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6. Brian Tracy: Why Curriculum is Critical to the Martial Arts School Sales Process

The Truth About the Martial Arts Business with John Graden

Release Date: 03/30/2020

Why I Replaced Taekwondo with Empower Kickboxing™ show art Why I Replaced Taekwondo with Empower Kickboxing™

The Truth About the Martial Arts Business with John Graden

After nearly two decades of teaching traditional taekwondo, Guevara realized that what he was teaching was not providing the benefits he wanted for his students. He replaced his curriculum with Empower Kickboxing™ and did not lose a single student.

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21. The Truth About Martial Arts in the Inner-City show art 21. The Truth About Martial Arts in the Inner-City

The Truth About the Martial Arts Business with John Graden

Imagine being so desperate to escape the violent, drug-infested inner-city of Baltimore’s inner-city that you make up your own kung fu techniques to compete in martial arts tournaments in order to get some direction out. Yet, the darkness of the ghetto pulls you back in...

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20. The Smoke and Mirrors of Martial Arts show art 20. The Smoke and Mirrors of Martial Arts

The Truth About the Martial Arts Business with John Graden

In the episode, the truth about the martial arts business is that not only is it easy for instructors to fall into these drastic mistakes of the past, but that it’s almost expected.

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19. How Mark Moore Grew a 425 Student Martial Arts School While Teaching Just 2 Classes a Night show art 19. How Mark Moore Grew a 425 Student Martial Arts School While Teaching Just 2 Classes a Night

The Truth About the Martial Arts Business with John Graden

Our guest today is Mark Moore. His school in South Jersey has continued to grow through the pandemic. Mark says the three keys to his success are, the curriculum, the school atmosphere, and a special mindset that any martial arts school owner will certainly appreciate learning.

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18. What Every Martial Arts Instructor MUST Know About the Law of Self-Defense. show art 18. What Every Martial Arts Instructor MUST Know About the Law of Self-Defense.

The Truth About the Martial Arts Business with John Graden

This week, The Truth About the Martial Arts Business explores a deadly serious topic that every martial arts instructor needs to understand and teach. The Law of Self-Defense.

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17. How to Build a 6-Figure Self-Defense Business show art 17. How to Build a 6-Figure Self-Defense Business

The Truth About the Martial Arts Business with John Graden

Joe Robaina is a veteran martial artist with a wide range of skills and talent. But for the last few years, he has excelled in the self-defense business. Joe shares some strategies that have helped him to build a successful self-defense business.

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16. Master the Art of Tongue Fu with Sam Horn show art 16. Master the Art of Tongue Fu with Sam Horn

The Truth About the Martial Arts Business with John Graden

The Truth About the Martial Arts Business episode 16 guest Sam Horn is the author of Tongue Fu.

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15. 7 Biggest Tax Deductions for Martial Arts Businesses and Schools show art 15. 7 Biggest Tax Deductions for Martial Arts Businesses and Schools

The Truth About the Martial Arts Business with John Graden

The Trump Tax Act may benefit your martial arts school in several ways. Here are 7 major ways that self-employed martial arts instructors and school owners can slash their taxes and keep more of their hard-earned money to put in the bank each year.

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14. 10 Important Questions About Your Martial Arts School Curriculum show art 14. 10 Important Questions About Your Martial Arts School Curriculum

The Truth About the Martial Arts Business with John Graden

In this podcast, I go solo with a harsh look at what martial arts schools are teaching and how to lead your students into the future by discarding the smoke and mirrors of the traditional curriculum.  A good master instructor avoids teaching these contradictions. 

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13. Bernard Kerik 911 Interview by John Graden show art 13. Bernard Kerik 911 Interview by John Graden

The Truth About the Martial Arts Business with John Graden

Bernard Kerik was Rudy Guliani's right hand during 911. They were under the second tower when it was struck. 2 decades later, we are in the middle of a massive disruption of law and order.

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More Episodes

Our guest today is one my mentors and the mentor to thousands, Mr Brian Tracy. Brian is not only one of the world's leading motivational speaker and sales coach, he is a black belt and a contributing author to the MATA Instructor Certification program at MATACertification.com

After the interview, our Teach Like a Pro Tip of the Week for martial arts instructors is on How to Correct Skills in the classroom.

Please be sure to subscribe, share with your friends and post a review. You can also submit a comment, request, or suggestion by clicking the Ask Mr Graden Anything button in the show notes below or at MartialArtsTeachers.com

  • Why curriculum is critical to the sales process
  • Holding on to old methods and old ways that don't get you results
  • Martial arts teachers become convinced that these are the only ways there are because they are the only ways they know.
  • Martial arts instructors rule-Anything Worth Learning Is Worth Doing Poorly at First.
  • The key to successful teaching in a Martial Arts School is that the students must like the instructor
  • The key to running a successful Martial Arts School is referral by happy students