SSW364 Why Network Marketing MLM Grows During Tough Times

I am Jackie Ulmer owner of StreetSmartWealth.com and founder of the StreetSmartWealth.com teaching you the skills to pay the bills in network marketing.

 

Today we’re going to deep dive into the topic “how to build a thriving successful network marketing and MLM business during times of crisis.” As I’m filming this, we are five months into the coronavirus, COVID-19, the pandemic of 2020.

Here is what I have done in past “tough times” to build my network marketing business.

I started my Network Marketing MLM business in 1994. I was a floundering representative for my company; couldn’t get out of my own way; or get over my own fears and inhibitions about what people might think about me in network marketing.

I was stubborn and persistent. In October 1999, I went to an Internet marketing seminar; took my MLM business online and have built using the internet for nearly 21 years. It changed everything.

2 years later, 9/11/01 came along and devastated our economy; changed up a lot of things. My husband is an airline pilot; took a serious 25% pay cut. We had just moved from Arizona to California; more than doubled our house payment; quadrupled our real estate taxes and basically doubled every possible bill that you can possibly think of.

I was working my business but honestly it was more of a hobby business at that point. I was a stay home mom building my MLM online. I had a system in place and I had some growth and some things were going on but I wasn’t making the type of income that I really needed to assist and sustain us with this 25% pay cut.

I still remember the day my husband and I sat out on our patio up in the beautiful mountains of Lake Arrowhead California…trying to figure out next steps.

We wrote out a budget (never were any good at sticking to it.) He looked at me and said “the way I see it we have three choices. I can’t fly anymore than I’m already flying. So the options are we can either sell the house and downsize; you can get a job; which neither of us wanted me to do as we wanted me to be there with the kids. Or, you can work your business and increase the income there.”

I had some decisions to make well. I absolutely loved my house and did not want to sell it. I did not want to go back to work. So the only remaining choice that I had was to really dig in to my business.

The same thing that’s happening right now - people are looking and are more receptive to network marketing and homebased business options. Probably more than ever before. We need to develop a success routine and the skills to get the business out there and attract people who are looking. Keyword searches are surging in Google right now around home based business, network marketing, work from home - so your goal is to get yourself out there.

 

I decided to get so committed you wouldn’t even recognize me. I put my blinders on; I put my ear muffs on and I made a decision to put my head down, my nose to the grind stone and work hard for the next year. I wasn’t going to look up or take a breath for an entire year. I wrote out my single daily actions; I wrote out a weekly action plan of what I was going to do. I was already online. Facebook didn’t exist; or any social media. I was writing articles; getting out in discussion forums and meeting people via the Internet.

 

I blocked time on my calendar to write one or two articles every single week and submit them to article sites. I added them to my website. Some of those articles still generate hits, leads and sales to my website now.

 

We still do the same things today. We shoot a video; share the concepts of success. We are in Facebook Groups. LinkedIn and Instagram. We get that content out there in the exact same way that I was doing it back in 2003 when I really dug in and decided to be the hero  of my family through my network marketing business.

 

So that’s what I did and I also engaged in active prospecting. I went back to every person I’ve ever talked to about a business and just said “hey I know it wasn’t right for you at the time but I’d love to share some things that have changed, some different concepts, if you might be open to it.” Still a large number of people said no but some of those people said “yes, I’ll take a look and from that some of those joined me in the business.”

 

I have a free gift for you if you go to StreetSmartWealth.com/openscripts

 

That’s my series of one-liners and quick little paragraphs that you can use to text; Facebook messenger; email; or you can call somebody and ask. It gives you some scripting of what to say that generates interest and especially how to go back to those people you have spoken with in the past and ways to open the conversation with people you have not yet spoken with yet.

 

Network Marketing thrives during down times because people are open and looking; people are hurting; people are sad; people are scared and desperate. People are looking for a solution; looking for you to be their hero. I went from making a couple thousand dollars a month to over $200,000 a year, just by literally doing the same things that I have done in the past but getting very intentional, very focused and having that action calendar.

 

That’s what I would encourage you to do for sure if you’d like to learn more about putting this together and having somebody help you somebody who is built that multi million dollar business I would love to be your coach and mentor you can join my private Facebook group by going to StreetSmartWealthSchool.com

 it’ll take you right into the Facebook group.