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What Are You Selling?

Biz Women Rock

Release Date: 05/20/2019

The Finale - An Intimate Interview with Katie Krimitsos show art The Finale - An Intimate Interview with Katie Krimitsos

Biz Women Rock

Well, my dear...here we are.  At the end.  

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Your Life, Your Way, No Apologies with Cathy Heller show art Your Life, Your Way, No Apologies with Cathy Heller

Biz Women Rock

Oh, the divine timing of my very last interview on the Biz Women Rock podcast...Cathy Heller is my guest and our conversation is the most beautiful music of harmony, strategy and purpose.  

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Create Your Own Version of Success - LIVE at She Podcasts Live - PODCASTING SERIES show art Create Your Own Version of Success - LIVE at She Podcasts Live - PODCASTING SERIES

Biz Women Rock

In October 2019, I was invited to be the Keynote Presenter at the very first ever She Podcasts Live Conference. I chose to share my own podcasting journey to showcase just how imperfect, meandering and REAL each of our business journeys are.  I share about the beginning of Biz Women Rock and how the podcast I launched back in 2014 gave birth to an entire, robust business for me.  And, how in 2018, when we found out we were pregnant with our second baby, everything changed.

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Going Through a Business Transition with Jen Mavros - PODCASTING SERIES show art Going Through a Business Transition with Jen Mavros - PODCASTING SERIES

Biz Women Rock

When I saw Jen Mavros’ video announcing she was leaving her old business behind and stepping into a new business, I obviously could relate.  Jen has been helping entrepreneurs manifest soulfully aligned desires and dreams in life and business for 7 years now as a coach and mentor, speaker and leader.  But a few years ago...she began questioning, feeling and ultimately...listening. Which has led her to an entirely new business, the first iteration of which is called Loving Business Forward.

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Jessica Kupferman is Synonymous with Podcasting: An Intimate Conversation - PODCASTING SERIES show art Jessica Kupferman is Synonymous with Podcasting: An Intimate Conversation - PODCASTING SERIES

Biz Women Rock

When I think of “podcasting,” I think of Jessica Kupferman.  She’s someone who has experienced the industry is such a variety of ways...as a podcaster herself, as someone who owned a business selling advertising on podcasts and as the leader and co-founder of She Podcasts, a community of over 14,000 women podcasters.  

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Oh, the Places You'll Go With Podcasting with Jaime Legagneur of Florida Podcast Network - PODCASTING SERIES show art Oh, the Places You'll Go With Podcasting with Jaime Legagneur of Florida Podcast Network - PODCASTING SERIES

Biz Women Rock

We’re continuing the PODCASTING SERIES today with the incredible Jaime Legagneur (pronounced “Jemmy”).  I had the pleasure of meeting Jaime in a peculiar and memorable way at Podfest 2017, catching her in a pivotal moment of her podcasting and business career.  

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How She's Evolved Her Podcast to Feed Her Business (and Herself) with Tina Conroy of the Intuitive Woman Podcast - PODCASTING SERIES show art How She's Evolved Her Podcast to Feed Her Business (and Herself) with Tina Conroy of the Intuitive Woman Podcast - PODCASTING SERIES

Biz Women Rock

Kicking off the PODCASTING SERIES today is the fabulous Tina Conroy of The Intuitive Woman Podcast.  I’ve had the privilege of walking beside Tina on her podcasting journey the past few years as her coach and mastermind leader and I can tell you that she’s one of the most dedicated podcasters I’ve ever met. 

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From One on One Clients to Online Products That Serve the World with Nicole Cruz show art From One on One Clients to Online Products That Serve the World with Nicole Cruz

Biz Women Rock

When Nicole Cruz came to me, it became apparent that she wanted to build a business so she could put herself out of business.  

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How to Grow an Online Business From Scratch with Ashley Kitchens show art How to Grow an Online Business From Scratch with Ashley Kitchens

Biz Women Rock

When Ashley Kitchens began working with me as a private client, she only knew one thing: she loved sharing with people about plant-based eating and wanted to reach more people.  She didn’t know what that would look like as a business, but she did have about 5,000 people following her on Instagram.  

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Why Biz Women Rock is Going on Sabbatical - BIG ANNOUNCEMENT show art Why Biz Women Rock is Going on Sabbatical - BIG ANNOUNCEMENT

Biz Women Rock

Today’s episode is sharing THE REAL behind the scenes reasons why Biz Women Rock is going on sabbatical.  The podcast, the business and the private Facebook Group...they’re all getting archived on December 2, 2019. 

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More Episodes

In January 2019, I did a Facebook Live series inside our private Facebook Community called Plan Your Big 2019.  Over 5 days, I talked about simple steps you could take to do ensure you had your biggest year yet in business.

I’m bringing those videos out of the privacy of our group and onto the podcast for two big reasons:

  1. Because each of these concepts I’ll be going over in the next 5 weeks are truly timeless.  It doesn’t matter what month or year it is...you can easily come back to these steps and get yourself re-focused and moving towards what you want in an intentional and productive way.

  2. Because this is typically the time of year when we realize that life has just sorta “happened” over the past few months.  We’re far away from the days when our heads and hearts were in the juice of envisioning what we really wanted to create. Whether we find ourselves a few degrees off of the course we want to be on, completely off track, or maybe even totally clueless as to what the hell we even wanted all those months ago...this will be a universal reminder to reset.

Each of these episodes were made to be quick and actionable...so you can get what you need, put the concepts into action and see results!

Quick little note...because these were done live, I’ll give you the head’s up that you’re gonna hear a little of of “real life” in the background...perhaps a bird chirping a bit, perhaps a little bit of wind as I’m walking...but I did the best I could to make those things as non-distracting as possible, because the concepts are so important!

 

ARE YOU READY FOR STRATEGIC COACHING?

If you realize, as you go through this series of shows that you are farther from your big goals than you want to be...or that you simply want to move more efficiently and effectively - and more joyfully - in the direction you want your business to go, then let’s see how I can help you as a coach and strategist.  I’ve opened up a few new spots for short term private coaching clients and am ready to help you. This could look like a 3 hour intensive to get you unstuck, a power day to get you fully charged to move ahead or even 12 weeks together to really jumpstart you into your vision...whatever it is you need, I’m here for you!  You can fill out a quick application to work with me at http://bizwomenrock.com/workwithkatie   


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WHAT ARE YOU SELLING?

People cannot buy what they don’t understand!

So...What are you selling?

If your answer is "website services" or "branding" or "social media services," you’ve got a bit of work to do.  

Because in order to hit those goals you just identified for your business, you need to be VERY CLEAR ON THE HOW.

What can people buy from you?  

I call this your OFFERING.

Today, I’m going to go over the 4 questions you must answer in order to be clear on what your offering is so you can attract the person who must have it!

Ask yourself these 4 questions…

  1. What are the features?  What are the actual deliverables?
  2. What are the benefits?
  3. Who is this offering for?
  4. How much is it?  I give you some guidance here on how to come up with your happy price.

The more clear you are on your offerings, the more you will know exactly what to do to invite customers into them!