DON’T run Facebook ads until you listen to this episode (S5E124)
Legal Road Map®: copyright, trademark and business law info for online entrepreneurs
Release Date: 02/03/2020
Legal Road Map®: copyright, trademark and business law info for online entrepreneurs
If you listen to just one episode of the Legal Road Map® podcast, let this be it.
info_outline Behind the scenes: 5 day list building challenge (S5E170)Legal Road Map®: copyright, trademark and business law info for online entrepreneurs
We love helping our clients get their legal house in order, but sometimes when we introduce a new service, contract template, or marketing initiative at the AWB Firm, we have to be our own lawyers, too!
info_outline How to build your email list legally (S5E169)Legal Road Map®: copyright, trademark and business law info for online entrepreneurs
If you’ve been in business for any amount of time, you’ve probably heard about (or seen firsthand) the value in building your email list.
info_outline Planning for 2021 financial success with Stephanie Skryzowski (S5E168)Legal Road Map®: copyright, trademark and business law info for online entrepreneurs
Finances and legal are like four-letter words for most entrepreneurs. You know you need to have a grasp on them to run a successful business, but the amount of things you don’t know about finances and legal makes you want to bury your head in the sand.
info_outline Don’t forget this in your 2021 budget! (S5E167)Legal Road Map®: copyright, trademark and business law info for online entrepreneurs
Planning for next year is in full swing. You may be planning new products or services, epic launches, new training series, and more. And you’re probably also working on your budget with line items all geared toward helping you facilitate those rollouts.
info_outline The TOP 4 reasons to start your 2021 legal plan NOW (S5E166)Legal Road Map®: copyright, trademark and business law info for online entrepreneurs
We’re here… finally. Down to the final weeks of 2020 and there’s no better time to start creating your business’s legal plan for next year.
info_outline DON’T launch before you do this one thing (S5E165)Legal Road Map®: copyright, trademark and business law info for online entrepreneurs
Preparing to launch or run a year-end (I see you coming Black Friday / Cyber Monday) promotion involves a lot of moving parts. It can be easy for things that may seem less important to fall through the cracks, but tightening up your contracts shouldn’t be one of them.
info_outline You can’t say that! Use testimonials the right way (S5E164)Legal Road Map®: copyright, trademark and business law info for online entrepreneurs
Testimonials, endorsements, and more. Whatever form it takes, you know that being able to share your customers’ success from purchasing your product or online course is one of the most powerful ways to drive sales, especially during year-end promotions.
info_outline BYE 2020: preparing your year-end promotions (S5E163)Legal Road Map®: copyright, trademark and business law info for online entrepreneurs
Most everyone I know will not shed one single tear when it’s time to bid 2020 farewell. We’re all ready for a new year and a new start after everything that’s been thrown at us this year. But there’s still plenty of opportunity to run a successful year-end promotion in your business.
info_outline Adventures in new business with photographer Layra Marte (S5E162)Legal Road Map®: copyright, trademark and business law info for online entrepreneurs
Navigating the world of LLCs, bookkeepers, and legal can be tough when you’re new to the business world. But doing it in the middle of Covid? That’s a lesson in patience and perseverance!
info_outlineFacebook ads can seem like a mystery - it’s no wonder there are people who have made a whole career out of helping others set up ads that work.
Whether you’re a seasoned social media ad user, or you’re just starting to think about using them, you know ads can be a powerful tool to help move the needle when it comes to driving traffic, generating leads, and making sales.
But ads often get rejected… repeatedly. And for different reasons than you might think. So, what do you need to know before you run that ad so you can avoid any potential problems?
In this episode, we’ll cover:
- How your ad’s copy or images may not be the reason it keeps getting rejected
- The essential elements you need on the landing page your ad leads to
- The potentially tricky business of using other people’s content in connection with your ad
BONUS: From today’s episode, you now know you need a Privacy Policy on your website or landing page, but what other documents to you need to include? Head to www.awbfirm.com/podcast124 to download our free website documents checklist to make sure your website or landing page isn’t missing anything that might cause your ad to be rejected.
Resources:
FB Ads Policies: https://www.facebook.com/policies/ads/
FB Community standards: https://www.facebook.com/communitystandards/
Get a Privacy Policy (and other website documents) in the AWB Firm Contract Template store: www.awbfirm.com/contract-templates
This podcast is information, not legal advice specific to your situation.
If you’re so in love with your course, product, or business name that you’re ready to say “I do”, it’s probably time to register your trademark. The AWB Firm can help! Clients love our seamless process and flat-fee pricing (i.e., no surprise bills for you!). If you’re ready to learn more or get started, visit www.awbfirm.com/trademark-copyright.