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Ep8, Emily Buckland, SESAME - Say no without excuses & create a values-led biz

Rebel In Progress With Rachel Matthews

Release Date: 02/09/2020

Ep23, Peter Hopwood, International Speaker & TEDx Coach - Public speaking with confidence & storytelling through emotion show art Ep23, Peter Hopwood, International Speaker & TEDx Coach - Public speaking with confidence & storytelling through emotion

Rebel In Progress With Rachel Matthews

In this episode of Rebel In Progress, I'm joined by Peter Hopwood. We talk about public speaking, leadership communication and moments of emotion to guide storytelling.

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Ep22, Egbe Manton, Manton Legal - Startup legals & healthy client relationships show art Ep22, Egbe Manton, Manton Legal - Startup legals & healthy client relationships

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Ep21, Caroline Hughes, Lifetise - Money, Authenticity & Being An Agitator show art Ep21, Caroline Hughes, Lifetise - Money, Authenticity & Being An Agitator

Rebel In Progress With Rachel Matthews

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Ep20, Tommy Ludgate, Brightly Imagine - Overcoming Fear & Rituals to Aid Performance show art Ep20, Tommy Ludgate, Brightly Imagine - Overcoming Fear & Rituals to Aid Performance

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Ep19, Ben Foulkes, Hoxby - Futureproofing & redefining the way we work show art Ep19, Ben Foulkes, Hoxby - Futureproofing & redefining the way we work

Rebel In Progress With Rachel Matthews

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Ep18, Nancy Evbuomwan, Unikable - Importance of biz strategy & being unemployable show art Ep18, Nancy Evbuomwan, Unikable - Importance of biz strategy & being unemployable

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Ep17, Katy Murray, Catalyst Collective - Acting without permission & rest as a competitive advantage show art Ep17, Katy Murray, Catalyst Collective - Acting without permission & rest as a competitive advantage

Rebel In Progress With Rachel Matthews

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Ep16, Lara Hayward, Oxford University - Follow your curiosity & learning from high-performance environments show art Ep16, Lara Hayward, Oxford University - Follow your curiosity & learning from high-performance environments

Rebel In Progress With Rachel Matthews

This week my guest is Lara Hayward.

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Ep15, Jess Salamanca, Banana Scoops - Creative problem solving and crafting the perfect supermarket pitch show art Ep15, Jess Salamanca, Banana Scoops - Creative problem solving and crafting the perfect supermarket pitch

Rebel In Progress With Rachel Matthews

My guest this week is Jess Salamanca, the Founder of Banana Scoops. Banana Scoops makes ice cream from creamy bananas and other natural and plant-based ingredients with no additives, preservatives, refined sugars or sweeteners. 

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Ep14, Anne Ditmeyer, Creative Consultant - Design-thinking & create your own rules show art Ep14, Anne Ditmeyer, Creative Consultant - Design-thinking & create your own rules

Rebel In Progress With Rachel Matthews

My Creative Connections guest this week is Anne Ditmeyer, an American creative entrepreneur based in Paris. She is a designer, creative coach and consultant, and founded her blog Prêt à Voyager (translation: ready to travel) in 2007 to explore the intersection of design and travel. She attributes her successes to her platform saying it remains the best business card to this day.

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More Episodes

Rachel Matthews webpage here

SESAME webpage here

 
My latest guest on Creative Connections podcast is the wonderful Founder of SESAME, Emily Buckland. Emily is the perfect guest to talk about all things creativity, entrepreneurship and the future of work because SESAME is a PR recruitment and head-hunting consultancy doing things differently. They focus on non-linear and diverse roles to begin to change the landscape of PR and Marketing Communications while helping talent prosper in the long-term. 
 
SESAME also has a fluffy and gorgeous team member called, you guessed it, Sesame (aka. Sessy). Sessy the cockapoo kept us company while recording, she was curled up next to us throughout our chitchat.
 
Starting and Expanding Sesame
Emily talks me through beginning her values-led business and how these guiding principles help them decide on the best-matched partnerships. She gives advice on how to handle client incompatibility and say no without making excuses.
 
Path up the Career Ladder to Head of Brand
Emily shares her experience of climbing the PR career ladder to obtain the role of Head of Brand for Porter Novelli, the award-winning communications consultancy that is part of the Omnicom Group. The lessons she learnt from experiencing burnout and how it is beneficial to take a step back to see if you should recast your direction or accept that promotion.
 
Top Up Creative Reserves and Creating Commercial Imaginative Ideas
She speaks on needing to top up her creative reserves after hitting burnout. We chat about being creative on demand and how it can feel contradictory to the creative process - we both agreed that your best ideas usually come in the shower rather than the boardroom. She shares the behind the scenes on gauging the best innovative concepts to balance imagination and commercialism, as the ideas would ultimately have to be bought by the client brand.
 
The Importance of Diversity of Thought in the Workplace
She talks on the sweet spot for solving problems through the intersection of different minds and how various industries can learn from each other, from hospital handovers to the Formula 1 pitlane teams. We learn that diversity of talent is key to the magic. It is also about breaking and remodelling company processes when necessary to ensure innovation thrives. She explains that it's essential to questions how things are done and break the rules for the better.
 
I'm so thankful to have Emily on the podcast to share her fascinating career story and offer her invaluable insights into running a successful business. I'm sure a lot of you will find Emily's practical advice very useful, especially those entrepreneurs looking to expand their businesses.
 
I hope you enjoy this episode, and if you do, I would love for you to rate, review and subscribe to help me expand the podcast listenership. As always, thanks for all your support!