The Power Hour
Be among the 5 lucky listeners to get a FREE Practice Profitability Audit ($2400 value). Join the conversation on and scroll to the bottom to request a FREE audit. Dr. Gary Gerber, the founder of The Power Practice, returns in Season 12 to help announce new host, Eugene Shatsman. The two further cement The Power Hour’s commitment to maximize impact on listeners and their practices by featuring conversations inside and outside the optometric industry, highlighting exclusive insights and data, and creating panel discussions around relevant industry topics. ...
info_outline Redefining Entrepreneurial Success: The Return on Life ExperienceThe Power Hour
How do you define success for your business? Are you making time to balance your work with personal fulfillment, or are you stuck in the cycle of chasing endless profits? In this episode, Bethany is joined by , founder and CEO of AltruVista wealth planning firm, entrepreneur, and author of the best-selling book “The Business Owner’s Dilemma” for a conversation on how to truly define success. Together they discuss an often-overlooked aspect of entrepreneurship: the relentless pursuit of financial gains at the expense of personal fulfillment. Speaking from his wealth...
info_outline Navigating the Cold Start Journey: Bethany's Expert InsightsThe Power Hour
In this episode, join Bethany as she gives some expert insight into the confusing and complex topic of creating a successful cold start practice. Drawing on over two decades of experience, including cold starting her own practice and guiding numerous other doctors in their cold start journeys, she offers invaluable insights into effective strategies and common pitfalls. Bethany cautions against the allure of equipping a new practice with the latest gadgets and technologies from the outset. Instead, she emphasizes the importance of cultivating a solid, dependable patient base with basic needs,...
info_outline Rethinking Your MBA: Expert Advice On How to Advance Your CareerThe Power Hour
Is an MBA your golden ticket to career advancement, or is there a way to invest your time and money with better opportunities? In this episode, Bethany is joined by Dan Koontz, MBA, former Wall Street senior equity analyst, in a conversation about the pitfalls of pursuing another advanced degree to attempt to improve your business acumen. Dan offers deep insights into the value of an MBA for optometrists and entrepreneurs. He shares his journey from an English literature graduate at Cornell University to a successful career in finance, highlighting how an MBA from Columbia...
info_outline Is Dropping a Vision Plan One of Your Resolutions for 2024?The Power Hour
The new year is a chance for everyone to take a step back and seek out ways to improve their life for the upcoming year. Could dropping a difficult vision plan be your answer for a happier and more successful 2024? In this episode, Bethany is joined by Steve Alexander, the marketing director at Anagram and optometry insurance expert, as they discuss an impactful New Year's resolution for optometrists: simplifying their practices by re-evaluating and possibly dropping burdensome vision plans. While this move may seem drastic, Steve elaborates on how this game-changing move aims to...
info_outline Bonuses, Gifts and Holiday Parties, Oh My!The Power Hour
Celebrations, Bonuses, and Gifts — the holiday season is one of the busiest times of year for everyone. What are you planning for your staff this holiday season? In this episode, Bethany is joined by , Director of Client Services at as they discuss how to best approach holiday celebrations and year-end festivities in the workplace. Together they delve into a host of topics ranging from how best to acknowledge the accomplishments of your staff for the year to the distinctions between bonuses and gifts. They also discuss the nuances of holiday decorations in the office and how to...
info_outline Lease Smarter: Strategies to Optimize Your Lease Renewal ProcessThe Power Hour
Lease renewals are the most common real estate transaction for healthcare providers. Unfortunately, they’re also the type of transaction where optometrists lose the most money. How can practice owners flip the odds to their favor and save money? In this episode, Bethany is joined by , founder of , the nation’s leading provider of real estate services for healthcare professionals, as they dive into the critical topic of lease renewals for optometry practices. Their enlightening discussion reveals a common pitfall: many optometrists unknowingly lose out on hundreds of thousands...
info_outline Beyond the Balance Sheet: Smart End-of-Year StrategiesThe Power Hour
2024 is fast approaching! That means that it’s time to consider making big purchases to improve your practice and avoid paying heavy tax bills — but what if there’s a better way to use your money? In this episode, Bethany is joined by , founder of , a firm that does financial and retirement planning for optometric practice owners. Together they have an enlightening discussion on the best strategies to make your money work for you at the end of the year and clarify common misconceptions about taxes and managing practice finances. While it may seem prudent to invest profits...
info_outline From Mindset to Mastery: Overcoming Internal Barriers in Your Professional JourneyThe Power Hour
Expert analysis has determined that in the competitive world of entrepreneurship, only 20% of teams reach their full potential. For the majority of business leaders trying to achieve their goals and build their dream, internal saboteurs could be the thing inhibiting their professional growth. Could your mindset be the thing standing in your way? In this episode of The Power Hour, Bethany is joined by , Vice President of Business Development for the Power Practice and Business Management Coach with over a decade of experience helping optometry practices of all sizes reach their goals and...
info_outline Turning Negative People into Positive Leaders: How Your Team’s Mood Impacts Your ROIThe Power Hour
Finding the right people to help your practice grow is a challenging task. No matter how rigorous your process is, misfits slip through the cracks. Your team is a vital piece to your success -- Don’t let other’s negativity impact your future! In this episode of The Power Hour, Bethany is joined by , an optometrist from the United Kingdom and renowned expert on leadership and management. Together they dive into the impact of negativity and resistance to change in the workplace and how it affects team dynamics and business success. Listen as Gavin discusses the importance for business...
info_outlineIf a restaurant consistently delivers food and customer experience the same way every time, why is it so hard for staff to consistently answer the phones?
Don Fox, CEO of Firehouse Subs, grew from 65 restaurants to over 1180 since becoming CEO in 2009—and franchises value consistency.
Find out how to apply this advice to your practice on this episode of the Power Hour.