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S4-20: David Katz: The Plastic Bank

Habits 2 Goals: The Habit Factor® Podcast with Martin Grunburg

Release Date: 04/18/2018

28 Days! show art 28 Days!

Habits 2 Goals: The Habit Factor® Podcast with Martin Grunburg

“A key idea behind habit tracking is to use the week's rhythm. Thus, 28 days, not 30 days, should be the tracking period for each habit.”   Many authors and behavior change 'experts' offer various ideas about habit development. Unfortunately, many are misleading. One such idea is that habit tracking is optional when it comes to habit development. While it’s true that people develop habits without tracking them, those habits tend to be negative. To develop good, positive habits, science has proven that tracking behaviors tends to be very beneficial.   Here’s why: ...

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Aloneness show art Aloneness

Habits 2 Goals: The Habit Factor® Podcast with Martin Grunburg

“You are born alone and you will die alone.” This week we investigate aloneness. Aloneness is different from loneliness. MG discusses a book he read in the early '90s while backpacking across Europe, Stephen Batchelor's, Alone with Others, an existential approach to Buddhism. After thirty-plus years, MG challenges that statement by adding a twist. While we are born alone, it is with and in spirit.   When we die, it is the spirit that leaves our bodies. Thus, we are not entirely born alone, nor do we die entirely alone. Arguably it is our spirit that is either with us...

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John Rossman Interview – The Amazon Way show art John Rossman Interview – The Amazon Way

Habits 2 Goals: The Habit Factor® Podcast with Martin Grunburg

"People don't improve by hearing, 'Good job!'" Habits 2 Goals rings in 2023 with an educational and entertaining interview featuring John Rossman. John is the author of the bestselling book, The Amazon Way, Think Like Amazon and The Amazon Way on IoT. John is a business strategist, operator, and expert on digital transformation, leadership, and business reinvention. John has consulted with many great brands including Novartis, Fidelity Investments, Microsoft, Walmart, and Nordstrom. He served as senior innovation advisor at T-Mobile and senior technology advisor to the Gates Foundation. John...

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Energy Flows show art Energy Flows

Habits 2 Goals: The Habit Factor® Podcast with Martin Grunburg

"Energy flows where attention goes." This week we revisit a goal achievement first principle: EVERYTHING IS ENERGY. Suppose everything is energy (and it is). That means you are energy, and your goal will require energy. Interestingly, habits are the most efficient use of behavior energy and this is why The Habit Factor process of habit alignment is so effective. There are two key elements that impact one's behaviors the most over a long period of time; their environment and thinking, which is predominantly in the form of stories). To illustrate MG discusses the "3 Circles of Behavior...

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The HERO's Narrative show art The HERO's Narrative

Habits 2 Goals: The Habit Factor® Podcast with Martin Grunburg

"Notice all the B.S. stories you tell yourself about EVERYTHING. Then, run them through the H.E.R.O.'s checklist." Your internal monologue is very active! Sometimes it's helpful, and other times, not so much. This internal chatter provides stories about EVERYTHING, from your career to your potential. You even have stories about your spouse, friends, etc. You also have stories about your goals, the ones you choose to pursue or not. These stories establish boundaries. They setup walls that become impenetrable until you notice them first. The more aware you can become of your internal dialogue...

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Goals are Not Optional! show art Goals are Not Optional!

Habits 2 Goals: The Habit Factor® Podcast with Martin Grunburg

"Goals are not optional!" Drifting – living an aimless life – might be fun for a week, a month, maybe even a year. However, drifting for too long is dangerous. Having a purpose – a big, vital goal – to pursue is essential to a fulfilling life. The fact is almost everyone already has goals. Unfortunately, as Tony Robbins likes to say, "they're mostly impotent." Weak goals like "make it to the end of the month" or, "get to happy hour after work" won't keep you inspired. It also helps to think of goals as "intelligence in action." We arrive at that definition by assessing the definition...

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It's not about the Marathon! show art It's not about the Marathon!

Habits 2 Goals: The Habit Factor® Podcast with Martin Grunburg

"You don't need to eat a piece of cake after you run 5 miles." Studies on habit development support the idea that self-efficacy – the ability to produce the desired result – is rewarding. By following P.A.R.R., (Plan, Act, Record & Reassess), The Habit Factor's method for habit development, users experience self-efficacy, often. Of course, the opposite is true. If a user does not follow through on their habit tracking plan they will be unhappy. Hence, the method encourages users start with low tracking parameters. By creating a habit plan, and then acting on that plan, you...

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Discipline is a Habit show art Discipline is a Habit

Habits 2 Goals: The Habit Factor® Podcast with Martin Grunburg

"Discipline is a habit. Nobody is born disciplined." Too often, people say, "I'm just not disciplined enough." The truth is that nobody is born disciplined. Discipline is a habit that can and should be cultivated. Following The Habit Factor's simplified method for habit development, P.A.R.R., anyone can improve their discipline more quickly. A key aspect of P.A.R.R. is that it cultivates habitstrength. Just by tracking your habits and following P.A.R.R., you will improve your discipline.   The key is to follow P.A.R.R. and begin with small "targets." Over time, you'll be eager to track...

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Killing Negative Habits show art Killing Negative Habits

Habits 2 Goals: The Habit Factor® Podcast with Martin Grunburg

"A nail is driven out by another nail. Habit is overcome by habit. ~Desiderius Erasmus Visit: https://everythingastory.com "EVERYTHING is a F*cking STORY" a recent #1 Amazon Hot New Release! When it comes to mastering your habits, knowing how to eliminate bad habits is essential. In Season 6, "," covered a few ways to kill negative habits. In this episode, MG reviews the critical importance of replacement as a core strategy for habit elimination. The listener is challenged to focus on developing a positive habit that will replace the negative one.   "You should...

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Intentional Practice show art Intentional Practice

Habits 2 Goals: The Habit Factor® Podcast with Martin Grunburg

"Isn't all practice intentional?" Visit: https://everythingastory.com "EVERYTHING is a F*cking STORY" a recent #1 Amazon Hot New Release. EVERYTHING is a F*cking STORY debuts as a "prequel" and completes a "trilogy" MG never knew existed. Martin began writing The Habit Factor® shortly before 2005; it was published in 2010. Then, in 2015, The Pressure Paradox™ was published. EVERYTHING culminates nearly 20 years of deliberation, collaboration, and meditation, all in the pursuit of deconstructing human behavior for the purposes of goal attainment. In this episode, MG shares...

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"Who can't become more than they are today?"
~David Katz

David Katz grew up on a small island off Vancouver, British Columbia, where he became acutely aware of just what was washing up on the beach.

A lifelong entrepreneur – beginning as a 12-year-old landscaper for hire – Katz always saw opportunities where others saw problems. He joined his entrepreneurial and spiritual callings to create The Plastic Bank, whose ambitious goal is to make plastic waste a currency that transcends poverty while stopping the flow of plastic into our oceans.

How did such a paradigm-shifting idea take hold? As Katz put it, "We were living in the future of a possibility that didn’t exist – we had to invite people into that possibility."

In true entrepreneurial fashion, Katz encountered one obstacle after another. So just what made him think he could tackle a challenge as big as saving the planet? Katz believes we are all a culmination of all the decisions we’ve ever made and experiences we’ve ever had. How his successes and failures brought him to where he is today is a fascinating and inspiring story from a true visionary.

As Katz puts it, “Do those things you want to do and your success is almost assured.”

In typical "Habits 2 Goals" style, the interview covers everything from dealing with difficult days to defining success. We explore what habits are essential to the guest's success, advice the guest would give his/her 20-something self, favorite books, quotes and more.

Enjoy the show!

David’s Website: https://www.plasticbank.org/

David's favorite app: Audible.com -- Don't forget you can get a free trial for 30Days!

A few of David's favorite books:

The Untethered Soul

The 7 Habits of Highly Effective People

The Power of Now

 

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More Resources

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The Habit Factor® (website: BLOG, tips, tools and other resources)

The Habit Factor® Book (Amazon Kindle)

The Pressure Paradox® Book (Amazon Kindle)

The Habit Factor app (iOS, Android)

The Habit Factor's Facebook (Private) Accountability Group

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