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EP56: Instagram Marketing Tips with Brooke Jefferson

Authentic Influencer Podcast

Release Date: 10/08/2019

EP 172 Final Episode show art EP 172 Final Episode

Authentic Influencer Podcast

Final Episode

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EP 171 Choosing the Right MLM company show art EP 171 Choosing the Right MLM company

Authentic Influencer Podcast

So many people ask Brooke questions like, “what company should I join? I don't know if I'm with the right company, how do I choose the right company?” In today’s Podcast, 171, Brooke talks about where network marketing is going, how to choose a company, and what things to look for.

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EP 169 Building a Personal Brand is easier than you think show art EP 169 Building a Personal Brand is easier than you think

Authentic Influencer Podcast

In Podcast 169 Brooke has a conversation with Tacie Avedikian on a topic that is something that so many network marketers need. That topic is personal branding.

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EP 168 How to Cold Message People Properly show art EP 168 How to Cold Message People Properly

Authentic Influencer Podcast

Today’s Podcast 168 brings another episode of The Spam Squad where Brooke takes spammy messages that other people have sent and breaks them down and talks about why they are spammy.

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EP 167 So You Want to Start A Side Hustle show art EP 167 So You Want to Start A Side Hustle

Authentic Influencer Podcast

Today’s Podcast is number 167. Brooke has a meaningful conversation with a Midwestern husband & wife duo, Craig Clickner & Carrie Bohlig. They realized that if they wanted to create an exceptional life with choices and autonomy, they had to go out of bounds on the mainstream “go to school and get a good job” adage. Since they were not hardcore enough to quit their jobs and attempt to gut out a startup, they instead jumped into the world of moderate entrepreneurship

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EP 166 Get your Calendar FULL of Booked Parties show art EP 166 Get your Calendar FULL of Booked Parties

Authentic Influencer Podcast

Brooke talks with Janet Parks in today’s Podcast 166. Janet has a sales background and comes from the party plan industry. They discuss how to book parties, how to get sales and how to talk to new people. 

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EP 165 How to Reach out to Influencers to Join Your Team show art EP 165 How to Reach out to Influencers to Join Your Team

Authentic Influencer Podcast

Podcast 165 brings us another episode of the Spam Squad where Brooke breaks down an actual spammy message she found on Social Media.

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EP 164 Overcoming your own expectations to Find Success show art EP 164 Overcoming your own expectations to Find Success

Authentic Influencer Podcast

When people first start a business in network marketing sometimes they think it will be easy if they just follow the script and instructions from their upline. That is not so!!!! In Podcast 164 Brooke interviews Kelly Cable who is an amazing example of someone who has overcome the challenges of building a successful business.

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EP 163 Your Business must change in this ever-changing environment show art EP 163 Your Business must change in this ever-changing environment

Authentic Influencer Podcast

With Covid and the other challenges of the world the last few years the way to work a network marketing business has changed drastically. The old traditional ways of building a business are no longer successful and businesses have had to pivot.

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EP 162 How to promote your new business without being spammy show art EP 162 How to promote your new business without being spammy

Authentic Influencer Podcast

Podcast 162 brings you another episode of the Spam Squad! Brooke walks through what you should and what you shouldn’t do to promote your business without being spammy!!

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More Episodes

“Show people that your network marketing business is intertwined with your lifestyle.”

Brooke Jefferson (3:58 - 4:06)

Brooke Jefferson is an Instagram expert. She’s amazing at communicating with her audience on Instagram, and she’s perfected the craft when it comes to social media for network marketers. There’s plenty of training out there on how to grow your influence through Instagram. But a lot of those courses aren’t geared towards the unique needs of network marketers. 

“I get more engagement when I post pictures of my family using the products or when I showed my audience how I used the product in my own life.” - Brooke Elder (9:10 - 9:18)

Network marketers are unique. They have to be business owners as well as social media influencers. That’s why you need to learn how to optimize your Instagram strategy so you create valuable connections with your audience, which helps you grow your business.

Top 3 Tips to Increase Audience Engagement on Instagram

Pick the right company - If you’re just getting started, pick a company that’s aligned with your lifestyle and who you are. Social media marketing works best when the products you promote are intertwined with your life. Your posts become more authentic and relatable to your audience. The most effective posts are lifestyle photos related to the products you’re promoting. 

Show yourself - People want to join you on your journey. When you give them a glimpse into your life in a way that’s authentic, you create an emotional connection and draw your audience to become a part of your team. Share pictures of yourself (or your family) with the products you’re promoting instead of product images provided by your company. 

Answer the FAQs - Give your audience tips and answers that help them move forward in their businesses. Post answers to common questions you get about you or your company. If you don’t have a large enough following, find an experienced person in your company and ask them what they get asked most frequently.

“When you show people what happens behind the scenes in your business, like you working from a coffee shop, they’re going to say - oh my gosh, I could do that!” - Brooke Jefferson (13:21 - 13:27)

If you have a Facebook group, ask your audience what their biggest struggles are. Look through the responses for content ideas you can post throughout the coming days and weeks. When you master the skill of giving people relevant and helpful content, you connect with people who are interested in joining your team or buying your products. You create a more visible that helps you build a thriving network marketing business. 

How to get involved

  • If you are ready to stop living in scarcity and have the wealth you’ve always wanted, check out www.socialtenacity.com/gift and get a free gift just for listening!
  • If you want to continue the conversation, join the Official Authentic Influencer Marketing Community on FB HERE
  • To learn Brooke’s Instagram strategy for network marketers, check out her course - Instagram Crash Course for Network Marketers.

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