CMO Talks with Fatima Israel, Chief Marketing Officer, EY Canada.
CMO Talks
Fatima Israel joined ITWC CEO & CMO Fawn Annan for an installment of CMO Talks, a podcast series designed by ITWC to showcase strategies for gaining a competitive edge through the intersection of marketing and technology.
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CMO Talks with Stefano Volpetti, President, Smoke-Free Products, and Chief Consumer Officer for Philip Morris International
CMO Talks
Stefano Volpetti of Philip Morris International joined ITWC CEO & CMO Fawn Annan for an installment of CMO Talks, a podcast series designed by ITWC to showcase strategies for gaining a competitive edge through the intersection of marketing and technology.
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CMO Talks with Vin Turk, Co-Founder and Chief Operating Officer at Madison Logic
CMO Talks
Vin Turk joined ITWC CEO & CMO Fawn Annan for an installment of CMO Talks, a podcast series designed by ITWC to showcase strategies for gaining a competitive edge through the intersection of marketing and technology.
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CMO Talks with Christy Marble, CMO, Pantheon
CMO Talks
Christy Marble joined ITWC CMO Fawn Annan for a January 2023 installment of CMO Talks, a podcast series designed by ITWC to showcase strategies for gaining a competitive edge through the intersection of marketing and technology.
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CMO Talks with Steffen Hedebrandt, CMO and co-founder of Dreamdata
CMO Talks
Steffen Hedebrandt spoke enthusiastically about the importance of knowing the true time to revenue when he joined ITWC's CMO Fawn Annan in November 2022 for an episode of CMO Talks.
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CMO talks with Sridhar Ramanathan, co-founder and chief operating officer of Aventi Group
CMO Talks
Ramanathan has always enjoyed helping marketers take their game to the next level. Priorities have shifted with the pandemic, and the economy may have stalled, but he still judges success by whether customers ask Aventi to extend their initial engagement and take on more work.
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CMO Talks with Venkat Nagaswamy, Chief Marketing Officer for Mitel
CMO Talks
Nagaswamy joined ITWC CMO Fawn Annan in September 2022 for an installment of CMO Talks, a podcast series designed by ITWC to showcase strategies for gaining a competitive edge through the intersection of marketing and technology. Details of his first quarter at Mitel highlight a strong focus on unified communications.
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CMO Talks with Cathy Taylor, Commissioning Editor at WARC
CMO Talks
One of the first marketing reporters to cover digital media, Cathy Taylor from WARC joins ITWC CMO Fawn Annan for an episode of CMO Talks. Their lively discussion focuses on meeting the challenges of a future without cookies.
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CMO Talks with Nate Gilmore, CMO, PandaDoc
CMO Talks
This episode, featuring PandaDoc’s CMO, Nate Gilmore, is the age-old story of how David is taking on Goliath in the world of SaaS dynamic documents with a focus in the SMB space. This is also a story of hyper specialization and how you use such a differentiator from a marketing perspective to go from a start up to a super scale up. And don’t forget how you are using your technology stack to drive growth.
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CMO Talks with Nicole German, CMO at Tangerine Bank
CMO Talks
A customer experience champion focused on building high performance teams, Tangerine's CMO Nicole German joined ITWC's CMO Fawn Annan for an installment of CMO Talks.
info_outlineHost Fawn Annan explores “addressable TV,” a relatively new category for reaching a more targeted audience with Cathy Taylor, US Commissioning Editor at WARC. Ms. Taylor shares information on the growing prominence of addressable and its attractiveness for large to smaller buyers first entering the TV advertising marketplace.