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#36: How to Start a Podcast with Jaice Shakespaere

Take It Personally

Release Date: 10/21/2021

#39: Doing Less for More Success with Christine Tremoulet show art #39: Doing Less for More Success with Christine Tremoulet

Take It Personally

Today’s podcast guest is someone I recently met at the Reset Conference, and we hit it off right away! Christine Tremoulet is the Chief Growth Officer of AfterShoot, which is a company that helps photographers create more and edit less. Prior to this, she has a long history of working in creative fields. She’s had experience with web design, blogging, Wordpress (which she gave it’s official name!), photography, working closely with brands and businesses, and more. Christine loved wedding photography but shifted to boudoir photography to enjoy a bit more time freedom. At that time, she...

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#38: Making Money on Pinterest with Addie Gray show art #38: Making Money on Pinterest with Addie Gray

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It’s no secret that I love Instagram. I’m a big fan of the platform. I love connecting with people there, I love creating the content, I love seeing what other people are doing and scrolling for way too long. It’s a great platform and when used properly, it can be a huge asset in your business. But it’s also no secret that Instagram can be really draining. I think especially over the past couple of the years that constant connection, while helpful, can also be a bit of a detriment. Because Instagram is this wheel that keeps on spinning, we can start to feel like we can’t take a...

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#37: Thoughts on my 2 Million Views Viral Reel show art #37: Thoughts on my 2 Million Views Viral Reel

Take It Personally

This summer, I had an Instagram Reel go viral! And it was a really interesting thing to witness, and I wanted to reflect on it today. Video does not come super natural to me (I mean, hello, I have a podcast. That should tell you all that you need to know about how I feel about video). So, the fact that I do Reels at all, let alone have had some go viral, is shocking because it’s just not my jam. But I will add, that after practicing for a while, they have become easier to do!  The Reel that went viral was me lip syncing to the popular “I don’t know what you heard about me”...

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#36: How to Start a Podcast with Jaice Shakespaere show art #36: How to Start a Podcast with Jaice Shakespaere

Take It Personally

Since I started my podcast, I’ve gotten some questions from other people about how to start a podcast. This is an interesting question to answer because it’s actually very simple! If you are creating content in any area of your business, you could somehow turn that into a podcast or shift your business to have your podcast be your main form of content. Of course, there are challenging parts, too. I have found consistency to be really challenging when it comes to recording episodes. The tech part of it all also initially overwhelmed me–but again, it actually was more simple than I...

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#35: Why I Walked Away From My Biggest Client show art #35: Why I Walked Away From My Biggest Client

Take It Personally

I’ve been working with a company since 2018. When we started working together, I had just left my full time job, and this company was on the smaller side. Both of our businesses were newer. Fast forward to 2020, their business absolutely exploded, and we went from doing shoots every couple of months to at least once a month. Now, really, this is a photographer’s dream. Consistent income, an ongoing relationship with a really fantastic client; on paper it was totally perfect. But in the same amount of time, my business had changed a lot too, which led me to walk away from this...

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Take It Personally

Trish Taylor is a stylist + brand embodiment coach devoted to helping entrepreneurs show up authentically and attract their soulmate clients online and feel worthy of being seen as an authority in their space without fear of judgment. She has a background in personal styling celebrities like Ariana Grande, but after building an incredible career she realized it wasn't what she wanted. Trish started over, and her business as we know it today was born. Here are some of the things I talk about with Trish: How Trish first got into styling and what she did when she reached the “top” of her...

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#33: Getting the most mileage out of your content show art #33: Getting the most mileage out of your content

Take It Personally

I have always enjoyed blogging which I think makes me a little bit unusual because whenever I talk to my creative friends about blogging I am typically met with groans. It isn’t something that people necessarily like doing. I think some of that is because we are told that as creatives who have a website, we should be blogging. But it takes a while to see results from that blogging! And I think that’s because a lot of us are not doing it correctly. I noticed the biggest change in my business, website traffic, the type of client I was attracting when I doubled down on evergreen content,...

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#32: Finding Clarity and Paving Your Own Financial Path show art #32: Finding Clarity and Paving Your Own Financial Path

Take It Personally

Amanda Runia is an ex-accountant out of Brookings, SD, where she lives with her husband and three young kiddos. She has a love for fast talking, making new friends and helping others not feel lost. She owns a consulting business, In-House Ally, where she uses her accounting background and unique strengths to help business owners make better decisions and ultimately comes alongside them as an ally. I love when people like Amanda can take something seemingly overwhelming like finances and break it down to be understandable and digestible for your business. I hope you enjoy the conversation!...

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#31: Dealing with Price Comparison show art #31: Dealing with Price Comparison

Take It Personally

You finally feel good about those (higher! yay!) prices you're charging, only to find out that a "competitor" is doing what you're doing for half the price. What next? How do you handle it?  Let's talk about the four things that need to happen when you find yourself in this position, and how it can actually be a very good thing for your business. Join the Facebook group for more discussion after the show! https://www.facebook.com/groups/takeitpersonally/

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#30: Embracing the Seasons of Life and Business show art #30: Embracing the Seasons of Life and Business

Take It Personally

Well hello. It's been a while. I'm popping in today to give you an update on my hiatus-turned-super-long-hiatus, and talking about what 2020 and my third pregnancy taught me about life and business. I missed you! Join the Facebook group here and let's continue the discussion: https://www.facebook.com/groups/takeitpersonally

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More Episodes

Since I started my podcast, I’ve gotten some questions from other people about how to start a podcast. This is an interesting question to answer because it’s actually very simple! If you are creating content in any area of your business, you could somehow turn that into a podcast or shift your business to have your podcast be your main form of content.

Of course, there are challenging parts, too. I have found consistency to be really challenging when it comes to recording episodes. The tech part of it all also initially overwhelmed me–but again, it actually was more simple than I thought it would be.

I wanted to do an episode addressing these questions, but I thought it might be a little boring simply having me tell you what microphone I use, what programs I use, etc., so I decided to have my friend Jaice on the podcast!

Jaice is a photographer in Sioux Falls, SD, and she has been a member of my mastermind program, The Confident Creative, so I’ve gotten to know her on a coaching basis and also as a friend. She has a background in education and is now moving into the education space in her business to help educate other photographers (or those who want to become one). She recently started a podcast (The Mistakes I’ve Made So You Don’t Have To) this year that has taken off, and I have loved watching her grow with it.

Here are some of the things I talk about with Jaice:

  • What made Jaice want to start a podcast
  • How easy starting a podcast actually can be
  • Equipment she uses
  • Where to record your podcast
  • Editing (and outsourcing)
  • How Jaice started niching down and her transition to more education
  • The goals she has for her podcast
  • Monetizing podcasts and making sure it aligns with your brand
  • Publishing your first episode and on what hosting platform
  • What’s involved with show notes
  • Launching and why we suggest doing it with more than one episode
  • Ideal posting schedule goals
  • Creating content in a way that you are aligned with and that your audience connects with

A few highlights from this episode:

[28:14]  With show notes, you have the option of making them into a blog post and linking it back to your podcast. You can get more eyes on it from different avenues.

[33:17]  There’s no rule that says if you have a podcast, you have to release weekly. No, two weeks, a month, it doesn’t matter. Whatever you want, whatever you can do, whatever makes you happy.

[35:35]  ...Maybe it’s time to take a step back and ask what is the goal of this podcast? Who am I trying to reach? What do I want to talk about?

[35:55]  There’s a million ways to create content that people will want to consume somehow, but if you’re not aligned with that, your people are going to be able to tell...The medium doesn’t really matter so much; it’s so much more about the messages.

[38:01]  I can’t stress enough just make sure you know who you’re talking to. Find your audience! That takes some soul searching.

This was so much fun catching up with Jaice and discussing all things PODCASTING. We even ended the episode with a fun little get-to-know-you speed round. If you’ve been considering starting a podcast but feel a little unsure, I hope this episode provided you with some great insight as well as confidence to start now!


Some of the best conversations happen after the show in my private Facebook group, Take It Personally Podcast. Click here to join in!