176. Is the American Dream Still Alive? The State of Our Freedoms with Bedros Keuilian & Jason Redman
Fitness CEO
On this FINAL episode of the Fitness CEO podcast, Bryce Henson engages with Bedros Keuilian and Jay Redman in a powerful discussion about freedom, leadership, legacy, and overcoming adversity. As the final episode before the rebrand to The CEO Show With Bryce Henson, they share personal stories and insights on building a legacy through resilient leadership and the importance of freedom in personal and professional life. Bedros and Jay delve into their experiences with significant challenges and the mindset required to triumph over adversity. This conversation is packed with actionable lessons...
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175. Secrets to Winning in Business and Sports from Super Bowl Champion Lomas Brown
Fitness CEO
In this episode of the Fitness CEO, Bryce Henson sits down with NFL legend Lomas Brown, who shares his remarkable 18-year career. Playing 263 games and starting 251, Lomas has won multiple Pro Bowls and a Super Bowl championship. They dive into leadership, mindset, and overcoming adversity, highlighting how these lessons from professional sports can be applied to business and life. Packed with inspiring stories and actionable advice, this episode is a must-listen for anyone seeking growth and success. Tune in for an inspiring conversation on achieving success both on and off the field. 00:00...
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174. How Don Saladino Built a Celebrity Fitness Empire – And How You Can Too
Fitness CEO
In this episode of the Fitness CEO, Bryce Henson interviews celebrity trainer Don Saladino, who shares his journey from a young fitness enthusiast to training A-list celebrities like Ryan Reynolds and Hugh Jackman. Don reveals his philosophy on treating all clients equally, regardless of their status, and the importance of fostering a strong community and culture. He discusses the value of passion and dedication in his hires and how his holistic approach to training focuses on customer service and delivering high-quality results. Don also opens up about the challenges he faced and how...
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173. The Biggest Mistakes Entrepreneurs Make – And How to Avoid Them with Bedros Keuilian
Fitness CEO
In this episode of the Fitness CEO, I dive into the biggest mistakes entrepreneurs make in business and how to overcome them with my main man, Bedros Keuilian. Learn why having "entrepreneurial amnesia" is crucial for success and hear Bedros story of High-tech Trainer, a venture that taught him invaluable lessons. We share the importance of research, proactive problem-solving, and coaching in building a successful brand. Learn from his journey of starting as a Personal Trainer to founding Fit Body Boot Camp, highlighting the need for adaptability and solid foundational systems. 00:00 -...
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172. How a Stay-at-Home Mom turned her Passion into a Fitness Empire with Lisa Briggs
Fitness CEO
In this episode of the Fitness CEO, Bryce Henson sits down with Lisa Briggs, an inspiring entrepreneur who transitioned from a stay-at-home mom to owning two successful Fit Body Boot Camp locations. Lisa shares her journey, highlighting her passion for coaching and dedication to helping others achieve their fitness goals. This episode is filled with valuable insights and inspiration for anyone looking to make a significant career change and achieve their entrepreneurial dreams. Join us as Lisa reveals the strategies and mindset shifts that contributed to her success in the fitness industry....
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171. Lessons in Leadership from a $500 Million Entrepreneur with Eric Lochtefeld
Fitness CEO
In this episode of the Fitness CEO, I connect with one of my Mentors Eric Lochtefeld, a world-class visionary and entrepreneur, to unpack the essentials of leadership and the power of a driven mindset. We discuss the principles that have shaped Eric’s leadership style, the role of inspiration in chasing entrepreneurial success, and how a risk appetite can lead to groundbreaking achievements. 00:00 Introduction 01:46 Introduces Eric Lochtefeld 02:11 Eric's Backstory 04:24 University Of Dreams Backstory 11:02 How Bryce And Eric Meet 16:17 Guiding Principles On Leadership 20:21 Inspiration...
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170. How an Immigrant, Military Veteran achieved the American Dream in 2024 with Junior Olivera
Fitness CEO
In this episode of the Fitness CEO, Bryce Henson dives deep with Junior Olivera, a former military who transformed his passion into a thriving business. Born in Cuba and raised in Miami, Junior shares his inspiring journey from serving in the United States Army to becoming a successful Fit Body Boot Camp owner. They dive into how Junior's identity shifts from military personnel to a fitness business owner. This episode is packed with motivational insights and practical advice for anyone looking to blend personal passions with professional ambitions. Tune in for a compelling tale of...
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169. The Secret to Building A High Performing Team that Makes Millions with Bedros Keuilian
Fitness CEO
In this episode of the Fitness CEO, Bryce Henson dives into the fundamentals of building a high-performance team with renowned industry expert Bedros Keuilian. They discuss key traits to look for when hiring, the critical transition from version 1.0 to 2.0 in team operations and effective communication strategies. Bryce and Bedros also share their experiences and techniques for motivating and inspiring teams to achieve excellence. This episode is a treasure trove of insights for business leaders and entrepreneurs eager to elevate their team dynamics and drive their organizations forward. Watch...
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168. The Future Of The Fitness Industry: AI, Leadership, And Growth with Mike Arce
Fitness CEO
In this episode of the Fitness CEO, Bryce Henson engages with Mike Arce to dissect the future of the fitness industry through the lens of AI, leadership, and growth. They dive into critical leadership skills and strategies to foster growth and navigate the evolving landscape of fitness entrepreneurship. They also discuss how artificial intelligence is reshaping fitness marketing and management, offering unprecedented insights and efficiency. Tune in to learn from the best on how to leverage AI for your fitness enterprise and lead with confidence and charisma. Don’t miss this engaging and...
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167. Top Life Coach Reveals: How to Overcome Addiction and Reinvent Yourself with Adam Jablin
Fitness CEO
In this episode of the Fitness CEO, Bryce Henson sits down with the inspiring Adam Jablin, who shares his transformative journey from addiction to empowerment. They dive into powerful mindset strategies and coaching techniques that empower individuals to break free from unhealthy habits and addiction. This episode is a must-watch for individuals seeking guidance on personal transformation and empowerment. Tune in to discover the actionable insights that could change your life or the life of someone you know. 00:00 Introduction 00:34 Introduces Adam Jablin 02:50 Adam's Backstory 09:49 AHA...
info_outlineWhat if you woke up tomorrow unafraid of failure? What if someone told you failure is the secret to success? Ask any successful individual, and they're likely to tell you their most significant accomplishments came from failing. Their success came from realizing that failure is not the end. It's simply the beginning of the next attempt.
In today's Fitness Franchise Podcast, Bryce Henson speaks with Fernando Bonato, founder of Double Win Consulting, a marketing agency helping brick and mortar businesses dominate their local market.
Fernando is also a former business coach who helped take Fit Body from a licensing program to a franchise system, helped successfully open over 150 locations, and managed the Fit Body Mastermind for new franchisees.
He shares his professional insight into the world of digital marketing, what to look for in a marketing team, why success is on the other side of failure, and so much more.
"If you want longevity, if you want to market your business for the long haul, for years to come, you have to pace yourself and learn about your audience." -Fernando Bonato
Here's what you don't want to miss:
- 2:45 Immigrating to the US and chasing the American Dream
- 10:00 Developing a franchise model and open new locations
- 15:25 Being a high performer and stepping up as a leader
- 20:39 Outsourcing your marketing team and generating more leads
- 25:25 Finding the right marketing advice and playing the long game
- 28:05 The marketing tactics that work and split testing your ideas
- 31:22 The complexity of digital marketing and hiring a team
- 36:00 Marketing concepts and making sense of the data
- 40:30 The stoic philosophy and searching for timeless wisdom
- 44:30 Preparing for failure and how action alleviates anxiety
- 48:19 The pitfalls of routine and the power of personal development
Connect with Fernando
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LinkedIn https://www.linkedin.com/company/fitnessfranchisepodcast/about/
YouTube https://www.youtube.com/channel/UCc2I2-oiey1NjLEwZJdUdww