Storytelling, Sales, Branding & Hollywood - BRT Best of Business Part 1 - BRT S03 EP02 (101) 1-9-2022

Storytelling, Sales, Branding & Hollywood - BRT Best of Business Part 1

- BRT S03 EP02 (101) 1-9-2022

 

BRT is in Quarantine, so we Revisit some of the Best of Business, with clips spanning the show’s history. If you run a business and need tips, this is your show. Enjoy.  

Topics: Sales, Marketing, Power of Storytelling, Leadership, Branding, Private Equity & Business Lessons from Hollywood movies

 

 

Seg. 1

Clip from Seg. 1 of 12/19/21 Show - Matt on Storybrand Book

Building a StoryBrand, book by Donald Miller

Storybrand discusses that familiar story of the ‘Hero’s Journey, and how a business can intertwine this into their marketing material, including the website. You identify with your customers thru their problems – even using common archetype symbols like a villain, guide and an internal feeling to overcome. Customers can relate to the story, and connect with your business as someone who can help them. 

Full Show: Here

 

Clip from Seg.3 of 5/17/2020 show - Brad Fergusen of Sandler Sales

https://www.brad.sandler.com/

Brad on traditional sales vs sales in the virtual world and tips to handle it

Full Show: Here

 

 

Seg. 2

Seg. 3 of 11/22/20 Show – Joseph Michelli on Leadership and Marketing

Guests: Joseph Michelli, Ph.D., CCXP, CSP New York Times #1 Bestselling Author, Certified Customer Experience Professional, Strategic Consultant, Certified Professional Speaker, TEDx Presenter - www.josephmichelli.com

Joseph discuss his new book is Stronger Through Adversity – Leadership in Crisis. He interviewed executives from 141 top corporations (Microsoft, Salesforce, Starbucks, Target)

Full Show: Here

 

 

Seg. 3

Clip from Seg. 3 of 3/22/20 Show – The Godfather: Business Lessons from the Hollywood movie

Lesson 2: Remain Calm - 'It's nothing personal, it's only business', keep your wits about you, plan and organize your biz moves, there are solutions (often simple ones) if you are thinking clearly

 

Clips from Seg. 4 of 3/22/20 Show – The Dark Knight: Business Lessons from the Hollywood movie

Lesson 1: What's the Problem - In business you need to be able to identify the real problems so you focus in the right areas - identify potential disruptive forces, & do not be in denial

Lesson 3: Understand Your Value & Skills - get paid properly for your time, and skills, work with clients that can afford you and also respect your skills  

Full Show: Here

 

 

Seg. 4

Seg. 3 of 8/30/20 Show – Adam Coffey on Private Equity

Private Equity author of The Private Equity Playbook Peak behind the curtain of Private Equity, and learn how companies are bought, managed, financed, plus what metrics (EBITDA) are used for valuation. Unique perspective from someone who has run companies for PE Firms for the last 20 years.

Full Show: Here

 

If you enjoyed this show, you may like:

https://brt-show.libsyn.com/category/Sales-Marketing-Networking-HR

 

BRT Hollywood: HERE

 

More - BRT Best of:

https://brt-show.libsyn.com/category/Best+of+BRT

 

 

Thanks for Listening.

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Business Roundtable with Matt Battaglia

The show where Entrepreneurs, High Level Executives, Business Owners, and Investors come to share insight and ideas about the future of business. BRT 2.0 looks at the new trends in business, and how classic industries are evolving. 

Common Topics Discussed: Business, Entrepreneurship, Investing, Stocks, Cannabis, Tech, Blockchain / Crypto, Real Estate, Legal, Sales, Charity, and more… 

BRT Podcast Home Page: https://brt-show.libsyn.com/

‘Best Of’ BRT Podcast: Click Here

BRT Podcast on Google: Click Here

BRT Podcast on Spotify: Click Here                   

More Info: https://www.economicknight.com/podcast-brt-home/

KFNX Info: https://1100kfnx.com/weekend-featured-shows/

 

Disclaimer: The views and opinions expressed in this program are those of the Hosts, Guests and Speakers, and do not necessarily reflect the views or positions of any entities they represent (or affiliates, members, managers, employees or partners), or any Station, Podcast Platform, Website or Social Media that this show may air on. All information provided is for educational and entertainment purposes. Nothing said on this program should be considered advice or recommendations in: business, legal, real estate, crypto, tax accounting, investment, etc. Always seek the advice of a professional in all business ventures, including but not limited to: investments, tax, loans, legal, accounting, real estate, crypto, contracts, sales, marketing, other business arrangements, etc.