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086: How to start a niche motion design studio w/ Roxy Vélez

Motion Hatch: Helping Motion Designers Do Better Business

Release Date: 04/27/2021

101: How to niche down as a motion designer w/ Giuseppe Forestieri show art 101: How to niche down as a motion designer w/ Giuseppe Forestieri

Motion Hatch: Helping Motion Designers Do Better Business

Should you niche down as a designer? We’ve all heard this advice! So, does niching down help you to win more clients or empower you to be seen as an expert? In this podcast, Hayley speaks with one of our students, Giuseppe about how he niched down his animation studio to work on projects he loves. About Giuseppe Forestieri Giuseppe Forestieri is the Animation Director of his own studio, and has a background in visual communication, specialising in animation and Illustration. Motion Aptitude is the fusion of two of Giuseppe’s biggest passions in life: creativity, and the great outdoors....

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100: Lessons learnt from making 100 podcast episodes w/ Hayley Akins show art 100: Lessons learnt from making 100 podcast episodes w/ Hayley Akins

Motion Hatch: Helping Motion Designers Do Better Business

Hayley Akins is a motion designer, animator and the founder of Motion Hatch. Hayley launched this podcast in November 2017! In this episode, Hayley explains how and why she started this motion design podcast and what she’s learnt along the way. She hopes these

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99: How to create motion design side projects that complement your day job w/ Charli Marie show art 99: How to create motion design side projects that complement your day job w/ Charli Marie

Motion Hatch: Helping Motion Designers Do Better Business

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98: How Giant Ant became a leading motion design studio w/ Jay Grandin show art 98: How Giant Ant became a leading motion design studio w/ Jay Grandin

Motion Hatch: Helping Motion Designers Do Better Business

Jay is Co-Founder of Giant Ant, an animation studio in Vancouver. As Creative Director, Jay oversees nearly every project in the studio—leading the concept development and script writing processes as well as being actively involved in design and animation. In this episode, Jay unpacks how Giant Ant became a leading motion design studio.

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097: How to make six figures as a motion designer w/ John Filipkowski show art 097: How to make six figures as a motion designer w/ John Filipkowski

Motion Hatch: Helping Motion Designers Do Better Business

John Filipkowski is a freelance motion designer from Chicagoland, with over ten years of experience. He’s worked with some huge brands on projects such as Dr Strange and Ant Man! In this episode we discuss how to earn six figures as a motion designer, the importance of outreach and how to build trust with clients.

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096: How to scale your income through productized services w/ Brad Hussey show art 096: How to scale your income through productized services w/ Brad Hussey

Motion Hatch: Helping Motion Designers Do Better Business

Brad Hussey is a web designer, online educator and digital marketing consultant based out of Canada. Brad has taught more than 600,000 indie designers, developers and professionals how to get better at their craft and make a living doing work they love. In this episode we explore how you can use a productized service model to scale your motion design business.

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095: How to make passive income as a motion designer w/ Justin Archer show art 095: How to make passive income as a motion designer w/ Justin Archer

Motion Hatch: Helping Motion Designers Do Better Business

Justin Archer is a freelance motion designer who also makes passive income selling templates for final cut pro editors. He has almost 22k sales from Envato alone! In this episode we explore how he started making money through After Effects templates and how you can still be successful even if a market is saturated.

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094: How to get signed by a motion graphic design agent w/ Drew Melton show art 094: How to get signed by a motion graphic design agent w/ Drew Melton

Motion Hatch: Helping Motion Designers Do Better Business

For some people, the idea of having an agent seems like a dream come true. But how do you actually get signed by a motion graphic design agent? What are the benefits? And once you’ve been signed, how do you make sure you get the most out of the relationship? Find out in our latest episode!

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093: How to work effectively with difficult clients w/ Ryan Koral show art 093: How to work effectively with difficult clients w/ Ryan Koral

Motion Hatch: Helping Motion Designers Do Better Business

Ryan Koral has spent the past 13 years telling brand stories through video storytelling. In that time, he’s learned a thing or two about working with all different kinds of clients. Join us as he shares his top takeaways on how to build a great working relationship, no matter the brief or project.

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092: How to use brand strategy to grow your motion design business w/  Melinda Livsey show art 092: How to use brand strategy to grow your motion design business w/ Melinda Livsey

Motion Hatch: Helping Motion Designers Do Better Business

Melinda Livsey is a former graphic designer turned brand strategist. In this episode, she’ll teach you how you can use brand strategy to grow your motion design business and how to price your projects based on the value they’ll provide.

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More Episodes

As a freelance motion designer, sometimes you find yourself taking on work that you’re not particularly passionate about just to pay the bills.

But what if there was a way that you could exclusively work with brands who align with your personal values AND make a good living in doing so?

Today’s podcast guest will show you how she created a successful niche studio that supports veganism and plant-based living.

About Roxy Vélez

Roxy Vélez grew up in Ecuador but moved to the US to study a master's degree after she finished her studies in graphic design.

After she finished she moved to New York to become a freelance designer. She then moved across the world to Berlin and gradually made the transition from freelance motion designer to becoming a studio owner in 2018. 

Learn how she did it in this fascinating episode.

Links

Read the full shownotes here.

Apply for a place on the Mograph Mastermind.

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Find out more about Vegcraver.