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The Importance of the Farmer in Building Materials Sales #75

Building Materials Sales & Marketing

Release Date: 07/30/2021

How Investors Look at Building Materials Companies #81 show art How Investors Look at Building Materials Companies #81

Building Materials Sales & Marketing

I interview Shane Parr, Managing Director of TGP Investments about what investors look for when they invest in building materials companies. Shane has successfully invested in and grown a number of building materials companies including DaVinci Roofing.

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Another Look at Dealer Locators #80 show art Another Look at Dealer Locators #80

Building Materials Sales & Marketing

Brian Baker and I discuss what we have learned about dealer locators and how they can help or hurt your sales.

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Why You Need Digital Asset Management #79 show art Why You Need Digital Asset Management #79

Building Materials Sales & Marketing

I interview Scott Richardson, President and CEO of RevBase a digital asset management software company. I learned a lot about how building materials companies are using digital asset management to grow their business, save employee time and reduce costs.

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How Dealer Locators Can Grow Your Business #78 show art How Dealer Locators Can Grow Your Business #78

Building Materials Sales & Marketing

The dealer locators that most building materials companies are using are not keeping up with demands of today's customers. Learn how new locator technologies can grow your business.

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How Building Materials Companies are Letting Their Customers Down #77 show art How Building Materials Companies are Letting Their Customers Down #77

Building Materials Sales & Marketing

The pandemic has put a lot of stress on the building materials industry. Many manufacturers are not handling that stress very well. This is creating an opportunity for competitors to gain new customers when they have product to sell.

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How the EOS System Can Help Building Materials Companies to Grow #76 show art How the EOS System Can Help Building Materials Companies to Grow #76

Building Materials Sales & Marketing

Melanie Towey an EOS consultant and coach joins me to discuss how EOS can help small to medium sized building materials companies outperform the competition. You can learn more about her at  

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The Importance of the Farmer in Building Materials Sales #75 show art The Importance of the Farmer in Building Materials Sales #75

Building Materials Sales & Marketing

This is the third in a series of podcasts I did with Mark Allen Roberts from OTB Sales Solutions on selling. There are four types of sales people in building materials, the Hunter, the Fisherman, the Farmer and the Babysitter. In this episode we describe the Farmer and the Babysitter.

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Your Customer's Customer #74 show art Your Customer's Customer #74

Building Materials Sales & Marketing

Kevin Dean of Manobyte joins me in a discussion on the importance of selling your customer's customers. We also discuss how digital marketing and data can help you to reach your customer's customers.

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The Hunter in Building Materials Sales #73 show art The Hunter in Building Materials Sales #73

Building Materials Sales & Marketing

There are different roles in building materials sales. There is the Hunter, the Farmer, the Fisherman and the Babysitter. The last episode was about the newest type of sales person, the Fisherman. This week is about the Hunter. Mark Allen Roberts of OTB Solutions joins me again to discuss the role of the Hunter.

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A New Type of Building Materials Sales Person #72 show art A New Type of Building Materials Sales Person #72

Building Materials Sales & Marketing

We are used to thinking of building materials sales people as hunters or farmers. We now have two more types of sales people, the babysitter and the fisherman. Mark Allen Roberts from OTB Solutions joins me to discuss the fisherman.

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More Episodes

This is the third in a series of podcasts I did with Mark Allen Roberts from OTB Sales Solutions on selling. There are four types of sales people in building materials, the Hunter, the Fisherman, the Farmer and the Babysitter. In this episode we describe the Farmer and the Babysitter.