Twitter for Lawyers: Confidentiality, Advertising, and What to Post [LGE 029]
Release Date: 09/18/2018
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info_outlineSocial media can be a great place to connect with colleagues and grow your law practice, when used correctly. For many lawyers, however, the thought of posting and engaging on social media platforms generates as much fear as it does questions. In this episode, I’m focusing specifically on Twitter and sharing a few important ways you can and should be using the platform. My hope is that I address some of the fears and questions you might have about using this platform.
What I Cover in This Episode:
- How should you handle posting confidential information on Twitter?
- What is confidential information and what isn’t?
- Why you shouldn’t use your Twitter account as an advertisement
- The value in Twitter is in having people follow you and reading your posts. That won’t happen if you’re spreading negativity
- Fill your feed with helpful information by following the right people
- Use Twitter to help people by answering questions, showing support, and connecting
- In order to be effective on Twitter, it’s important to share content that you’ve created
- How do you know if your posts are crossing ethical lines?
- Should you make it known that you’re available for employment on this platform?
- What can you include in your Twitter profile to shield against potential advertising rules violations?
Resources Mentioned:
Episode 21 with Nick Rishwain
Contact me with future episode topics – megan[at]zaviehlaw[dot]com
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