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783: Power Talk Friday: Nancy Ganzekaufer: Profit Insiders for Interior Designers

A Well-Designed Business® | Interior Design Business Podcast

Release Date: 06/17/2022

798: Brook Perdigon: Turning a Creative Passion Into a Thriving Business show art 798: Brook Perdigon: Turning a Creative Passion Into a Thriving Business

A Well-Designed Business® | Interior Design Business Podcast

Today With Brook Perdigon: Welcome to A Well-Designed Business. Today I am joined by Brook Perdigon, artist, designer, and owner of  Brook Perdigon Textiles (BPT). Brook emailed me describing her transition from creative artist, to creative business owner.  She explains there is an artist identity and a business owner identity. And how do we navigate that? Well Brook and I discuss all of her aha moments along her seven years in a creative business, along with the different approaches she took to those stubborn recurring challenges. Enjoy! Pick It Apart [3:20] Brook starts off with...

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797: Power Talk Friday: Andrea Liebross: What You Are Worth, in Dollars and Sense. show art 797: Power Talk Friday: Andrea Liebross: What You Are Worth, in Dollars and Sense.

A Well-Designed Business® | Interior Design Business Podcast

Today With Andrea Liebross: Welcome to A Well-Designed Business. Today, Andrea Liebross, certified business and life coach, podcaster and owner of Andrea Liebross Coaching, LLC. is here to talk about self worth. She provides some great tips, strategies, and facts that will help us ditch our doubt in our skills and what we charge, and come out with one hundred percent assurance in how we conduct our business. Even I took a page out of Andrea’s book from the great tips she was offering. This is definitely worth the listen if you ever feel stuck or if your business feels stagnant due to not...

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796: Allison Handler: From Fashion Designer to Interior Designer: Earning $1 Million Gross in Her First Year show art 796: Allison Handler: From Fashion Designer to Interior Designer: Earning $1 Million Gross in Her First Year

A Well-Designed Business® | Interior Design Business Podcast

Today With Allison Handler: Welcome to A Well-Design Business. Today I am joined by Allison Handler, owner of Allison Handler Design. Through listening to AWDB, taking courses at LuAnn University, facing hard challenges and creating important relationships, Allison earned $1 million in gross sales, in her first year of business. Allison reached out to me and I was impressed with her work ethic and story. She wanted to share with you everything she learned in that first year, including what she learned about systems and processes, forming relationships, and the hard lessons along the way....

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795: Power Talk Friday: Katie McFarlan: Profitable Interior Design Firms Track Their Data show art 795: Power Talk Friday: Katie McFarlan: Profitable Interior Design Firms Track Their Data

A Well-Designed Business® | Interior Design Business Podcast

Today With Katie McFarlan: Welcome to a Well-Designed Business. What does it take to be successful? We talk about it week in and week out on the show. There are so many details, so many facets to business success. But there are a handful of business practices that every successful designer puts into place—the things that set them apart from those who struggle. Today, Katie McFarlan of Dakota Design Co joins me to share the six business practices she believes are key to a well-designed business. Pick It Apart [11:54] Katie breaks down why setting a project minimum is important and the...

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794: Renee Biery: Do Clients Know You Can Handle Project Management? show art 794: Renee Biery: Do Clients Know You Can Handle Project Management?

A Well-Designed Business® | Interior Design Business Podcast

Today With Renee Biery: Welcome to A Well-Designed Business. Today I am chatting with Renee Biery, owner of  deVignier Design, Inc. and Only Girl On the Jobsite podcast. Renee works in restoration as well as new construction and she wanted to share with my listeners how renovation management is a stable income for interior designers throughout the year, as procurement and decorating ebbs and flows per job. A lot of takeaways here. Enjoy! Pick It Apart [3:50] Renee describes the scope of renovation management in her business. [14:26] Renee shares how she changed the initial...

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793: Window Treatment Friday: How To Breakdown Pricing for Your Customers show art 793: Window Treatment Friday: How To Breakdown Pricing for Your Customers

A Well-Designed Business® | Interior Design Business Podcast

Today with Vita Vygovska Welcome to A Well-Designed Business! Today is Window Treatment Friday, and we are debuting part 4 of our Pricing Window Treatment Series. Vita is back with some great tools that she has learned to use when pricing a window treatment to a consumer. Today, we are talking about how to breakdown your pricing for a client. How much detail do you include? How do you explain labor, fabric, hardware, and installation costs? We talk about it all! Tune in to learn how to have this tough conversation like a pro. More About Vita Vygovska Vita is the CEO and founder of Vitalia...

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792: Jessica Davis: How to Establish Client Accountability show art 792: Jessica Davis: How to Establish Client Accountability

A Well-Designed Business® | Interior Design Business Podcast

Today With Jessica Davis: Welcome to a Well-Designed Business. Today, Jessica  Davis of JL Design in Nashville, Tennessee is joining me to share her tried and true strategies to hold clients accountable at the beginning, middle, and end of your project. We’ve all been on a tense phone call with a client about something not going their way. You think about all the ways this could have been avoided. Today Jessica shares her strategies to hold your clients, and yes sometimes even holding yourself accountable. More About Jessica Davis: Jessica Davis founded JL Design in 2005. She is...

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791: Power Talk Friday: Carrie Flynn: Launching an Online Product or Service With Simplicity show art 791: Power Talk Friday: Carrie Flynn: Launching an Online Product or Service With Simplicity

A Well-Designed Business® | Interior Design Business Podcast

Today With Carrie Flynn: Welcome to a Well-Designed Business. Today Carrie Flynn, owner of Virtual Simplicity, LLC. is joining us to talk about all things, launching.  Listen, I’ve launched a lot of successful programs; Money, Mindset & Sales, the Power Talk Friday Tour…but I would be lying if I said I did it all by myself and knew exactly what I was doing in terms of the TECH side. Thank God for my team! We, as creatives, have the brains, expertise, and superpower, but launching can be overwhelming.  Carrie is a certified Master Marketer and Launch Manager and is here to...

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790: Rick Campos: Design Biz Survival Guide- The Answer to All Your Business Questions show art 790: Rick Campos: Design Biz Survival Guide- The Answer to All Your Business Questions

A Well-Designed Business® | Interior Design Business Podcast

Today With Rick Campos: Welcome to a Well-Designed Business. Whether we’ve had it for 6 months or 5 years, we still have questions when running our design business. The experience may not be the same, but the questions we ask ourselves are. It’s the circumstances that change.  Today with Rick Campos, who does freelance consulting exclusively for the interior design community, we tackle these questions that linger in our minds and all of the resources that are all around us that can answer them. More About Rick Campos: Rick Campos is a self proclaimed “recovering interior...

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789: Flashback Friday: Michelle Wiebe: Breaking into New Construction as an Interior Designer show art 789: Flashback Friday: Michelle Wiebe: Breaking into New Construction as an Interior Designer

A Well-Designed Business® | Interior Design Business Podcast

Today With Michelle Wiebe: Welcome to A Well-Designed Business. Today is a Flashback Friday epsiode, where we revisit some of the most popular shows from our archives. I hope you enjoy Michelle Wiebe's episode that originally aired as episode 148! On the show today, we have Michelle Wiebe! Michelle is the principal of Studio M in Tampa, Florida. The specialty of Michelle’s firm is luxury residential new construction. I know we have talked to quite a few designers in this field I haven’t really picked their brain as much as I did with Michelle today.  Her firm in addition to luxury...

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Today With Nancy Ganzekaufer:

Welcome to a Well-Designed Business. It’s Power Talk Friday and this show is sponsored by Nancy Ganzekaufer and her newest program Profit Insiders for Interior Designers. She is back to talk about the importance of analyzing your profitability. More specifically, Nancy is here to discuss the importance of knowing your numbers for the jobs that are already completed. The whole point of our business right? Tune in to learn if how your pricing your projects is benefitting or hidduring your business, and how Nancy can help.

More About Nancy Ganzekaufer:

Nancy Ganzekaufer is a focused, motivated, and dedicated Interior Designer Business Coach. Through her work, Nancy empowers creative entrepreneurs to build the life and business they have always wanted and deserve.  As a mom of three young adults and a successful business owner, Nancy understands the unique challenges entrepreneurs face when pursuing their dreams of growing a profitable business. She leads by example through her hard work, encouragement, and most of all, her no-BS leadership style.  In addition to Business Coaching, Nancy is a National Board member of the Interior Design Society (IDS) and the Current and Founding President of the IDS Virtual Chapter.

Pick it apart:

[8:12] Nancy starts to tell us what she teaches the designers that she works with about pricing for profitability.

[13:19] Nancy walks us through how she helps an interior designer look at their projects for profitability. 

[23:40] Nancy talks more about her Profitability Analyzer.

[35:05] Nancy tells us about her Profit Insiders For Interior Designers year-long program.

LuAnn and Nancy Ganzekaufer Ah-Ha Moments:

“Using the Profitability Analyzer will help you see where you may still have a weak spot or service model that you are currently selling over and over again thinking that it’s great, but isn’t actually viable for you to make the money you need to make.” - Nancy Ganzekaufer

“The only way we actually know that we are consistently pricing for profitability is if we are consistently reviewing the projects.” - LuAnn Nigara

“Once you start running your business by numbers, you’re going to run the business like a CEO, not just by emotion.” - Nancy Ganzekaufer

“As you grow your company you have to consistently keep learning.” - LuAnn Nigara

Connect with Nancy Ganzekaufer:

Website

Profit Insiders for Interior Designers

Interior Design Business Forum Facebook Group

Business Building Boutique

Confident Interior Designer Membership Site

 YouTube

Instagram

Facebook

LinkedIn

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A Big Thank You to Today's Sponsor:

Today;s show was sponsored by Nancy Ganzekaufer and her newest program Profit Insiders for Interior Designers.