The Business of Wellness
My guest today is Trinity Mouzon Wofford, the Co-Founder of Golde – which she launched with her high school sweetheart at the age of just 23. Golde is a wellness brand that seeks to make self-care easy, accessible and fun… and in our conversation, Trinity shares the experiences of her childhood that shaped both the vision and the products that Golde sell.
info_outline Holly Thaggard, Founder of SupergoopThe Business of Wellness
My guest today is Holly Thaggard, the founder of Supergoop, a business with a mission to change the way the world thinks about sunscreen. As you’ll hear, Holly’s vision was sparked by a close friend being diagnosed with skin cancer – an experience that has motivated her over the last 15 years to continually disrupt and innovate in the sunscreen category.
info_outline Alec Mills, Co-Founder of DAMEThe Business of Wellness
In this episode, we’re talking about how startups in the wellness space are challenging convention AND big business, to do things differently, and to shape a future that is more consumer-friendly, more conscious and for Alec, paves the way to a more sustainable market for period-care for his own daughters too. The conversation is full of practical insights on how to get PR traction with little to no budget, why innovation matters, and how to be truly disruptive.
info_outline Chris Sanborn - COO, The ClassThe Business of Wellness
In this episode, Chris shares the true purpose and mission of The Class, and why it’s not a concept that’s been built to make you shed weight or build an 8-pack, but to help people re-balance and find happiness. We hear his fresh perspectives around why data is only useful if it’s intertwined with magic - magic being creativity, intuition, and ideas - and why he employs a culture of ‘fail fast’ within his team.
info_outline Cecile Gasnault - Brand Director, Smile MakersThe Business of Wellness
My guest today is Cecile Gasnault, the Brand Director at Smile Makers, which is a revolutionary sexual wellness brand that is completely reimagining the female pleasure category. Launched in 2012, Cecile joined the team to support Smile Makers digital growth and help educate, inform and de-stigmatize a once very taboo subject. We talk about exactly how they’ve done this.
info_outline Kristel de Groot and Michael Kuech - Co-Founders, Your SuperThe Business of Wellness
Michael Kuech and Kristel de Groot are the Co-Founders of Your Super, and in what has been an action-packed 6 year entrepreneurial journey, they now sell their plant-based superfood mixes in more than 60 countries around the world. Inspired by Michael’s personal battle with cancer, Your Super was launched to help people reduce their risk of chronic illness and live a healthier life.
info_outline Simon Duffy - Founder, Bulldog Skincare and Waken MouthcareThe Business of Wellness
In this episode, Simon and I talk about his vast experience in innovation within the consumer brand space and why Simon feels like it’s the role of the innovator to challenge big, lazy, brands.
info_outline Kat Pither - Founder, Yogi BareThe Business of Wellness
My guest on the podcast today is Kat Pither, the Founder of Yogi Bare, which is an eco-friendly yoga mat and accessories brand. It’s a business that was built during quite a dark chapter in Kat’s life, and she’s sharing exactly how startup life gave meaning and purpose to her day to day – and has seen her go on a powerful personal journey of self-discovery.
info_outline Josh McCarter - CEO at MindbodyThe Business of Wellness
My guest today is Josh McCarter, the CEO of Mindbody, an organization that really needs very little introduction. Mindbody is the global leader in business management software empowering gym, spas and salons worldwide to reach consumers more efficiently.
info_outline Dr Elina Berglund - Co-Founder & CEO, Natural CyclesThe Business of Wellness
In this episode, Elina takes us back to the beginning of her career as a physicist, and where the original idea for the business came from. We hear how investors laughed at Elina as she shared her idea for Natural Cycles in a room of 1000 people. And… why the brand is partnering with activity and sleep tracker, Oura Ring to offer a more seamless user experience.
info_outlineLet's talk about the business of wellness…
My guest today is Morten Toft Bech, the Founder of plant-based pioneer Meatless Farm. Launched in 2016 after struggling to find healthy and tasty plant-based options for his family, Morten began his own 12 month R&D project into developing a delicious meat alternative that wasn’t only good for his health, but also good for the planet.
In this episode, Morten talks us through building a plant-based food business with no experience in the F&B category, the opportunities that come from being one of the first to launch (in the European market), and his perspective on category innovation. We also dive into the fundraising journey of Meatless Farm, and how getting disciplined with your finances at the start is crucial to attracting institutional investors, and why you need to build your team alongside your fundraising goals - top tip, investors want to know you have the team around you to deliver!
Thank you to our sponsors:
- Beyond, the leading branding and creative agency for wellness brands, specialising in areas of food & drink, health & lifestyle, sports & technology.
- The go-to legal firm supporting the wellness industry Bird & Bird
- Modern accountancy firm dedicated to saving you money, GrowFactor
- The software booking experts serving gyms, spas and salons worldwide, Mindbody
To find out how Welltodo can help you grow your business and support your career objectives, head to welltodoglobal.com today.