Libsyn Directory

#77: Adding Stock Photography as Passive Income with Aubrey Westlund

Release Date: 02/09/2023

#93: 5 Lessons from Owning a Photography Studio

Take It Personally

In 2020, I opened a local photography studio. I haven’t ever talked about that business or experience on the podcast yet (until today!). is a photography studio that my husband and I rent by the hour. In this episode I’m sharing 5 lessons I’ve learned since owning a photography studio! Here’s what to expect from the episode: How White Space Studio got started A tough first year Having my husband join in the business The learning opportunities it brought as we figured out how to own a studio How the studio brings in ‘passive’ income No one will care for your things like you...

#92: Choosing Brand Colors with Hey Carl!

Take It Personally

Carly, a.k.a Carl, is a graphic designer and an expert in all things brand design. She designed my website and completely rocked it. And ever since then, I have gone back to her more design work (social media templates, the podcast, branding for the coaching side of my business, and more). She knows how to get inside the head of the brand she is creating for and relay their message and mission so well. In this episode, we discuss brand design, brand strategy, and specifically how to go about choosing brand colors for your business. Here are some of the main items I chatted with Carly about: ...

#91: What To Do If Your Family Isn't Supportive of Your Business

Take It Personally

Throughout my time as a business coach, I have heard from many clients asking what to do when their family isn’t supportive of their business. I can understand why family might have concerns, but I also get really fired up when it comes to supporting women in business. I’m here to walk you through what I tell my clients when this situation happens. Here are the main points discussed in this episode: The transition of family as customers Family and friends may not have seen you in your profession before They want us to be safe and running your own business isn’t always seen as safe to...

#90: The Power of Branded Swag that Doesn't Suck with Amanda Hofman

Take It Personally

Amanda Hofman, of Go To Market Studio, is the expert when it comes to using branded merch in your business. Her mission is to create beautiful and sustainable merchandise that is NOT boring or lame! Amanda (and her business partner Jesse) offers these thoughtful designs for your business to help your brand stand out. I love this episode as Amanda walks us through why branded merchandise is amazing for business growth, how all businesses can start using it, and ideas for where to get started. Here is more of what we discussed in this episode of Take It Personally: The sustainability piece of...

#89: How Many Instagram Accounts Should You Have?

Take It Personally

Have you ever wondered how many Instagram accounts to have? This is actually a question I get asked often, especially when related to personal branding. This looks different for everyone and each situation, but I wanted to share my thoughts on this. Here’s what we discuss in the episode: Asking yourself what you want when it comes to your online marketing strategy Not an accounts issue, but a positioning issue Determining your goals for your account(s) My personal approach to Instagram accounts Show what you want to sell Do what feels right for you and your business Flodesk: Get started...

#88: Randi went from starting a side hustle to quitting her job (Rebrand Client Spotlight)

Take It Personally

Doors CLOSE Tuesday, April 4 to my 16-week group coaching program, REBRAND. If you're a photographer who wants to pivot into personal branding photography so you can scale your income, work betters hours, and run a business that feels like YOU, Rebrand made for you. More here: https://www.maddiepeschong.com/rebrand

#87: Brooklyn is consistently booking brand clients faster than she imagined (Rebrand Client Spotlight)

Take It Personally

Doors open Friday, March 17 to my 16-week group coaching program, REBRAND. If you're a photographer who wants to pivot into personal branding photography so you can scale your income, work betters hours, and run a business that feels like YOU, Rebrand made for you. More here: https://www.maddiepeschong.com/rebrand

#86: Amanda went from charging $250 to $2500+ (Rebrand Client Spotlight)

Take It Personally

#85: Evolving as a Personal Brand

Take It Personally

#84: How to Deepen Relationships as a Brand Photographer

Take It Personally

More Episodes

I love the discussion around stock photography and using this opportunity within your business. We previously had a conversation regarding it way back in episode #2 with my friend Annie Otzen.

We are again discussing stock photography as a source of passive income with Aubrey Westlund this time, and I love what she has to share about it. In this episode, we talk about different agencies, how to get started, and how to make it approachable. Here are some of the big points that Aubrey touches on:

Why Aubrey is passionate about stock photography
The income opportunity and potential that comes with stock photography
Is stock photography a lot of work? And how Aubrey keeps up with it
How to get started and agencies out there
Different aspects to different agencies
Diversifying your portfolio
Releases possibly needed before submitting photos
Adding keywords to help your images be found
How Aubrey finds inspiration and goes about deciding what to submit

You can connect with Aubrey for more passive income tips via her website or on social media @aubreywestlund. Aubrey also has a free download called The Little Black Book of Stock Photo Agencies which compares agencies and helps you decide the best one to use.

Some of the best conversations happen after the show in my private Facebook group, Take It Personally Podcast. Click here to join in!

Full show notes here

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