8 Tricks to Get Your Clients Through the Holidays Without Gaining Weight
Release Date: 12/12/2019
How to Develop Relationships with Medical Professionals
She Means Fitness Business
Developing relationships with medical professionals was going to be easy once Exercise is Medicine™ was announced! Trainers and gyms thought it was going to be great. Imagine it raining clients told by their physicians to exercise and start working with a trainer. No one came. "Exercise is Medicine was established in 2007 by the American College of Sports Medicine to inform and educate physicians and other health care providers about exercise as well as bridge the widening gap between health care and health fitness."() It's Up To YOU. You want an endorsement from a...
info_outline
Creating Shared Experiences with Clients to Deepen Relationships and Loyalty
She Means Fitness Business
If you’re hoping to create a retreat or simply to deepen relationships and loyalty among your clients and members, (as we all should), then you’ll love this. From hosting retreats for more than a decade I learn something new every time. My retreats look very different from the first I hosted over a decade ago. And I’ve learned the most from my attendees after the retreat. Having quiet time to journal on a trail and cooking together were two things suggested and requested. Among the most fun activities we did during a recent 4 ½ day retreat was charades. We also held a team...
info_outline
Longevity and Exercise How Can You Help Clients Live Longer?
She Means Fitness Business
What’s the connection between longevity and exercise? Are you helping clients optimize longevity? Do you know it’s like a trending topic and NYT bestselling titles all have something to say about youth, younger, living longer stronger and better. You’ve got more time with clients than doctors with patients, and more opportunity to positively impact. You also have more opportunity than ever to leverage what it is you do for your own business longevity. So this very short episode with Chris Burres, host of an upcoming longevity summit will offer some quick insight from...
info_outline
10 Top Podcast of 2023 | She Means Fitness Business
She Means Fitness Business
Although the year is not quite complete and it’s true that sometimes the end of the year podcasts get the short sheet, I love compiling this episode for many reasons. First, it’s like conducting a poll on where you want and need the most help in your business…without conducting a poll. Second, it’s a real eye opener to see whether hosting guesst or doing solo content where I’m sharing behind the scenes of building a business resonate most. This year, it’s been the business how-to sessions that mattered most to you. A few stand-outs though that made it into this list...
info_outline
How to Get Your First Midlife Coaching Client
She Means Fitness Business
Ask. If you want to get your first midlife coaching client (or your hundredth) you’ll have to ask. As you listen, this is a day in the week that ends in “y.” If you didn’t ask someone to become a client and you want clients, are your actions congruent with what it is you say you want? I could give you a whole lot of platitudes here. I could share content that suggests you define a niche and create an avatar. And there are plenty of episodes here about that, but this isn’t one. To get your first midlife coaching client isn’t hard given women tend to seek trainers and support...
info_outline
5 Ways to Coach a Better Metabolism in Menopause
She Means Fitness Business
In a recent episode I shared how to help clients with a flat belly. If you haven’t heard it, and this one appeals to you, you’ll want to listen. (stay with me! I’ll link to it in show notes) Where metabolism is concerned there are two considerations: During Exercise Outside of Exercise One is what happens 30-60 minutes a handful of times a week. The other is about what happens the other 23 or 23 and a half hours of the day. Which would you want to boost? The consideration you have to make is that often a tough exercise session will make people...
info_outline
4 Cs to Grow Your Health Coaching Business This Year
She Means Fitness Business
Welcome to She Means Fitness Business, the go-to podcast for female health and fitness professionals looking to supercharge their business growth this year. In this episode, we’re diving deep into the 4 Cs, a proven framework to help you take your health coaching business to new heights. Whether you’re just starting out or looking to grow and scale your business , these strategies are tailored to help you thrive. Get ready to transform your health coaching business and achieve your goals! Get ready for a little tough love as you coach yourself answering these questions. ...
info_outline
Health Business Email Marketing Mistakes that are Killing Revenue
She Means Fitness Business
If your health business email marketing is not up to date with current delivery parameters, in tune with your community and continually cleaned up, you need to brace yourself for 2024. In this episode I’m breaking down the most common misconceptions that result in mistakes. No matter whether you’re starting or you’ve got a list, you are primed to do better. Email marketing is a puzzle for all industries but the secrets are simple. Serve your customer. Offer more value than promotions earn the right to put a promotion in front of them. Your success in any...
info_outline
How and When to Raise Your Rates | Health & Fitness Business
She Means Fitness Business
Is it time to raise your rates? If you haven’t for a year or two and definitely since pre-pandemic I would absolutely recommend you look at this. I’m releasing this episode with a focus on end of year promotions and start of year implementation. It’s the perfect time for a health professional to look at raising rates. When you get started, you ask how much do I charge? There are a lot of things to consider in answering this question. A good rule of thumb though is always err on the high side. It’s much easier to reduce rates than raise your rates. So it all should be...
info_outline
What I Do When Everything is Going Wrong
She Means Fitness Business
If you’re not already health coaching along with the fitness, I suggest you start. The two major areas to focus on for fitness in midlife: Exercise Every hour outside of Exercise In the exercise itself: Type of exercise and time it’s done Length of the exercise Intensity of the exercise Sequence of exercises Frequency of exercise Rest between exercise Purpose of every exercise and every session …. Each of these has to be related to endocrine status, musculoskeletal status and conditions or injury history. ...
info_outline8 Tricks to Get Your Clients Through the Holidays Without Gaining Weight
If they fall off your reputation may not. People expect it. But if they win - and even lose weight- your reputation soars. Here's how.
1) Increase their sessions per week
As busy as they are if you can do 30-minute sessions with them, getting them in more frequently for short sessions may benefit them most. It’s the success-breeds-success formula. If they’ve got a session with you later in the day they’re going to do well earlier that day. If they have a session with you early they’re going to have better choices the rest of the day.
2) Add a coaching call component to in person sessions
Whether it’s those same more frequent short sessions in person or it’s this added coaching call, skype, or Facetime with you, checking in regularly is what made Weight Watcher’s famous. Even when people didn’t lose the weight or gained it all back WW got them back because accountability is the #1 thing people say they need and value. So give them what they want.
3) Add an incentive
Make it monetary, or status, or complimentary services. Let them choose. But if someone meets with you 4 more times during the holidays and you reward them with fifty dollars cash for not gaining weight… you still win and so do they.
4) Add a daily text
Make it personal. Sure you can create a group and send a mass text message. If you’re seeing a large number of people get a professional service and set this up like a real business. Don’t copy everyone in a group so they can see they’re just one of many. If you have 10-20 clients take the time to do this for each. What does it take? Copy and paste your email from your note and address it uniquely to individuals.
Drop in one relevant and easy tip to make it a “healthy day.”
5) Send a daily Personal Video
You can do this easily and professionally and track the opens with a service like Bombbomb that I love. But you can skip the $500 annual fee and just record and send from your phone. Just a message with your smile and warm voice is enough. Or demonstrate a stress-busting stretch or core exercise.
6) Share a healthy recipe for the hors d’oeuvres they’ll have otherwise
In your text message, email between sessions, or video share this and the place they can print or download.
7) Start a private Facebook group (pop up)
Link it to an email list (you can capture their email with certain plugins on Facebook and you just ask for the email as a part of the questions to join the group).
8) Have a weigh in now and the first week of January
Have everyone interested pay $10 to join the one-horse-open weigh and if they gain weight, they forfeit their $10. If they maintain they’re still in. If they lose, they get a “chance” for every pound the lost. Hold a drawing for the winners of the $ prize as well as some extra gifts so there are plenty of winners. Give away a group program, towel service for a month, a VIP locker for a month, or something else of value (that ideally isn’t a time investment for you).
Thanks for leaving a rating in iTunes!
1 visit Voice for Fitness Professionals in iTunes
2 click listen in iTunes
3 leave a star rating and a comment
4 know how much I appreciate it!