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Backing Up the Zestimate with a Zillow Instant Offer Check

Industry Relations

Release Date: 06/07/2018

Unpacking Pulte Group's Objection to the NAR Settlement show art Unpacking Pulte Group's Objection to the NAR Settlement

Industry Relations

Join Rob and Greg in this episode as they talk about the recent objection filed by Pulte Homes to the NAR settlements. Are they valid and will they make an impact? Also, what is Real Estate 3.0? Greg expands on what it means and how it will shift the roles of agents. Rob shares his insights from a recent panel he attended and what the potential for state regulators intervening in commission decoupling could mean for the industry. They also take a bit of a Q & A during this special livestream episode. #NARsettlement #RealEstate3.0 Listen to the Industry Relations Podcast, available on all...

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NAR’s Continuing Legal Battles show art NAR’s Continuing Legal Battles

Industry Relations

Not one week goes by without some huge industry news surrounding NAR. In this episode, Rob ang Greg discuss the D.C. Circuit Court of Appeals' reversal in the NAR vs. US lawsuit, paving way for a new probe in the wake of the pending commission lawsuit settlement. Rob and Greg explore the antitrust lawsuit's history, implications of the reversal, and how it aligns with their predictions for the industry and future of NAR.   Greg talks about the NAR-DOJ agreement and potential political impacts, while Rob focuses on the long-term effects. The dynamic duo stress on focusing on industry...

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The NAR Settlement Part 2 show art The NAR Settlement Part 2

Industry Relations

Did you catch the sparks fly on the last episode of Industry Relations? In case you missed it, last week Rob and Greg got into a verbal fistfight. Made up. Became friends again. And are now ready for round 2.    Rob and Greg continue their NAR settlement talk, post verbal tussle. Exploring NAR's $418 million settlement, they talk about the association's PR challenges, trust issues, and internal rifts. Questioning leadership and missed PR opportunities, they call for urgent reform.   Facing a crucial crossroads, the industry risks becoming a societal scapegoat. Rob and Greg urge...

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The NAR Settlement: The Good, the Bad, and the Unknown show art The NAR Settlement: The Good, the Bad, and the Unknown

Industry Relations

What will the recent NAR settlement mean for the future of real estate, technology, and industry navigation? In this episode of Industry Relations, Rob and Greg discuss the outcomes of the recent NAR settlement. They provide insights on the agreement, exploring their reactions and perspectives on the settlement's details. From provisions to backlash, they discuss public perception, legal frameworks, and implications for agents, brokers, and the market. During the discussion, Rob and Greg also disagree with one another at times, and fight like a married couple. After this episode discussing the...

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A Multi-Million Dollar Settlement: Unpacking NAR's Landmark Deal with the DOJ show art A Multi-Million Dollar Settlement: Unpacking NAR's Landmark Deal with the DOJ

Industry Relations

Tune in to this must-listen episode of *Industry Relations* for an incisive breakdown of the NAR's landmark settlement, its ramifications, and the many lingering questions that promise to shape the discourse in real estate circles for years to come. Whether you're a real estate professional, an industry watcher, or just keen on understanding the forces shaping one of the economy's key sectors, this episode is for you. In a pivotal episode of Industry Relations, hosts Rob Hahn and Greg Robertson dive deep into a recent seismic shift within the real estate horizon—The National Association of...

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Is the Real Estate Industry Getting Their Mojo Back? show art Is the Real Estate Industry Getting Their Mojo Back?

Industry Relations

What does the future hold for real estate commissions? On this episode of Industry Relations, Rob and Greg discuss the Clarity event and the legal updates regarding real estate commissions. They explore the concept of concessions and the issue of steering in the industry, the need for improved buyer agency agreements and buyer presentations and the defiance of industry professionals and the potential impact of government regulations on real estate commissions. Rob and Greg also cover various topics related to the real estate industry, including the myth of the Australian model, the reality of...

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Does NAR have a competence problem? show art Does NAR have a competence problem?

Industry Relations

Who bears the brunt of legal defense costs? What financial toll does this uncertainty cast on associations? On this episode of Industry Relations, Rob and Greg dive into the pressing issues faced by the National Association of Realtors (NAR) and its profound impact on local associations, MLSs and brokers. The insurance dilemma that has recently come to light, along with the unclear communication and lack of transparency from NAR is concerning to put it mildly. And the conversation doesn't stop at insurance mishaps. Rob and Greg confront the broader issue plaguing the real estate industry - a...

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DOJ Drops Statement of Interest in the Nosalek Case show art DOJ Drops Statement of Interest in the Nosalek Case

Industry Relations

What impact will the Department of Justice's stance on the MLS settlement have on the future of buying and selling houses? In this important episode of "Industry Relations," Rob and Greg talk about a big message from the Department of Justice (DOJ) about the MLS settlement. The DOJ seems to want the court to say no to the settlement. Selling agents might not make as much money as before, and buyers agents might need to show why they're worth their commission more than ever. It's time to start thinking about how we can prepare for change and innovate new approaches in serving buyers and seller....

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Super Bowl Ripples show art Super Bowl Ripples

Industry Relations

ultimate cost warrant the spotlight? On this episode of Industry Relations, Rob and Greg discuss Homes.com's momentous marketing push running an ad during the most watched event in America – the Super Bowl. And its potential ripple effects on industry giants like Zillow. Rob and Greg also revisit the real estate industry's current legal battles.  The buzz around the Keller Williams settlement and with consolidation on the horizon, how will ongoing lawsuits reshape the future landscape for real estate professionals? Listen to the Industry Relations Podcast, available on all podcast...

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The FCC’s New Rules on Lead Aggregators & Real Estate show art The FCC’s New Rules on Lead Aggregators & Real Estate

Industry Relations

How will the FCC’s new rules on lead aggregators affect real estate professionals? On this episode of Industry Relations, Rob and Greg talk to Matthew Marx of Evocalize about how to stay compliant while still effectively marketing themselves. One of the biggest changes is that lead aggregators will now be required to obtain consent from consumers before obtaining their personal information. So what do real estate professionals who use lead aggregators need to do? Tune in to find out!     Listen to the Industry Relations Podcast, available on all podcast platforms! Connect with...

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More Episodes

Critics of Zillow bash the accuracy of the Zestimate, but the fact is that a home’s worth hinges on what the market is willing to pay. And with the advent of Instant Offers, Zillow is backing up the Zestimate with a check. Consider the fact that Zillow has a platform to help themselves sell homes quickly and it is easy to see how Instant Offers is a game-changer with the potential to create a ‘market-maker system’ of real estate.

Rob and Greg are back to discuss the recent GeekWirepieceon Zillow’s first home purchase in Chandler, AZ. They comment on the irony of the agent’s intention to lean on Zillow for branding as well as the company’s original business model as an auction site. Rob explains the concept of an insta-flip and how it benefits Premier Agents, and Greg offers his take on the one thing that is still missing from the Instant Offers model.

Rob and Greg speak to Zillow’s data around the number of shoppers in a particular zip code and the target market for the Instant Offers model. They address the potential profit Zillow might generate from Instant Offers, the listing lead flow the program will generate, and the possibility of discounted as-is purchases on the platform. Listen in to understand how Instant Offers is likely to foster competition in the space and learn how Zillow continues to change the game of real estate.

What’s Discussed: 

Zillow’s first home purchase in Chandler, AZ

The agent’s intention to lean on Zillow for branding

Greg’s questions around double-ending and fees

How Zillow is creating a ‘market-maker system’ of real estate

  • Provides mechanism to help sell fast
  • Every home could have bid, ask price

Zillow’s original business model as an auction site

The concept of an insta-flip and how it benefits Premier Agents

Greg’s take on what’s still missing from the Instant Offers model

How Zillow’s Instant Offers further validates Opendoor

The target seller for Zillow’s Instant Offers model

How Instant Offers differs from We Buy Ugly Houses

The listing lead flow Zillow will generate through the program

What traditional brokers should do in light of Instant Offers

The potential for a discounted as-is purchase through Zillow

Rob’s insight on the possibility of Zillow offering seller financing

How Instant Offers is likely to foster competition in the space

 

Resources:

 

‘An Inside Look at Zillow’s First Home Purchase’ on GeekWire

‘Opendoor is a Bigger Deal Than Zillow’ in Inman

Our Sponsors:

The Red Dot

Cloud Agent Suite

 

Connect with Rob and Greg: 

Rob’s Website

Greg’s Website