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BTI #193: Fast Lane vs. Slow Lane Sales - What You Need to Know

Beyond the Image Podcast

Release Date: 02/08/2021

BTI #326: I Was Wrong show art BTI #326: I Was Wrong

Beyond the Image Podcast

It’s not easy for someone to admit when they were wrong. For the second time in recorded history (no way to verify that), I was wrong.

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BTI #325: Sex Sells Part II with Nikole Mitchell show art BTI #325: Sex Sells Part II with Nikole Mitchell

Beyond the Image Podcast

We are diving back into the conversation about empowering women and how they choose to build their brands and business.

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BTI #324: When Authenticity Loses Authenticity show art BTI #324: When Authenticity Loses Authenticity

Beyond the Image Podcast

Looking back over the years, a lot of what I saw in hindsight was inauthentic. I couldn’t see it while I was in it, but looking back, I did. There were specific instances and larger themes where I can see I strayed off course and got lost a bit.

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BTI #323: It's Been Real But... I Gotta Jet! show art BTI #323: It's Been Real But... I Gotta Jet!

Beyond the Image Podcast

I was on IG the other day when I saw a post that said, “Why are people talking about 2021 being over and the inability to wait for 2022? Do you realize that there is still weeks/days/hours/minutes still left in this year?”

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BTI #322: Stay Different with Billy Polson show art BTI #322: Stay Different with Billy Polson

Beyond the Image Podcast

My guest today is no stranger to the Beyond the Image podcast, most of my audience, and our FITposium alumni. Billy Polson has been within our community for several years now and has been a presenter at our FITposium conference for several years. He is the Founder of The Business Movement and the Founder of DIAKADI, which is a fitness studio that has won best studio in San Francisco 15 of the 17 years it has been open. We are diving into why you should be different, especially now more than ever.

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BTI #321: OK, I'm Distracted... show art BTI #321: OK, I'm Distracted...

Beyond the Image Podcast

My motivation has bottomed out and I’m tired. Have you ever felt that way? Even though this year flew by, it took an emotional toll on so many of us. I don’t think a lot of us realized it even happened.  So today, I’m talking about motivation and distraction because not only am I struggling with it, I know so many are too.  

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BTI #320: Entrepreneurship is Freaking Hard AF! show art BTI #320: Entrepreneurship is Freaking Hard AF!

Beyond the Image Podcast

Entrepreneurship is hard. I’m sure as a listener, you deal with this everyday and you know this. Or you need a reminder because of the way influencers portray entrepreneurship on their feeds.

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BTI #319: Sales Pages that Actually Sell with Ken Cox show art BTI #319: Sales Pages that Actually Sell with Ken Cox

Beyond the Image Podcast

I have invested copious amounts of my time, hours, energy, and emotions into understanding how to best set up a page that not only guides the visitor through an amazing journey where they are rewarded by every scroll but also leads them to what I wanted all along; to purchase whatever it is I’m selling on that page.

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BTI #318: Are You Afraid Of... Fear-Based Marketing? show art BTI #318: Are You Afraid Of... Fear-Based Marketing?

Beyond the Image Podcast

Last week, I received this self made newspaper at my door. But it actually was propaganda pushing vitamins and supplements to make you healthier in a myriad of ways (so the claims wrote). 

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BTI #317: LIVE COACHING How to Launch a Book with Mo the Bold Mamma show art BTI #317: LIVE COACHING How to Launch a Book with Mo the Bold Mamma

Beyond the Image Podcast

In this episode, we are bringing back one of our special edition episodes where we do live coaching on the show! Our guest today is Mo. She is the Bold Momma. Mo is a postpartum, women’s health specialist who is seeking to launch a book in the new year.

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More Episodes

In business we have two types of sales. Fast lane sales are typically smaller ticket offers based upon more of a transactional relationship with a customer whereas slow lane sales are core offers or high ticket offers to a nurtured audience that we as entrepreneurs have a successful relationship with.

Both can exist in our business, but in this episode of Beyond the Image, host James Patrick discusses how to use fast lane sales without focusing too much on the transaction but to leverage them to build a long-term client relationship.

CONNECT WITH JAMES
www.JamesPatrick.com
https://www.instagram.com/jpatrickphoto/

This episode is brought to you by www.FITposiumPLUS.com where you get monthly live coaching and education modules to support you in your business development goals!