Libsyn Directory

LaTonya Shelton | What I Learned My First Year Of Private Practice | TPOT 120

The Practice of Therapy Podcast with Gordon Brewer

Release Date: 03/16/2020

Kasey Compton | Journey to Self-Understanding: Insights for Private Practice Success | TPOT 326

The Practice of Therapy Podcast with Gordon Brewer

Kasey Compton is on a mission to help business owners find their entrepreneurial confidence. She went from bankrupt to Boss Babe when she took her first company from zero to three million in less than three years without ditching her life to do it. She owns three other businesses that have accumulated assets of over two million and are growing by the day. Her superpowers include cutting through the clutter to identify a strategic starting point, increasing efficiency through systems, and tapping into a person’s highest potential. She helps others by designing maps for their...

Dr. Jan Carney | Empowering Professionals: The Importance of Public Health Education | TPOT 325

The Practice of Therapy Podcast with Gordon Brewer

Dr. Carney is Associate Dean for Public Health and Health Policy, and Professor of Medicine, at the Larner College of Medicine at the University of Vermont (UVM). She is Chief of the Division of Public Health at the Larner College of Medicine and directs graduate public health education. In this episode, we cover Dr. Carney’s multifaceted approach to addressing various aspects of healthcare and public health. From guiding individuals through the maze of health information to advocating for systemic changes and collaborative efforts, Dr. Carney's insights underscore the complexity of...

Dr. Connor McClenahan | Crafting Client-Centered Profiles: An Approach to Authentic Engagement | TPOT 324

The Practice of Therapy Podcast with Gordon Brewer

Dr. Connor McClenahan founded Here Counseling, which provides a membership model for private practice so therapists can run their own private practices independently while benefiting from group resources. Dr. McClenahan runs a private practice in Los Angeles and Pasadena and has taught, coached, and written on digital marketing for therapists. His new 100-page workbook helps therapists build a strategic marketing plan and grow their practices. In this episode, Dr. McClenahan dives into the delicate balance private practice owners face between self-doubt and sincere empathy. Advocating for a...

Cameron Schober | Therapeutic Frontiers: Healing Innovation in Private Practice | TPOT 323

The Practice of Therapy Podcast with Gordon Brewer

Cameron Schober is an LPC-S and LMFT-S in the State of Texas, primarily practicing at The Hope Place in Mansfield, TX. Cameron’s main areas of clinical focus is treating trauma using a combination of Accelerated Resolution Therapy, psychedelic-assisted integration, and postmodern therapy approaches in conjunction with psychoeducation related to trauma and it’s effects on our nervous systems as well as our lives. In this episode, we talk about Cameron's journey through the realm of therapeutic practices, navigating challenges, and embracing novel approaches to healing. From grappling with...

Carla Titus | Financial Foundations for Private Practice | TPOT 322

The Practice of Therapy Podcast with Gordon Brewer

Carla Titus is a finance expert with over 15 years of combined corporate financial planning, analysis, strategy, and online businesses experience. She provides fractional CFO services and financial consulting to business owners looking to grow their business profitably. Her priorities for her clients are to help them grow profits, have cash in the bank, and pay themselves well so they can build personal wealth. The journey to financial success in any business requires a solid foundation and forward-thinking strategies. Carla, a seasoned financial advisor, emphasizes the critical role of...

Dr. Liz Lasky | Adapting Private Practice for Modern Needs | TPOT 321

The Practice of Therapy Podcast with Gordon Brewer

This episode covers Dr. Liz Lasky's transformative shift from traditional therapy to coaching, driven by her quest for personal fulfillment and financial success. Embracing skepticism, she champions that therapists can thrive financially while providing valuable services, inspiring others to pursue their dreams. We speak about diverse opportunities for therapists, stressing the need for innovation in the evolving landscape of mental health care. She advocates for balancing roles as a business owner and entrepreneur, believing it's safe to have it all. Dr. Lasky reframes success, encouraging...

Kristie Plantinga | A Guide to Effective Digital Marketing Tactics in Private Practice | TPOT 320

The Practice of Therapy Podcast with Gordon Brewer

Kristie Plantinga is a mental health nerd, writer, and marketer living in Colorado. She is the founder of TherapieSEO—a marketing agency serving therapists and coaches—and —a therapist directory that vets therapists so therapy-seekers can focus on fit, not quality. When she’s not writing about mental health and dreaming up creative content strategies, Kristie can be found snuggling her multiple terriers, sipping a homemade dirty chai, and half-helping her husband cook Lebanese food. This episode is all about navigating the evolving landscape of digital marketing. Kristie emphasizes the...

Malka Shaw | Combating Anti-Semitism: Strategies for Therapists in Private Practice | TPOT 319

The Practice of Therapy Podcast with Gordon Brewer

Malka is a Licensed Clinical Social Worker in New Jersey, New York, and Florida. She has been in the mental health field for over 25 years and has successfully run her private practice for the last 15 years. In response to the events of October 7th and the ongoing situation, Malka Shaw, LCSW and Stacey Shapiro, LCSW, have co-founded the Kesher Shalom Project. This initiative, led by seasoned trauma specialists, has trained over 2000 therapists globally. Their training equips therapists with vital tools to aid Jewish clients during the conflict, covering trauma assessments, practical...

Jason Frishman | Presence and Mindfulness: Balancing Work and Family | TPOT 318

The Practice of Therapy Podcast with Gordon Brewer

has been working for over 20 years to support individuals, groups, families, organizations, and businesses. Jason is excited to bring over two decades of work in offices, institutions, kitchens, farmers’ markets, woodlots, and boardrooms to wild new environments. Whether as a psychotherapist, the creator and founder of JourneyMen, public speaker, thought leader, or narrative consultant, Jason believes that our lives are adventurous, and we can and should be active, engaged authors of our own adventure stories! In this episode, Jason critiques the societal norms that suppress male...

Ashley Darnall | Digital Marketing Success in Private Practice | TPOT 317

The Practice of Therapy Podcast with Gordon Brewer

Ashley is a Licensed Clinical Social Worker and mental health copywriter for therapists. In her professional work as a clinician, Ashley has experience with in-patient counseling and case management, outpatient counseling, and medical and insurance practice. In the realm of SEO and private practice, the importance of user experience is often overlooked, leading therapists to rush into website setup without addressing essential business aspects. This mistake stems from a lack of business education during clinical training. To enhance online visibility, therapists must define their ideal client,...

More Episodes

LaTonya Shelton joins the show to discuss the highs and lows of her first year in private practice. It’s possible to do things your own way. LaTonya speaks about her self-care techniques and what has helped her get through the lows of running your own business. Plus, LaTonya explains the ways to ease the pain points of private practice and how mastermind groups can play a crucial role.

Meet LaTonya Shelton

LaTonya N. Shelton, LCSW, RYT, the owner of Red Jasper Counseling, PLLC, located in Nashville, TN. Her practice specializes in providing treatment for trauma, anxiety, and depression. She is a licensed clinical social worker and yoga instructor who integrates somatic (body-centered) psychotherapy practices and mindfulness in her work with clients.

LaTonya embodies a deep passion for helping individuals learn, heal and grow. She believes that by helping others understand and navigate difficult emotions, clients can experience relief, improved health, and regain control of their lives.

Doing Things Your Own Way

LaTonya is a self-starter. It is so easy to get overwhelmed and inundated with all of the information that’s out there. There are a lot of opportunities for mastermind groups and business coaching. With all the information, it’s so easy to get overwhelmed. You need to start somewhere. Plus, you’re not going to get it right and perfect in the beginning. However, that’s the beauty of starting and moving forward on a journey. Make it your own!

Self-Care For Private Practice Owners

Self-care is such a buzzword these days. Some of the self-care that LaTonya engages in is very simple. She enjoys a cup of coffee most mornings with her dog walking in the park, and that works well for LaTonya. Do the things that get you out in nature. Reading, talking, and being around people that support you will also be essential. These things have been the crux of LaTonya’s self-care.

Take the Leap of Faith

Throw your limiting beliefs out the window. Show up and do the work that you want to do. LaTonya is a dreamer, but also a planner. Being organized, balanced, and flexible will assist in your private practice journey. Are you wondering if you should take the leap into private practice? It’s going to be scary, and there’s going to be peaks and valleys, but start, and you’ll find your way. You’ll meet great people like Gordon. Plus, LaTonya met people in a mastermind and focus groups.

Pain Points in Private Practice

The most significant pain point for LaTonya is not knowing. A lot is riding on your business, so it can be scary, not knowing how it’s going to turn out. The journey is unpredictable, and that cannot be very easy. Also, learning how to market has been a journey for LaTonya. We all want to scale and grow our practices. So that’s been a pain point, not knowing and then deciding what marketing avenues to go down. Imposture syndrome is also a pain point. Sometimes you’ll ask yourself if you really know what you’re doing or if you know what you’re talking about. Take a step back and breathe deeply. You can ease some of the anxiety of jumping into private practice by keeping your full-time job until you have enough finances saved up to feel comfortable.

Mastermind Groups

It’s great to know other people are going through the same struggles. Plus, you’ll see how well other private practice owners are doing, and yet they still have questions and need help. There is always room to grow. It’s inspiring to see other people who are willing to learn continuously. Once you hit a peak, there is still an opportunity to find another peak. Having the support and the opportunity to problem solve is invaluable.

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