MP TV - Luis does WHAT?!
MP TV with Matt Plapp
A podcast guest so LEGIT I had to bring him back on for another episode! That's right, I'm talking about Luis Certified Legit! Luis is one of the two hosts of America's Best Restaurants, and in this podcast, we go into some of the pre-episode rituals Luis practices before filming an episode! He's a firm believer in experiencing the restaurant like a civilian and strategically DOESN'T look up a restaurant online before visiting. This might sound counterintuitive but Luis says this gives him a more genuine reaction to incredible restaurant owner stories! For more restaurant marketing content...
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MP TV - Downtown Flavortown and Their Amazing Food!
MP TV with Matt Plapp
I got to sit down with the owner of Downtown Flavortown and talk about how the concept of delivering an amazing food experience and entertainment can be combined in a tourist destination! Typically arcade-style restaurants don't have amazing food and restaurants don't have games! Downtown Flavortown has tweaked its approach to offer both of these in one great experience, and having Guy Fieri's name attached just gives it a prestige that other restaurants in this market cannot offer! For more restaurant marketing content check out my channels linked below:
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MP TV - Paint Your Bathrooms
MP TV with Matt Plapp
Details matter! Today I'm going to share with you a few quick stories about while you may think your business is tight, a few loose ends can make all the difference. I recently noticed that a restaurant local to me had some issues... in their bathroom. not a major problem but it was a little dirty. I bring this up because you need to have an eye for these things, but sometimes it takes an outside eye to notice little things that you might overlook on a daily basis. For more Matt Plapp content click the links below:
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Using Video To Talk Directly To Your Customers!
MP TV with Matt Plapp
On the road again but this time MP TV is in Las Vegas! This special episode is taking place at a real estate conference but my guest, Sharon McCormick, and I are both from Cincinnati! Not only that but we both worked in radio, and went to the same high school. In this episode, we discuss how companies are still focused on major media outlets for advertising! It's 2022, and radio/tv are not your only options! Social media platforms are searchable and more relevant in today's media landscape, AND you can control the messaging!
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MP TV with Matt Plapp - The Importance of Telling Your Story
MP TV with Matt Plapp
In this episode of MP TV, we take another look at the importance of telling your story! I kick this episode with a saying that Guy Fieri recently told me: "Music sounds different when you know the story of the band, and food tastes better when you know where it came from". That quote has stuck with me for a couple of months now and I think it's time we explain how useful it can be for your restaurant or business! Tell Your Story!
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MP TV - Using The NFL To Trick The Algorithm?
MP TV with Matt Plapp
It's that time of year again... Football Season. The question is: How can you capitalize on the NFL season to get more people in your restaurant? The answer is not yelling at your customers to come eat at your restaurant and watch the game because they already know you have pizza, wings, and beer. The answer is ENGAGEMENT in the comment section! Get your audience talking in the comment section about this Sunday's game, and ask them who they think will win. Building off of this you should be doing something for every segment in your market, and not everyone is interested in the NFL, but luckily...
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MP TV with Matt Plapp - Attracting The Right Employees!
MP TV with Matt Plapp
We took a trip to Kenosha Wisconsin to visit the road crew while they filmed an episode on-site at BBQ'd Productions. While we were there we got to see behind-the-scenes of how BBQ'd Productions makes their incredible food and met with the owner Kris Schoenberger. I also had to take the opportunity to sit down with Kris and film an episode of MP TV in his own restaurant! For even MORE restaurant marketing content subscribe to my channels linked below:
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Chatting With Tom Mosher - The Automation Magician
MP TV with Matt Plapp
In today's episode of MP TV, we're chatting it up with Tom Mosher! Tom is part of the America's Best Restaurants team and his job may surprise you! He's the KING of automation & restaurant technology! From automating customer data collection to reporting results, Tom has an important role here at ABR! In this episode, we'll dive into: - What Tom does at ABR - Where Tom grew up - How Tom found ABR - What Tom LOVES about his job!
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MP TV - Visiting Neir's Tavern in Queens NY!
MP TV with Matt Plapp
I've seen restaurants named after streets, but I've never seen streets named after restaurants! Neir's Tavern in Queens New York is the first restaurant in America to have a street named after it has been around 1829! In this episode of MP TV, you can expect to hear about how Loycent has revamped this historical restaurant. Strategies he has taken to involve the community, and some of the famous movies that have been shot on sight at Neirs Tavern! As always, like comment and subscribe for more MP TV!
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MP TV with Matt Plapp - Who Let the Dogs Out?!
MP TV with Matt Plapp
In this episode of MP TV I got to hear the backstory behind an incredible local business, Allie's Walkabout! Who better to tell the story than Allie's dad, David Clegg? Allie's Walkabout is a local northern Kentucky business that is any dog owner's one-stop shop for doggy daycare, boarding, grooming, and training! In this episode, David Clegg tells us about: - How Allie got her first dog sitting gig. - Where the name "Allie's Walkabout" came from. - The early days of the business. - Turning the small side hustle into a full-blown business. - Some of the differentiating features of...
info_outlineFollow along with Matt as he shares 🔑 key secrets 🔑 to successful restaurant marketing. This week, he’ll be talking:
🔄 The marketing circle of life
🤳 Social media engagement
⚒️ Building your database
📅 2021 Goals
👏 Case study successes
➡️ And much more!