CES Tech Talk
Consumers today are accessing content across a wide variety of devices and platforms - from smart TVs to tablets and everything in between. This fragmentation presents both challenges and opportunities for brands looking to effectively reach target audiences. We learn valuable insights on how Comscore is helping marketers maximize impact by identifying cross-platform consumers and coordinating messaging to them across screens. In this episode: Explore the latest cross-platform consumer consumption trends. Learn how to maximize ad reach across screens for a more impactful advertising strategy....
info_outline With the Death of the Dongle, TV is Getting an UpgradeCES Tech Talk
How does Vizio keep TV tech entertaining as there are more alternatives than ever helping consumers find a favorite show? The Vizio Group VP of Advertising and Data Sales tells all on how the latest Vizio tech keeps viewers engaged with AI-enabled curated content experiences. Doom scrolling is being made a thing of the past as Vizio machine learning creates a panel of suggested content and ads that speak directly to the consumer. In this episode: Discover the cutting-edge features of Vizio smart TVs unveiled at CES 2024, revolutionizing the TV viewing experience. Unlock the potential of...
info_outline Shaping the Standards of TomorrowCES Tech Talk
How does a 130-year-old company shape the future? By shaping the standards of tomorrow. Hear Dr. David Steel, Executive Director of UL Standards and Engagement, break down what UL does to ensure new innovations - from electric vehicles to autonomous tech - meet critical safety standards before coming to market. As David explains, UL brings together over 4,000 volunteers across industries and academia to build consensus around developing voluntary safety protocols, which prevents regulators from outright banning new technologies and stifling innovation. In this episode: Learn how UL...
info_outline Road Trip Revolution: The Shift to Driverless CarsCES Tech Talk
Did you know that your future car might become your second living space? Discover the future of transportation where your vehicle transforms into a personalized entertainment hub while merging safety, sustainability, and urban planning. As autonomous driving systems redefine mobility, automotive leaders like Panasonic are shaping this landscape. Listen in as the Panasonic Automotive Systems of America CTO talks about unexpected challenges and the pivotal role of software in realizing this transformative vision. In this episode: Discover the cutting-edge advancements shaping the future of...
info_outline The Power of Internet Anonymity: How Reddit Fosters ConnectionCES Tech Talk
How much human connection can be created between anonymous users on the web? An entire community’s worth as it turns out. Listen in to hear the Reddit VP of Large Customer Sales discuss how an entire world is communicating on Reddit and fostering genuine connection and engagement. In this episode: Discover the power of Reddit's community-driven platform for authentic brand engagement. Explore how anonymity on Reddit fosters positive user interactions and valuable connections. Learn about Reddit's self-regulation through the upvoting system and its impact on content visibility. Uncover...
info_outline Your Shopping Experience is about to Get Seriously SmartCES Tech Talk
With their expansive reach, engaging over 95% of households in the US and Canada, Instacart’s VP of Ad Product discusses their latest innovations. Hear about their new AI-powered smart carts, their partnership with Google Shopping, and how they are elevating both the online and in-store shopping experience. In this episode: Discover Instacart's innovative advertising strategies for increased consumer engagement and brand impact. Explore the expanded advertising capabilities that are taking Instacart to the next level in consumer experience. Uncover the importance of a seamless...
info_outline Shop 'til You Virtually Drop: The Future of RetailCES Tech Talk
When Taylor Swift asks for her own virtual Christmas Tree Farm, you make her one. Learn how this CEO is revolutionizing online shopping with immersive 3D experiences just like that one. Imagine browsing through a virtual store where you can change the color scheme of furniture, explore a whimsical rendition of a flagship store, and even interact with real people represented as avatars. And the best part? This isn't just VR or AR - it's all accessible on your mobile device. Find out how Obsess is bringing gaming into shopping and creating personalized experiences that might just change the...
info_outline Brand Safety During Olympics and U.S. ElectionCES Tech Talk
Discover how a global media measurement and optimization platform is using AI to ensure brand safety in the midst of high-energy periods like the Olympics and the US election. The CMO of Integral Ad Science talks about how AI is breaking down streaming services on a frame-by-frame basis to provide comprehensive brand safety, and why responsible media is becoming a massive topic of discussion.
info_outline High-Tech Farming Grows with AI, EVs, & Self-Driving TractorsCES Tech Talk
Farming can be a constant struggle in trying to find effective solutions to enhance efficiency and sustainability. Traditional farming methods can’t cut it in today's fast-paced world. Kubota agrees and thinks it's time to explore sustainable agriculture technology solutions that can improve effectiveness of farming practices and enhance productive growth. Listen in to learn more! Key takeaways include: Kubota's commitment to leveraging tech like automation, AI, and data analysis to boost efficiency and sustainability in agriculture The capabilities of Kubota's electric vehicle concept...
info_outline Pinterest Chief Defines the Visual Curation MissionCES Tech Talk
Join us as we uncover how Pinterest is revolutionizing user experience with personalized discovery. Explore how their use of human experts in developing AI models fosters inclusivity, celebrating diversity in body types, skin tones, and beyond. We also learn more about Pinterest's mission, emphasizing mental health and promoting positivity online.
info_outlineDid you know that your future car might become your second living space? Discover the future of transportation where your vehicle transforms into a personalized entertainment hub while merging safety, sustainability, and urban planning. As autonomous driving systems redefine mobility, automotive leaders like Panasonic are shaping this landscape. Listen in as the Panasonic Automotive Systems of America CTO talks about unexpected challenges and the pivotal role of software in realizing this transformative vision.
In this episode:
- Discover the cutting-edge advancements shaping the future of autonomous driving systems.
- Explore the crucial role of integrating safety-critical components in vehicles for enhanced security and reliability.
- Uncover the potential of augmented reality HUDs (Heads Up Display) in revolutionizing the driving experience and safety measures.
- Gain insights into the evolving landscape of automotive technology and its impact on sustainability.
- Understand the transition towards software-driven development and its implications for the automotive industry.