The Messy Middle & Normalizing the Struggle
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In this episode, Helaine and Leanne pull back the curtain on what they call “the struggle” – those seasons where self doubt, burnout, and rejection are loud, but you keep going anyway. Drawing from the real behind the scenes story of writing and publishing Making Waves, they share how their first version of the book didn’t sell, the painful feedback that “women don’t buy business books,” and what it took to completely reengineer the project into an inspirational memoir that actually reflected Helaine’s full story. Along the way, they talk about what it means to normalize...
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Our Secret Sauce: The Process for Writing and Working Together
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What really happens when two women try to build something meaningful together while juggling careers, identity shifts, burnout, and the pressure to have it all figured out? In this episode, Helaine and Leanne pull back the curtain on the messy, funny, and unexpectedly healing process behind writing their book Making Waves and building a creative partnership from the ground up. They talk about what it feels like to work with friends, how to set boundaries without losing the relationship, and why understanding your learning style (verbal, written, or visual) can completely change the way you...
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The Importance of Finding Your Voice and Owning Your Story
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In this episode, Helaine and Leanne take a very on-brand detour from an industrial-sized snack bag into the real heart of today’s conversation: finding the why behind your voice, your work, and the stories you choose to tell. Through laughter, tangents, vulnerability, and a few questionable tuna-packet moments, they unpack what it really takes to create something meaningful; whether it’s a book, a business, or a new chapter of your life. Helaine shares the surprising truth behind writing Making Waves: how she never dreamed of becoming an author, why she said yes anyway, and how...
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Our Origin Story: How Two Entrepreneurs Became Unlikely Writing Partners
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In this first episode, we open the door to the conversations women rarely get to have out loud. The ones about ambition, identity, reinvention, and the quiet pressure to have it all figured out by now. Helaine and Leanne share the real stories behind their own pivots, the lessons they wish they’d learned earlier, and the moments that reshaped how they work, lead, and live. This episode sets the tone for the entire show: honest, elegant, a little whimsical, and grounded in the perspective of women who’ve built impressive careers and are now asking, okay, what’s next? If you’re...
info_outlineIn this episode, Helaine and Leanne take a very on-brand detour from an industrial-sized snack bag into the real heart of today’s conversation: finding the why behind your voice, your work, and the stories you choose to tell.
Through laughter, tangents, vulnerability, and a few questionable tuna-packet moments, they unpack what it really takes to create something meaningful; whether it’s a book, a business, or a new chapter of your life. Helaine shares the surprising truth behind writing Making Waves: how she never dreamed of becoming an author, why she said yes anyway, and how the process ended up becoming a form of identity therapy during one of the hardest professional transitions of her career.
Together, they explore the deeper reasons we share our stories: to build credibility, to relaunch ourselves after endings, to process what’s been hard, and to offer someone else the courage to speak up too. This is a conversation about power, reinvention, creative partnership, and the unexpected clarity that comes when you finally decide to use your voice.
If you’re navigating a transition, trying to understand your own why, or wondering how to start telling your story, this one will hit home.