CarlGould-#70secondCEO-Find the People Willing to Overpay
Release Date: 07/07/2021
Carl Gould #70secondCEO
Being Obnoxious, Good? or Bad? Part 1 Hi everyone, Carl Gould here with your #70secondCEO. Just a little over a one minute investment every day for a lifetime of results. They don't make obnoxious like they used to. I remember the first time I was called obnoxious. I was in the seventh grade. And I was joking in class with some of my friends. We were probably just being louder than we should have been, probably more inappropriate manner than we were in class. But I must have said something that my teacher overheard, you know, and she didn't like it because she came up to me and she said...
info_outline Carl-Gould-#70secondCEO-It is a Blind Spot. Functional ProblemsCarl Gould #70secondCEO
It is a Blind Spot. Functional Problems Hi everyone, Carl Gould here with your #70secondCEO. Just a little over a one minute investment every day for a lifetime of results. Complacency and cruise control can happen here. It is a blind spot. It is a functional problem, but you need to get back to it right away. If you're having cash flow problems, if you're having net profit problems at this point, that's very dysfunctional. This is almost like a second honeymoon for the business. Strong systems, strong controls, cosmetic enhancements, puts you back in the forefront in your market, sales should...
info_outline Carl-Gould-#70secondCEO-Grow from the inside outCarl Gould #70secondCEO
info_outline Carl-Gould-#70secondCEO-Stage 2 - Business Runs the OwnerCarl Gould #70secondCEO
The Business Runs the Owner Hi everyone, Carl Gould here with your #70secondCEO. Just a little over a one minute investment every day for a lifetime of results. The challenge that you have here is that most of the time the business runs the owner in stage two, this is an area of concern. Part of your focus needs to be implementing your MVP planning, working with your strategic partner, your advisor, building those credentials and maximizing this stage by making sure you're among the highest compensated in your field, because in stage two, there is a limit to what you can earn. There is a...
info_outline Carl-Gould-#70secondCEO-Find Money in Your BlindspotCarl Gould #70secondCEO
Find Money in Your Blindspot Hi Everyone, Carl Gould here your #70secondCEO, just over a minute of investment per day for a lifetime of results. Results people sometimes struggle with their system’s people. Relationship people sometimes struggle with the detail’s people. Now again, I’m pretty sure this doesn’t happen in any of your businesses, but again you have heard a rumor this can saddle some other companies. Ok, and so, we want to be aware that we’re not saying we’re not in the camp of work on your weaknesses all day long so you can become a better-rounded person....
info_outline Carl Gould-#70secondCEO-3-Things You Love Hate About Your WorkCarl Gould #70secondCEO
Hi Everybody, Carl Gould here with your #70secondCEO, just a one minute investment per day for a lifetime of results. Today's talk is all about finding yourself in your work and lose yourself in your work. Find yourself in your work meaning, what are you passionate about? What are the things that are going to stretch you and are going to make you into the next chapter of the best version of yourself? OK, in order to find yourself when you work, you have to lose yourself IN your work, in other words, you have to find out, what challenges you. And what stimulates you about your...
info_outline Carl-Gould-#70secondCEO-Triaic RelationshipsCarl Gould #70secondCEO
Hi everyone, Carl Gould here with your #70secondCEO. Just a little over one minute investment every day for a lifetime of results. The old relationship was what we would call dyadic, two entities A and B client one says product you offer a product or service and they buy it A to B that day is over it’s now a triadic relationship. There’s a customer, there’s the provider, there’s your product or service and you all align in a partnership to handle what’s in the middle here. Your client's dream, desire, deadline, or distress. Now think about this for a moment, what we’re saying here...
info_outline Carl-Gould-#70secondCEO-Whats Your Clients Greatest WishCarl Gould #70secondCEO
Hi everyone, Carl Gould here with your #70secondCEO. Just a little over one minute investment every day for a lifetime of results. We wanna go out to our clientele find out what is their greatest desire, if I could grant you--if you could wave your magic wand,then I can grant you three wishes and you can have it anyway you want what would you--what would you put on your bucket list? What’s on your treasure map? Or life lister life map? Or your mind map? What are those items on there? Conversely what are some trigger events, some other things going on your life right now that may calling...
info_outline Carl-Gould-#70secondCEO-Be Careful What you Wish ForCarl Gould #70secondCEO
Be Careful What you Wish For! Hi everyone, Carl Gould here with your #70secondCEO. Just a little over a one minute investment every day for a lifetime of results. In the success cycle, you have chosen to make a great leap, a great leap of faith, a great leap of risk. You are now the business owner. And I heard someone say recently, well, it was my dream to be a business owner and I asked them, are you living the dream? Or is it a nightmare? And they said, Well, I really thought I was going to make more money, I was going to get more time. And I asked him the question, you have kids, right? He...
info_outline Carl Gould-#70secondCEO-Alignment and Maximization - Part 2Carl Gould #70secondCEO
Maximization and Alignment - Part 2 Hi everyone, Carl Gould here with your #70secondCEO. Just a little over a one minute investment every day for a lifetime of results. With working with a strategic partner, a coach, a mentor, a consultant, an advisor. Having the awareness of your strengths, who's right for the business and putting those people in place, you can raise the productivity of your employees and therefore the company by up to 800%. On average, this type of work has shown to return $8 of productivity for every dollar spent in nurturing, growing, developing the talent of your...
info_outlineWhich type of clientele should you target FIRST? Here’s Carl’s advice...you might be surprised!
Read full transcript:
Hi everyone, Carl Gould here with your #70secondCEO. Just a little over a one minute investment every day for a lifetime of results.
If you have limited time, you wanna find the people who are willing to overpay for your service and those are the people that can’t get to their result without you, whatever that result is. So you wanna target that group very specifically first. You wanna win that group over even if you have less clients because if they're paying you or over paying you, you don't need as many clients and they’ll stay longer, so it will reduce your marketing burden? You know most people forget that Facebook was the most exclusive VIP social network platform when it first came out. The only way you could get on Facebook was invitation only and if you had a Harvard.edu email address, that’s how exclusive it was. But once they won Harvard, then they went to the Ivy league, once they won the Ivy league then they went to large colleges and universities, once they won that then everyone wanted in. Mom, grandma, grandpa you know the brother and sister they all wanted in and that’s when they got opened up but remember Facebook was invitation only or .edu.
Like and follow this podcast so you can learn more. My name is Carl Gould and this has been your #70secondCEO.