear her story, what she does, and how she works with brands in this episode. We also talk about her podcast and how SEO has helped her blog after taking a course with Gemma and Laura of MakeTrafficHappen.com
 

PAID OR TRADE?

Angie Orth did a session on how to work with brands called “Paid or Trade? When (and How Much) to Pay Influencers for Content.” 
Angie is a recovering agency publicist with more than 15 years in the marketing industry and 13 years as an award-winning content creator. She created AngieAway.com to chronicle a yearlong round-the-world trip that accidentally became a career. She currently produces and co-hosts The Jet Sisters, a video series focusing on Millennial travel. At the closing party, we talked to the two Jet Sisters, Angie, and Rachel. 
Angie wrote a fascinating blog post called “The 17 Essential Commandments of Influencer Marketing” that you should read. 
 
In the next episode, we talk to Michael Collins from TravelMedia.ie.
Travel Matters is hosted by Rick Calvert, CEO of TBEX and Palle Bo, The Radio Vagabond and produced by RadioGuru.