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EP 128 Creating Your Own Offer to Scale

Authentic Influencer Podcast

Release Date: 02/23/2021

EP 172 Final Episode show art EP 172 Final Episode

Authentic Influencer Podcast

Final Episode

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EP 171 Choosing the Right MLM company show art EP 171 Choosing the Right MLM company

Authentic Influencer Podcast

So many people ask Brooke questions like, “what company should I join? I don't know if I'm with the right company, how do I choose the right company?” In today’s Podcast, 171, Brooke talks about where network marketing is going, how to choose a company, and what things to look for.

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EP 169 Building a Personal Brand is easier than you think show art EP 169 Building a Personal Brand is easier than you think

Authentic Influencer Podcast

In Podcast 169 Brooke has a conversation with Tacie Avedikian on a topic that is something that so many network marketers need. That topic is personal branding.

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EP 168 How to Cold Message People Properly show art EP 168 How to Cold Message People Properly

Authentic Influencer Podcast

Today’s Podcast 168 brings another episode of The Spam Squad where Brooke takes spammy messages that other people have sent and breaks them down and talks about why they are spammy.

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Authentic Influencer Podcast

Today’s Podcast is number 167. Brooke has a meaningful conversation with a Midwestern husband & wife duo, Craig Clickner & Carrie Bohlig. They realized that if they wanted to create an exceptional life with choices and autonomy, they had to go out of bounds on the mainstream “go to school and get a good job” adage. Since they were not hardcore enough to quit their jobs and attempt to gut out a startup, they instead jumped into the world of moderate entrepreneurship

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Authentic Influencer Podcast

Brooke talks with Janet Parks in today’s Podcast 166. Janet has a sales background and comes from the party plan industry. They discuss how to book parties, how to get sales and how to talk to new people. 

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Podcast 165 brings us another episode of the Spam Squad where Brooke breaks down an actual spammy message she found on Social Media.

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When people first start a business in network marketing sometimes they think it will be easy if they just follow the script and instructions from their upline. That is not so!!!! In Podcast 164 Brooke interviews Kelly Cable who is an amazing example of someone who has overcome the challenges of building a successful business.

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EP 163 Your Business must change in this ever-changing environment show art EP 163 Your Business must change in this ever-changing environment

Authentic Influencer Podcast

With Covid and the other challenges of the world the last few years the way to work a network marketing business has changed drastically. The old traditional ways of building a business are no longer successful and businesses have had to pivot.

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EP 162 How to promote your new business without being spammy show art EP 162 How to promote your new business without being spammy

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Podcast 162 brings you another episode of the Spam Squad! Brooke walks through what you should and what you shouldn’t do to promote your business without being spammy!!

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Creating Your Own Offer to Scale

 

“This isn't about quick, get rich fast. It is about building a brand and building a brand takes time.”

 

Carrie Lupoli

 



In this podcast Brooke and Carrie Lupoli chat about how important it is to have your own offer when it comes to building your network marketing business. Carrie is a  health and nutrition coach and a former educator as well. She has a way of teaching health and nutrition that most people don't. 

 

She realized that she could be her in her brand and use the products to enhance what she was teaching. It was hard to figure out at first, but after really understanding who her audience was and who she was and what people kept asking her about, she knew how it all  fit in. 

 

“I think the really first big thing in branding is brand around a business name and concept and mission. .” - Carrie Lupoli.

 

When you start branding you need to think "who is it that I want to serve and who would be really great business builders?” That way they fit really well into your business because they already believed the things that you believed because they are your avatar. 

 

Building a strong team is important, but focus on not growing super, super wide and fast with anybody, but look at people that will really want to be a part of your  business and who will be passionate about it.

 

What people usually tend to do is they think, “well, I just need to keep giving more and more value.” And they give so much and then offer something for so little that it gets to a point where they get burned out and think that it isn't worth it anymore. And the people that you're actually offering a program to, or something like that, it gets really overwhelming to them because there's just so much. 

 

We always hear value, give value, give value so people can know, like and trust you. People interpret that as, “I have to keep coming up with new content. I have to keep in my group and in my emails just keep serving them.” In reality, it’s simplifying and less is more.

 

For example, have a theme for the month and then break it down each week. Repost all week long on that same topic so people are hearing it and seeing it in multiple ways. To truly understand something repetition is important. Repurposing is not the same as repeating.  

 

“Consistency over time builds trust.” - Carrie Lupoli. 

 

Those positive interactions that you have with people over time are essential. If you say, this is amazing, people wi;; end up wanting to buy it because you don’t it just because you want to make money, it’s because you truly want to share it. People will believe you because they truly know you’re going to show up for them and you’re going to talk to them, but it takes consistency over time. If you would like to connect with Carrie she has a free Facebook group that people can join, it's called Diet Disruptors.  You can also follow her on Instagram at Disruptive Nutrition.

 

How to get involved

  • If you are ready to take your business online and have the system to free up your time AND bring in the customers and recruits you want, check out www.socialtenacitytraining.com!
  • If you want to continue the conversation, join the Official Authentic Influencer Marketing Community on FB HERE

 

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