Forging your own path in nutrition and marketing with Kiran Bains

Kiran Bains is a relatively new graduate with a masters degree in nutrition science and owner of a nutrition consulting business Edovivo. Kiran and Kimberly connected through LinkedIn and decided to record our introductory call as a conversation starter for younger professionals. Kiran has a passion for introducing nutrition science majors to a wider variety of career opportunities than are typically described. She also has a passion for marketing and understanding how marketing teams could leverage nutrition expertise and how nutrition professionals could market their messages to engage consumers.

While this conversation is personal in the sense of talking about one individual's career opportunities, it's also an example of how our friendships and network can be useful for connections beyond our own career advancement. I also share some strong opinions about personal brand awareness, because with nutrition backgrounds, it's vital to maintain brand integrity when associating with product brands.

Since 2017, IconFoods has sponsored the PeasOnMoss podcast. Icon Foods specializes in supplying the health food industry with natural alternatives to sugar. We have nutritive and non-nutritive solutions to your clean label conundrum. Whether you are an established brand looking to reformulate for your consumers, or a food startup looking to break into the low-carb industry, we can get you the ingredients you need. We specialize in Ketogenic, Diabetic, Paleo, and Sugar-Free product solutions. http://iconfoods.com/