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Episode 14: Integrating marketing and sales with Jake Hoffberg

AdvisorAdvertising Podcast

Release Date: 03/20/2017

In an industry clouded with marketers who serve up fluff with no metrics, how can clients determine what the right strategy is for their brand?

Jake Hoffberg, CEO and Founder of Direct Response Marketing Consultants Inc., joins Brian Hart to discuss direct response marketing and the importance of integrated marketing and sales tactics.

To hear more from Jake, you can connect with him via LinkedIn.