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eComm deep dive - How to grow from $60k a month to $1m a month in 6 months

Marketing From The Trenches Podcast

Release Date: 08/21/2019

Better Proposals with Adam Hempenstall show art Better Proposals with Adam Hempenstall

Marketing From The Trenches Podcast

A closed deal starts with a good pitch. Good pitches come from good proposals. But how do you create proposals that will get you more customers and leads? A lot of businesses have gotten used to the customary proposal where they read the first page, the last page, and then make a decision of whether it’s a yes or no.

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How to Outsource Your Marketing with Linh Podetti show art How to Outsource Your Marketing with Linh Podetti

Marketing From The Trenches Podcast

With outsourcing, businesses have found a way to gain leverage but with lower costs. The question is, how do you find the perfect person for your team? Where do you get high-quality members who will give you high-quality results?

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Business Models, $1M in Amazon Sales, and Incentive Marketing with Greg Cassar show art Business Models, $1M in Amazon Sales, and Incentive Marketing with Greg Cassar

Marketing From The Trenches Podcast

Marketing is not the only crucial aspect of a business. You also need the right business model for your strategy to work. Aside from these factors, a business owner must possess the right mindset and sufficient knowledge to manage the company better.

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SEO with James Norquay show art SEO with James Norquay

Marketing From The Trenches Podcast

SEO is the current trend that online businesses utilize to get more leads and scale. However, I’ll be the first to admit that SEO is not my specialty. But although I’ve got a very limited understanding of making SEO work, a good friend of mine is an absolute expert at it.

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Master Your Sales (One Call Sales Process) with John Logar show art Master Your Sales (One Call Sales Process) with John Logar

Marketing From The Trenches Podcast

Today’s guest is one of my mentors, John Logar, the founder of Consulting Unleashed. When I first started in this industry, I knew absolutely nothing about being in business. But John—being one of the top guns in marketing—reshaped the way I thought about sales. He turned me from a geeky dude into a decent salesperson.

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Common Website Mistakes That Are Hurting Your Marketing And Simple Fixes show art Common Website Mistakes That Are Hurting Your Marketing And Simple Fixes

Marketing From The Trenches Podcast

Every website has backend support. It’s impossible not to have one. The backend support is responsible for how your site is presented to users. However, there are some things we end up doing that end up breaking our websites more than fixing them.

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Marketing Chat - What's Working For Facebook Ads And Why Simple Ads Are The Way To Go show art Marketing Chat - What's Working For Facebook Ads And Why Simple Ads Are The Way To Go

Marketing From The Trenches Podcast

Everybody’s into the world of online marketing nowadays. Even small businesses have a place online where they market the products they offer. That’s why today’s episode will surely be interesting and informative for everyone who is using Facebook ads at the moment, or those who have eCommerce sites.

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Marketing For Mortgage Brokers AND Why Courses show art Marketing For Mortgage Brokers AND Why Courses

Marketing From The Trenches Podcast

In today’s episode of Marketing From The Trenches, I’ll be speaking to Marius du Preez, a good friend of mine and an expert when it comes to marketing for mortgage brokers. Marius is currently the director and in-charge of Lead Generation for Swell Marketing. We’ll be tackling valuable information regarding the current mortgage industry.

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Using Content To Get 3M Views A Month + How To Sell Out Events show art Using Content To Get 3M Views A Month + How To Sell Out Events

Marketing From The Trenches Podcast

How do you define a great marketer? Is it from the assets he’s acquired? From the websites he’s built? Or do you have to be well-known in the industry to be considered one? If those are the criteria, then we have just the right person to talk to you about marketing today.

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Personalising Done Right And Tools To Help With Email Outreach show art Personalising Done Right And Tools To Help With Email Outreach

Marketing From The Trenches Podcast

One of the core strategies that big companies use to scale their businesses is direct outreach. If this strategy is done right, it is proven to be effective in building a name for your brand. However, if done wrong, you can ruin your brand altogether.

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More Episodes

The eCommerce world is getting more and more challenging, yet with the right team behind you, it is possible to go from $60k a month in revenue to over $1 million a month in revenue, like the example we are going to show you.

In this episode of Marketing From The Trenches, I speak with Dim Niko from DimNiko.com about how he has helped brands with physical products to sell to increase their revenue exponentially with highly targeted ad campaigns.

Be sure to tune in to the whole episode for a more in-depth discussion about the topic.

About Dim Niko (2:27)

  • Started in eCommerce straight out of high school.
  • Listened to parents and went to university to study law.
  • Knew that going to university and getting a job wasn’t for him, so looked for business opportunities.
  • Took a course on how to create an agency.
  • Now works with clients generating 6-7 figures a month in revenue.

The Importance of Systems For Scaling (6:58)

  • Remote vs In house.
  • Onboarding new clients.
  • Removing yourself as the central hub.
  • Finding the right people to get results for clients without you.

What’s Working in eComm Right Now? (9:46)

  • Harnessing granular strategy vs high-level strategy.
  • Remember you’re marketing to humans.
  • Nail the strategy behind the campaign.
  • Breaking the funnel into three steps.
  • Getting retargeting profitable. 

Media Buying (16:55)

  • How to set up a winning campaign.
  • How Facebook analyses campaign data.
  • Split testing ad spend strategies.
  • Being prepared to wait to collect data.

What Happens When There Is A Facebook Update? (22:15)

  • One change can alter results dramatically.
  • How to change your media buying strategy to cope with changes.
  • Why ad strategy should be a longer-term plan.
  • Avoiding short-term thinking traps that burn leads.

 

Resources:

Learn to scale your brand by visiting dimniko.com/scale
Follow Dim on Facebook for daily content at Dimitri Nikolakakis
For more info and more podcast episodes, Visit https://www.growthlabz.com/ 

See omnystudio.com/listener for privacy information.