Libsyn Directory

#126 [Freelancer Story]: How a Marketing Assistant Doubled Her Rates

Unicorns Unite: The Freelance Digital Marketing Virtual Assistant Community

Release Date: 09/13/2022

#177 Getting Clients When You’re a New Virtual Assistant

Unicorns Unite: The Freelance Digital Marketing Virtual Assistant Community

I remember how exciting it was to land my first clients– individuals who were actually looking for the exact services I could offer. The key was understanding their pain points, tailoring my services to fit their needs, and building trust with my follow-through and genuine interest in their businesses. One thing I always emphasize is the power of building a personal brand and getting known for your work. By establishing yourself as a digital marketing assistant, you'll find that clients will start coming to you for help. In this episode, I cover how to break away from Facebook groups and...

#176 You Don’t Have to Do Social Media to Get VA Clients

Unicorns Unite: The Freelance Digital Marketing Virtual Assistant Community

Freelancers don’t have to create a dazzling social media presence. I've been there too, feeling the pressure to shine in the social media spotlight. But I realized most of my clients didn't even look for me on Instagram or Facebook. It was through word-of-mouth referrals and professional networks. These connections were a far more effective and less exhausting way of finding potential clients. I've watched so many fellow freelancers go all out on social media, trying to outdo each other. What really matters is having a simple and genuine online presence and making solid connections in the...

#175 3 Traps to Avoid as a New Virtual Assistant

Unicorns Unite: The Freelance Digital Marketing Virtual Assistant Community

A lot of VA coaches will tell you that you should jump headfirst into a specific niche from day one. In this episode, I’m talking about why that’s not good advice. When you rush into specialization without first honing your skills and gaining some valuable experience, you're missing out on a whole world of benefits. We're talking about the confidence that comes from mastering your craft, the enhanced marketability that makes you irresistible to clients, and the success that follows when you have a solid foundation to build on. Tune in to learn more about: why niching down early isn’t...

#174 Why Most VAs Get Stuck at $20/hour

Unicorns Unite: The Freelance Digital Marketing Virtual Assistant Community

I'm over it. You're promised that as a VA with zero experience, you can rake in a whopping $75 an hour or $100k per year. Sounds enticing, right? But it’s not true. I've heard about so many VAs stuck making a meager $20 to $25 an hour. You're working tirelessly, but the rewards just don't measure up. I've been there too. I started as a freelance writer, creating press releases for local businesses. Then, I ended up with a retainer client and everything shifted. But I made a mistake. I stayed at $20 an hour for way too long. Because I didn't understand my value. I didn't have the...

#173 Sandra Booker's Story: Virtual Assistant to Business Manager

Unicorns Unite: The Freelance Digital Marketing Virtual Assistant Community

“Doing it for yourself is just as valid as doing it for somebody else. Do it for yourself. Learn it for yourself.” After Initially offering transcription services to fund her daughter's travel experiences, Sandra’s hard work and results-driven approach quickly turned her into a highly sought-after virtual assistant. Now, she’s consulting with businesses on their strategies, leading teams, and even managing budgets. In this episode, my guest is Sandra Booker– a seasoned business manager and growth strategist from Niagara Falls, Canada. Sandra's journey is anything but conventional....

#172 What’s Standing Between You & Your Dream Business with Celi Arias

Unicorns Unite: The Freelance Digital Marketing Virtual Assistant Community

Freelancer Mindset Series #3 Believe it or not, a big roadblock for many women entrepreneurs is being afraid of getting too successful. It might sound crazy, but this fear can make us trip over our own feet or stick to what feels safe. We have to push past these limiting thoughts if we want to grow personally and professionally. In this episode, Celi Arias (aka the Grown Ass Business strategist and mindset coach) discusses what's standing between entrepreneurs and their dream businesses. Celi helps wildly creative entrepreneurs finally stop flying by the seat of their pants, with a...

#171 Embrace Your Strengths and Silence Your Inner Critic with MaryAnn Gramig

Unicorns Unite: The Freelance Digital Marketing Virtual Assistant Community

Freelancer Mindset Series #2 Let’s talk about that pesky inner critic we all know too well. You know, that little voice that loves to rain on our parade and sprinkle doubt all over our dreams? We can get trapped in a cycle of negative self-talk, constantly questioning our abilities and worth. Sometimes we try to shut up that inner critic by seeking validation from others or constantly striving for perfection. Doing these things just keeps that whole self-doubt loop going instead of getting you where you want to go. In this episode, my guest MaryAnn Gramig emphasizes the importance of setting...

#170 Mastering Your Mindset to Overcome Fear with Tracy Litt

Unicorns Unite: The Freelance Digital Marketing Virtual Assistant Community

Freelancer Mindset Series #1 Mindset is a difference maker. It’s something big that holds all of us back. We get in our heads and it prevents us from really going for things we want in life. Our mindset controls whether we show up in total confidence about the work we’re doing. It's about doing it scared, right? My guest is Tracy Litt, a sought-after quantum success mentor for visionary women leaders that are navigating huge paradigm shifts and elevating into the next level of themselves. She’s a science & spirituality teacher, coach, best-selling author, and TEDx speaker....

#169 How AI is Changing the Role of Virtual Assistants

Unicorns Unite: The Freelance Digital Marketing Virtual Assistant Community

Content Marketing Series #12 The digital marketing world is evolving faster than you can say “ChatGPT” and as virtual assistants and DMAs, we gotta stay ahead of the game. In this episode, I talk all about how AI is changing the role of VAs and how embracing its potential can skyrocket your value as a digital marketing pro. AI Tools are shaking things up– they're here to make our lives easier and more efficient. With these tools at our disposal, we can streamline our workflows and focus more on strategic tasks that can make our clients’ (and our own) businesses thrive. Tune in to...

#168 Blogging's Comeback with AI Tools

Unicorns Unite: The Freelance Digital Marketing Virtual Assistant Community

Content Marketing Series #11 Remember when blogging was the new kid on the block? I do. It was my first love in the world of digital marketing. It was satisfying knowing I was connecting with people through my words. As time passed, the novelty wore off, and blogging took a back seat to more immediate forms of content. Recently, I've noticed a shift. In this solo episode, I discuss how blogging is making a comeback, but this time it's different. It's sleeker, faster, and more efficient all thanks to AI tools. It can produce blogs in seconds, opening a whole new landscape of...

More Episodes

I remember when AnDréa Pettingill first sent me a DM - she was an accidental freelancer who started offering her services at a ridiculously low rate. As a nail salon business owner, she was looking for work that gave her the flexibility to be at home with her two kids. (And paid just as well as her high-end nail services.)

This is Dréa’s freelancer start-up story; it’s packed full of advice about starting something new and being ok having multiple passions …and even switching up businesses.

Since taking the Unicorn Digital Marketing Assistant School, she has more than doubled her rates, and already hit her starting income goal and paid off her initial investment.

The cool thing? It’s up from here. If you can take action like Dréa did you can be building something bigger than your expectations. You just don’t know until you start.

Listen for Dréa’s advice on raising your rates, and how to go above and beyond for your clients (and why that will pay off in more ways in the long run).

Enjoy!

Join me Live: How to Become a Virtual Assistant Infosession & Online Job Fair on Thursday, Sept. 29 at 12pm est

Learn about:

Online virtual roles and job titles
Services to offer
What you need to start a business
How to get started with zero experience

Connect with AnDrea Pettingill

Instagram: @Andrea.digitalcocreative
Facebook: Andrea.DigitalCoCreative
Website: instagram.com/andrea.digitalcocreative

Connect with Emily:

Facebook Community: Emily’s Unicorn Digital Marketing Assistant Lab
Instagram: @emilyreaganpr
Facebook: @emilyreaganpr

3 ways we can work together:

Get on the waitlist for the Unicorn Digital Marketing Assistant School. My signature course on digital marketing implementation will give you the confidence and teach you HOW to do the work that’s in demand and highly marketable. This is the secret weapon to getting booked out
Got the skills but need help getting your digital marketing services business to take off? I’ve got an advanced tight-knit referral and networking community that can help and I would love for you to apply here for the Digital Marketing Workgroup. You’ll get the latest updates and trainings, networking opps and job leads from online business owners who are looking to hire digital marketing implementers and assistants.
Looking for a fast way to get your foot in the door with up-to-date skills? Take my 2-hour Quickstart to Facebook Community Management workshop and learn how to help online business owners like course creators and membership site owners manage and engage their community

>>> Download my Top Ten Most Requested Digital Marketing Tasks & Services

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