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Monetize and Valorize Your Business with Jessica Yarbrough, Business Growth Consultant and Sales Marketing Strategist

Measure Success Podcast

Release Date: 08/17/2021

AI and Data Strategies for E-Commerce Success show art AI and Data Strategies for E-Commerce Success

Measure Success Podcast

On this episode of the Measure Success Podcast, Carl J. Cox welcomes Matthew Stafford, co-founder of Build Grow Scale. Matt shares how he turned a $1,000 investment in analytics into a billion-dollar path in e-commerce. They dive into the mindset shifts leaders need, how AI transforms data into action, and why profitability matters more than revenue growth. You’ll hear how one client scaled from $10,000 to a $60M run rate in just three years. Tune in for insights you can apply to your business today. 🎧 Listen to the full episode now

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From Chaos to Clarity: Cash Flow Tools show art From Chaos to Clarity: Cash Flow Tools

Measure Success Podcast

Cash flow is more than money in the bank—it’s about clarity, planning, and purpose. In this episode of the Measure Success Podcast, Carl J. Cox talks with Michelle Röse, COO and co-founder of Breakaway Bookkeeping and Advising. Michelle shares how her team helps businesses forecast cash weekly, align budgets with reality, and make faster, smarter decisions. She also dives into why success isn’t only about profit—it’s about purpose, balance, and measuring what truly matters. 🎧 Tune in to learn how to strengthen cash flow and measure success in business and life.

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Thriving in Uncertain Times with Mark Murphy show art Thriving in Uncertain Times with Mark Murphy

Measure Success Podcast

On this episode of the Measure Success Podcast, Carl J. Cox talks with Mark Murphy, CEO of Northeast Private Client Group and top-ranked financial security professional. Mark explains why wealth is created not by holding assets, but by investing in your business, real estate, and smart financing. He shares how leaders can strengthen culture, improve liquidity, and turn volatility into opportunity. Whether you’re building wealth, scaling your business, or seeking financial freedom, this conversation offers practical insights for entrepreneurs and executives. Listen to the full episode now!...

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Scaling Innovation Without Wasting Time show art Scaling Innovation Without Wasting Time

Measure Success Podcast

Innovative ideas often die inside large companies — not because they lack potential, but because they don’t fit the organization’s existing priorities and processes. On this episode of the Measure Success Podcast, Carl J Cox speaks with Jim Bodio and Stephen Rich of BRI Associates, creators of Growth Forge. They share how their platform helps companies de-risk innovation by guiding teams through strategy definition, market evaluation, and execution planning. You’ll hear lessons from their time leading Intel’s new business incubator and discover how to overcome internal friction that...

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Break the $30M Ceiling Using AI Strategy show art Break the $30M Ceiling Using AI Strategy

Measure Success Podcast

Professional services firms often face a growth ceiling — struggling to scale without losing client relationships or service quality. In this episode of the Measure Success Podcast, Carl J Cox sits down with Mohan Rao of KnownWell to discuss how AI can help break through that barrier. Mohan explains how their platform turns everyday communication data into actionable insights, helping firms identify client risks, spot expansion opportunities, and strengthen account management. We also explore the “Playing to Win” strategy framework and how it applies to service-based businesses. Tune in...

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The Curious Leader Mindset show art The Curious Leader Mindset

Measure Success Podcast

What if curiosity was the secret to getting unstuck? In this episode, Jon Bassford — CEO of Lateral Solutions and author of The Curious Leader — shares how leaders can overcome fear, break unhelpful habits, and create a culture of growth. We explore his TEDx talk, how to create operational excellence, and the difference between being busy and being effective. ✅ How to stop doing everything yourself ✅ Why psychological safety unlocks innovation ✅ Simple strategies to save time and money in operations Listen now and start building a more curious, effective organization.  

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How Losing Her Business Launched Her Career show art How Losing Her Business Launched Her Career

Measure Success Podcast

What if a business disaster was the exact push you needed? Nicole Cramer’s story starts with a total digital wipeout: her Facebook group hacked, Instagram accounts stolen, website taken down. Instead of folding, she turned it into fuel for her long-delayed goal—becoming a full-time speaker. In this episode of the Measure Success Podcast, Nicole shares how she pivoted, what she learned from professional speaking training, and how to build trust in an AI-saturated sales world. Key takeaways: How to rebuild after a tech breakdown Building a repeatable, profitable speaking business ...

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AI is Here. Lead Like It. show art AI is Here. Lead Like It.

Measure Success Podcast

Trey Taylor returns to discuss what CEOs are getting wrong about AI—and why lazy usage is worse than no usage at all. From productivity tools to people leadership, this episode challenges leaders to take full ownership over how AI is integrated in their organizations. You’ll also hear how AI is being used in construction, insurance, and even quoting systems—and why quality control still starts with the CEO. 🎧 This is strategy for the future—listen now.  

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How to Create Culture That Actually Works show art How to Create Culture That Actually Works

Measure Success Podcast

Ken Rusk, author of Blue Collar Cash, started in the trenches—literally. Today, he’s built a company where success means everyone wins. In this episode, Ken shares: The power of “timed pathways” vs. vague goals Why blue-collar jobs are an untapped goldmine How culture, transparency, and shared purpose drive retention If you want practical advice on building wealth, culture, and freedom (without a college degree), this one’s for you. 🎧 Tune in and rethink what it really means to succeed.  

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Stop Surviving, Start Scaling with Idan Shpizear show art Stop Surviving, Start Scaling with Idan Shpizear

Measure Success Podcast

What’s more powerful than a strategy? Belief. In this episode, Idan Shpizear—CEO of 911 Restoration—shares how he helps entrepreneurs move from fear and doubt to clarity and execution. He unpacks: The difference between belief and knowing Why your inner world shapes your business results How simple mindset shifts unlock new revenue This is one of our most mindset-driven, actionable conversations to date. 🎧 Tune in and discover how your mind may be the key to your next level.  

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Jessica Yarbrough is a reputable business growth consultant and sales marketing strategist. Her goal is to help entrepreneurs sell high-value products and services. She is an expert not only at showing, but teaching entrepreneurs how to build an effective platform that rapidly raises their value, earns credibility, and attracts high-paying clients.

She earned a bachelor’s in international business from San Diego State University, lived in the jungles of Costa Rica, and once traveled the world as a yoga instructor. Now, she travels the globe teaching and inspiring entrepreneurs on how to grow their influence.

In this episode…

How can you turn your business into a profitable program? Is there a way to go from starting solopreneur to successful mogul without throwing away your money?

Jessica Yarbrough helps answer the tricky question: what do you think you are worth? Many people revert to a number that makes them feel comfortable, but usually isn’t accurate; they fall on the sword of self-sabotage. Jessica sees the value in altering your mindset. Through her experience, she can help articulate and improve the experience and deliverability of your program, and ultimately create more value and worth.

In this episode of the Measure Success Podcast, Carl J. Cox talks with Jessica Yarbrough, a business growth consultant and sales marketing strategist, about elevating and scaling your business. Jessica explains how to cut through the noise and produce high-end results, building value into the infrastructure of your program, and the importance of a healthy mind and body. Open the ceiling of possibility with this episode!