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3. Donald Dell - Sportfive (Part 1)

Navigating Sports Business

Release Date: 12/30/2020

Highlight: Larry Scott - Pac-12 show art Highlight: Larry Scott - Pac-12

Navigating Sports Business

Larry Scott - former Pac-12 Commissioner - looks back on the media rights deals he negotiated - where he succeeded and what he would do differently now.

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Highlight: Tod Leiweke - Seattle Kraken show art Highlight: Tod Leiweke - Seattle Kraken

Navigating Sports Business

Tod Leiweke shares details the process behind launching, naming, and growing the Seattle Kraken. He also details the importance of building a diverse organization.

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Highlight: Roger Valdiserri - Notre Dame show art Highlight: Roger Valdiserri - Notre Dame

Navigating Sports Business

When Joe Theisman got to Notre Dame, he weighed 150 pounds, was competing for a roster spot on the football team, and his last name was pronounced like "Thesemen." Then, Roger Valdiserri declared him "Joe Theisman, like Heisman" and the rest is history.

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Highlight: Kim Pegula - Buffalo Bills & Sabres show art Highlight: Kim Pegula - Buffalo Bills & Sabres

Navigating Sports Business

Kim Pegula - Buffalo Bills and Sabres Co-Owner and President - on diversity and inclusion in sports, and what it's like to be in an NFL owners meeting.

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Highlight: Oliver Luck - XFL, NFL, NCAA show art Highlight: Oliver Luck - XFL, NFL, NCAA

Navigating Sports Business

Oliver Luck has worked with football at all levels. After playing in the NFL, he has worked for the NCAA, NFL, and XFL. He shares what it will take for a new league to succeed.

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27. Sonny Vaccaro - Sports Marketing Innovator and Athlete Advocate show art 27. Sonny Vaccaro - Sports Marketing Innovator and Athlete Advocate

Navigating Sports Business

Sonny Vaccaro is a sports marketing innovator and athlete activist. His efforts helped shape college athletics and ultimately led to the recent NIL rule changes.

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Highlight: Azania Andrews - Anheuser-Busch show art Highlight: Azania Andrews - Anheuser-Busch

Navigating Sports Business

Azania Andrews - VP, Connections at Anheuser-Busch - on the secret behind her team's ability to react quickly to trends.

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26. Larry Scott - Pac-12 show art 26. Larry Scott - Pac-12

Navigating Sports Business

Episode recorded in June 2021, prior to the ending of Larry Scott's Commissioner term.

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Highlight: Val Ackerman - Big East show art Highlight: Val Ackerman - Big East

Navigating Sports Business

Val Ackerman - Big East Commissioner - on the impact that NIL will have on recruiting and college athletics in general.

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25. Azania Andrews - Anheuser-Busch show art 25. Azania Andrews - Anheuser-Busch

Navigating Sports Business

Azania Andrews has one of the most interesting jobs in sports. As VP of Connections for Anheuser-Busch she plays a huge role in making A-B the innovative, fun, and creative brand that we all know and appreciate.

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More Episodes

Donald Dell is one of the most impactful agents in the history of sport. As the founder of ProServ, his list of notable clients includes Arthur Ashe, Stan Smith, Patrick Ewing, and of course, Michael Jordan.

Donald and AJ discuss some of the largest and most important apparel deals ever, including Michael Jordan's first deal with Nike, and Stan Smith's contract in perpetuity with Adidas.

Details:

00:00 - Donald’s Background

6:40 - Arthur Ashe, Stan Smith, and the creation of ProServ

11:20 - Michael Jordan

30:50 - Negotiating Apparel Deals