#108: 2023 Annual Recap: Wins, Struggles, and What's Next
Release Date: 12/07/2023
#134: I've Been Feeling Overwhelmed - Here's What I'm Doing About It
Take It Personally
Lately I have found myself feeling overwhelmed after having a marathon in my business in the spring that went past its original end date. I feel I've gotten into the habit of taking on too much and not having enough boundaries. I'm trying to reset things, and I wanted to walk through the process of what I do when I start to feel this way. This episode will discuss what can contribute to overwhelm and some actionable steps to overcome it. Highlights from this episode: 01:21 Identifying the Source of Overwhelm 03:52 Learning New Skills and Systems 06:15 Unrealistic Expectations 09:29...
info_outline
#133: What's in My Gear Bag for a Brand Photography Session?
Take It Personally
In this episode, I'm sharing my minimalist approach to photography gear! I doubt that it's a surprise when I tell you that I am not much of a gear-head when it comes to my photography business. Obviously there are certain tools that I need to do my job and do it well, but I am not the person to go out and buy the newest camera out there. I got my start in photography with a $300 camera. It was a crappy camera, but I loved it. I had it for years until I upgraded. Truthfully, it is so much more about knowing how to use the tools than it is the newest and latest and greatest gear. That said, gear...
info_outline
#132: My Favorite Business Books (and fiction reads, too!)
Take It Personally
If you have been in a conversation with me for longer than 5 or 10 minutes, we've probably talked about what I'm reading. This is one of my favorite topics, and in this episode I'm sharing my specific reading routine, plus my top favorite book recommendations. 00:58 The Power of Nonfiction and Fiction 04:13 Favorite Business Books 14:51 Top Fiction Picks 25:55 Embracing a Reading Ritual I would love to hear your top favorite reads or if you feel inspired to implement the reading routine I shared! Come and to let me know. CONNECT WITH MADDIE: LINKS:
info_outline
#131: Ready for Your Business to Explode? Do THIS (with Green Chair Stories)
Take It Personally
Rachel Greiman is a copywriter and documentary family photographer in Denver, CO. She owns Green Chair Stories, a company committed to writing websites that get photographers booked. The episode conversation dives into the benefits and challenges of niching down in the photography and copywriting industries. Rachel offers practical advice on how photographers can effectively market their services when juggling multiple niches, the importance of having a focused brand voice, and strategies for DIY-ing your website. Whether you're a photographer looking to specialize or someone interested in...
info_outline
#130: Rebrand Spotlight - Balancing Creativity and Strategy with Laura Pulliam
Take It Personally
In this episode, Laura Pulliam shares her journey of officially starting her own photography business two and a half years ago. She shares her interactions with , from initially signing up during a chaotic time to fully committing. Laura talks about how helped her discover her niche in brand photography, build confidence, and implement crucial business systems and processes. She highlights the valuable resources, community support, and coaching that enabled her to flourish in her business. 00:48 Connecting with Rebrand 03:58 The Decision to Join Rebrand 06:56 Implementing Rebrand Strategies...
info_outline
#129: Finding Clarity in Rebrand with Krista Marie
Take It Personally
Krista Marie is a photographer, podcast host and business coach for women creatives & small business owners. Her experience as a personal brand photographer also helps to support her clients in identifying their own unique personal brand. Krista was part of my last Rebrand cohort. In this episode, Krista discusses her journey from wedding and engagement photography to brand photography. Krista speaks about the pivotal moments that led to her shifting focus, including her experience with burnout and the need for creative fulfillment. She shares insights on the changes she implemented in her...
info_outline
#128: Everything You Need to Know about Rebrand
Take It Personally
In this episode, learn about , my 16-week group coaching program for photographers who want to transition into personal brand photography. The program aims to help participants charge four figures per session while enhancing their confidence in brand photography. The episode discusses the structure of Rebrand, including weekly coaching calls, a comprehensive curriculum with swipe files and templates, and a Slack community for continuous support. Key features include portfolio reviews, a booking tracker for measuring success, and the upcoming Rewind video training series. Enrollment begins...
info_outline
#127: Make Your First $500 with Brand Photography - Here's How
Take It Personally
If you're looking to pivot into personal brand photography, I'm running a running from June 10-14 to help you make your first $500. This episodes walk you through what will be covered in the training to help you successfully transition into the personal brand photography niche and ultimately start making money. Listen in to this episode to get an overview, and be sure to . Highlights from this episode: 00:00 Embarking on the Personal Brand Photography Journey 00:54 Introducing the Brand Photography Jumpstart Mini Course 02:58 Day 1: Establishing Your Position as a Brand Photographer...
info_outline
#126: Are Your Thoughts Making Your Business Harder?
Take It Personally
This episodes discusses the transformative impact of positive thinking and mindset work on running a photography business. When running your own business, it can be easy to have negative thoughts, get discouraged, or experience jealousy. I think everyone's been there. But learning to recognize unhelpful thoughts and reframe them can make a huge impact on how you show up in your business. This episode shares tips for overcoming these challenges. Here are the highlights: 01:11 The Impact of Mindset on Business Success 03:56 Navigating Negative Thoughts and Reframing Your Mindset 10:39 Practical...
info_outline
#125: Can You Be a Brand Photographer if You're not a Branding Expert?
Take It Personally
I'm talking about the misconception that you need to be a branding expert to excel in brand photography. Your business background and marketing knowledge can be sufficient. And truly what brand photography comes down to is asking the right questions and understanding the client's goals. Crafting strategic brand sessions is key! If you're willing to think strategically with your brand sessions and figure things out, brand photography is definitely for you, even if you don't feel like a branding expert. Here are the highlights of this episode: 00:30 Overcoming the Brand Expertise Myth 00:59 The...
info_outlineI’m so excited to share an annual recap in this episode! I'm sharing the wins, the struggles, and the changes that 2023 brought for me and my businesses. I also am touching on what’s coming for 2024. Here are the main things discussed in episode 108:
- Record setting mini session day
- Events, big projects, and work trips
- Focusing on my own personal style for my personal brand
- Managing my screen limits
- Taylor Swift live!!
- Hiring in my business
- Our new White Space studio
- Rebrand launch
- Hitting my revenue goal
- Tough client situations
- Managing finances better
- Intentional podcast topics
- Different summer schedule
- More automation
- 2024 goals
2023 was great, and I’m excited for 2024. Take a little recap of your wins and goals, and come and share them with me on Instagram @maddiepeschong!
The Ultimate Personal Brand Session Shot List: 10 must-have images, plus a bonus concept, to create a diverse gallery that will get clients singing your praises! Download here.
Full show notes here
Some of the best conversations happen after the show in my private Facebook group, Take It Personally Podcast. Click here to join in!