345 - Top Five Books for Christmas
Podiatry Legends Podcast
On this episode, I am joined by Carly O'Donoghue. We highlight five books that we believe everyone should own, and if you don't, they should be on your Christmas List. These books would also be perfect for team members, friends and family. Book 1: Untamed - "The only thing that was ever wrong with me was my belief that there was something wrong with me." Book 2: The Courage to Be Disliked - Book 3: Nedd Brockman Showing Up - Book 4: The 12 Week Year - Book 5: The One Thing - If you find this video interesting, please share it with your friends, give it a thumbs up, and subscribe to...
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344 - Jo Shapter Unknowingly Inspiring Others
Podiatry Legends Podcast
Jo Schapter’s journey into the world of podiatry wasn’t a straightforward one. She didn’t begin with a clear path; instead, her story unfolded in ways she never anticipated. From her beginnings in sports science to an unexpected detour into beauty and foot care, Jo's story is a testament to the power of following one's curiosity and passion. Jo’s story is a reminder that we don’t always have to have everything figured out. Sometimes, the best journeys begin when we are willing to explore unfamiliar territories. For Jo, this exploration led to podiatry — a profession she...
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343 - Podiatry in Mauritius with Usama Anwar and Zahra Chouthy
Podiatry Legends Podcast
In this episode of the Podiatry Legends Podcast, host Tyson Franklin interviews Usama Anwar and Zahra Chouthy, owners of Podiatry For All in Mauritius. They discuss their unique journey from the UK to Mauritius, highlighting the challenges and rewards of practising podiatry in a country with limited services. The conversation covers cultural insights, the importance of educating doctors and the local population about podiatry, and their personal stories and experiences, making this episode both informative and heartwarming. More detailed notes can be found on the Podiatry Legends Podcast...
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342 - Upcoming Podiatry Marketing Masterclass in LIVERPOOL
Podiatry Legends Podcast
In this episode, host Tyson E. Franklin switches seats as Jonathan Small interviews him about his upcoming Podiatry Marketing Masterclass in Liverpool. Scheduled the day before the renowned Foot & Ankle Show, this hands-on workshop promises to be bigger and better than ever, building on insights gained over years of coaching and experience. The conversation covers why effective marketing is essential for podiatrists, how marketing can bring in patients you love treating, and the dangers of relying solely on word-of-mouth. Tyson also teases exciting elements of the workshop,...
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341 - From Equine Podiatry to Podiatry for Humans with Natalie Kitchener
Podiatry Legends Podcast
This episode is particularly beneficial for podiatrists considering co-ownership or seeking inspiration in their professional journey. This week, Tyson Franklin interviews Natalie Kitchener, co-owner of Feet & Motion in Horsham, West Sussex. Natalie shares her rapid journey from graduating from Brighton University in 2022 to co-owning a successful podiatry practice in 2023. She discusses her unique path into podiatry from equine podiatry, her mentorship experiences, and the advantages of being a mature student. The conversation covers the growth of Natalie's clinic, the benefits...
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340 - SEO Secrets for Podiatrists with Copywriter Rachel Bray
Podiatry Legends Podcast
In the competitive world of podiatry, having a well-designed website isn't enough. To truly stand out and attract the right patients, podiatrists must understand the power of Search Engine Optimisation (SEO) and regularly update their website content. In this episode, Tyson E Franklin talks with professional copywriter Rachel Bray to explore how podiatrists can improve their online presence and become more SEO-savvy. We discuss: Why regular website updates are crucial. The importance of targeted content. How SEO and content writing go hand in hand. The difference between...
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339 - Building a Disaster Folder: Essential Preparation for Business Owners
Podiatry Legends Podcast
In this solo episode of the Podiatry Legends Podcast, Tyson Franklin highlights the often-overlooked necessity of creating a disaster folder for businesses. He discusses the importance of having a detailed plan for potential disasters, emphasising the need for team members to know their roles and procedures in various crisis scenarios. From natural disasters to technical failures and unexpected staff issues, Tyson provides extensive examples and practical advice to ensure businesses are well-prepared for any unforeseen events. He also shares his personal experiences and additional tips on...
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338 - Shaping the Future of Podiatry with Kyle Richardson
Podiatry Legends Podcast
In this episode, Tyson E Franklin sits down with Kyle Richardson, a leading podiatrist in Cairns, Queensland, and owner of FNQ Podiatry & Orthotics. Kyle shares his journey from a passionate young athlete with a keen interest in health and biomechanics to a successful podiatrist managing a thriving practice. They discuss the evolution of the podiatry profession, the challenges and rewards of working in regional areas, and Kyle’s dedication to elevating the next generation of podiatrists. Kyle emphasises the need for new graduates to seek quality mentorship, be curious, and work hard to...
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337 - The Worthy Rival with Richard Chasen
Podiatry Legends Podcast
In this episode of the Podiatry Legends Podcast, host Tyson E Franklin speaks with recurring guest Richard Chasen from the Lower Limb Clinic in Melbourne. They explore the importance of viewing fellow podiatrists as 'worthy rivals' rather than competitors, emphasising collaboration and mutual support within the profession. The discussion touches on the necessity of sharing knowledge and resources, mentoring, and creating a positive environment both in-person and online for the advancement of podiatry. They also highlight practical strategies such as making small gestures to enhance patient...
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336 - Dave James is An Irritatingly Good Speaker
Podiatry Legends Podcast
On this episode of the Podiatry Legends Podcast, podcast host Tyson E Franklin talks with UK podiatrist and irritatingly good speaker Dave James to explore the art of authentic public speaking and effective communication for healthcare professionals. Dave shares his personal journey, highlights the emotional impact of storytelling, and offers practical tips on connecting with your audience while staying true to oneself. They discuss the power of feedback, presentation adaptability, and storytelling's significance in building meaningful connections with patients. Whether you're an...
info_outlineTed Jedynak lives in Adelaide, South Australia and he is the Master of the Foot Mobilisation Technique (FMT). During our conversation, we discuss how Ted's mindset shifted from running a traditional podiatry practice to creating a 100% foot mobilisation business, and how this shift has led to him teaching and speaking all over the world.
We also discuss:
3:30 - Working for himself upon graduation on a very tight budget and how knowing nothing about business didn't stop his enthusiasm. He didn't even know he needed a provider number.
6:40 - Where Ted got his business knowledge. (McDonald's, Michael Gerber and other events).
9:10 - Why he engaged in a business consultant/coach.
10:15 - How the frustrations of some patients not being able to wear orthotics lead him into foot mobilisation.
11:30 - Marketing opportunity with FMT - patients had a problem (couldn't wear orthotics), Ted found the solution (FMT)
14:20 - His Greatest Business Lesson was losing his business and being throw out of a partnership. Almost overnight he lost his income and had no access to his database. Ted learnt a valuable lesson about having control over your own database.
16:18 - Boundary between friends and business. Ted trusted him and never saw it the backstabbing coming.
19:00 - Wisdom learnt from his Business Mentor.
21:25 - Why you must be willing to pay for a quality mentor.
22:35 - How some so-called business coaches do not have the runs on the board.
24:40 - The 2003/2004 Telstra Business Award - Key Motivators
30:15 - It's a wise thing to look back and reflect on Your business - benefits of entering awards. It's not a popularity contest.
You will learn more about your business and will show you areas of your business that needs attention.
32:30 - Foot Mobilisation Workshops have evolved.
34:15 - Why FMT helps you stand out in a crowded marketplace.
35:15 - How FMT became a world phenomenon
36:25 - Why he sold his practices and now concentrates on teaching FMT full-time.
If you have any questions about this podcast, please email me directly at [email protected], or you can email Ted at [email protected]
Ted's Website: https://www.footmobilisation.com
FMT Workshops and remember to use Coupon Code: Legends-Offer for $600 off the usual ticket price.
Podiatry Legends Facebook Page
I have set up a Podiatry Legends Facebook page, where I will be posting additional small business tips and information regarding podiatry events around the world. Check it out: Podiatry Legends Facebook Page.
Podcast Reviews
If you enjoyed this podcast, it would put a big smile on my face if you left a review on iTunes or your favourite podcast platform.
Most Recent iTunes Review
GREAT WORK ☆☆☆☆☆ “Tyson produces perfect, easy to listen to, interviews with the leaders in podiatry from all over the world. Every podcast inspires and motivates. The banter and dialogue is a delight! Being able to listen to the thoughts of successful doctors is a pleasure but more importantly truly aspirational. You won’t be disappointed !”
If you're enjoying this podcast and want additional business, marketing, management and mindset tips you may also enjoy my other podcast, It's No Secret with Dr T.