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Back To Basics In Private Practice | TPOT 141

The Practice of Therapy Podcast with Gordon Brewer

Release Date: 08/17/2020

Embracing Changes In Your Private Practice | TPOT 155 show art Embracing Changes In Your Private Practice | TPOT 155

The Practice of Therapy Podcast with Gordon Brewer

This episode is all about embracing the changes that 2020 has thrown at us. As we adjust to the new normal, it's time to think about what opportunities we can find. For instance, if you haven't already, maybe it's time to ditch your physical office and go full-time into telehealth. Also, it's time to start thinking about diversifying your income through or . Tune in as I speak about all sorts of ways you can embrace the curveball that is 2020.  Start With Your Why What are your priorities? Why do you want to be in practice? Why do you want to do the things that you do? This year we...

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Faith Dulin | Setting Boundaries And Working With Difficult Clients | TPOT 154 show art Faith Dulin | Setting Boundaries And Working With Difficult Clients | TPOT 154

The Practice of Therapy Podcast with Gordon Brewer

In this episode, Faith Dulin and I talk about her experiences as a new therapist and working on boundaries with people. As therapists, we like to be accommodating. However, people-pleasing will take a toll over an extended period of time. One way that Faith works on her boundaries is by seeing her own therapist. Plus, we talk about working with clients who are challenging to engage with, and we give tips on building rapport with clients upfront. Meet Faith Dulin I moved to Charlotte from the West Coast 20+ years ago. I have a military background and worked uptown in corporate America before...

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Kathryn Esquer | Connecting With Other Therapists During The Pandemic | TPOT 153 show art Kathryn Esquer | Connecting With Other Therapists During The Pandemic | TPOT 153

The Practice of Therapy Podcast with Gordon Brewer

As a telehealth therapist, do you ever feel alone? My guest, Kathryn Esquer, knows exactly what this feels like. She misses the daily interactions with fellow mental health professionals. That’s why Kathryn created the , an organization for the next generation of therapists in private practice. Tune in as Kathryn speaks about how she created a community, politics in the therapy room, and the benefits of finding your network.  Meet Kathryn Esquer Kathryn Esquer is a Clinical Psychologist and MBA graduate. She currently works in her rural hometown in central Pennsylvania providing...

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How Great Clinicians Fail; Reverse Interview with Julie Herres | TPOT 152 show art How Great Clinicians Fail; Reverse Interview with Julie Herres | TPOT 152

The Practice of Therapy Podcast with Gordon Brewer

In this episode, Julie Herres interviews Gordon about how great clinicians can fail. First, clinicians can fail when they don’t know their numbers. It’s critical to understand the profit and loss of your business. Another significant mistake clinicians make is not charging enough for their sessions. A therapist must understand how their money mindset is holding them back from making enough money to run a private practice. Plus, we talk about the importance of having six months of income saved for emergencies, how to avoid debt, and why you need to stop bootstrapping. Meet Julie Herres...

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Danielle Branche | Navigating Perfectionistic Beliefs in Private Practice | TPOT 151 show art Danielle Branche | Navigating Perfectionistic Beliefs in Private Practice | TPOT 151

The Practice of Therapy Podcast with Gordon Brewer

In this episode, Danielle Branche joins the show. She talks about navigating perfectionistic beliefs when it came time to create her private practice. After loads of therapy, Danielle finally came to terms with the idea that a perfect private practice simply isn’t possible. Also, Danielle speaks about the transition from private practice to group practice. Plus, we talk about overcoming shame, the black lives matter movement, and the importance of boundaries. Meet Danielle Branche If you ask any therapist why they were drawn to this profession, most of them would answer with, "I wanted...

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Danielle Branche | Navigating Perfectionistic Beliefs in Private Practice | TPOT 151 show art Danielle Branche | Navigating Perfectionistic Beliefs in Private Practice | TPOT 151

The Practice of Therapy Podcast with Gordon Brewer

In this episode, Danielle Branche joins the show. She talks about navigating perfectionistic beliefs when it came time to create her private practice. After loads of therapy, Danielle finally came to terms with the idea that a perfect private practice simply isn’t possible. Also, Danielle speaks about the transition from private practice to group practice. Plus, we talk about overcoming shame, the black lives matter movement, and the importance of boundaries. Meet Danielle Branche If you ask any therapist why they were drawn to this profession, most of them would answer with, "I wanted...

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Linda Sanderville | Liberating Your Identity In Private Practice | TPOT 150 show art Linda Sanderville | Liberating Your Identity In Private Practice | TPOT 150

The Practice of Therapy Podcast with Gordon Brewer

In this episode, Linda Sanderville explains how she wants to shift generational poverty – it’s all about a money mindset shift. We talk about navigating our mindset blocks when it comes to having a thriving private practice. Also, Linda reveals what it takes to create a practice that fits your lifestyle, including why you should never feel guilty for raising your fees. Lastly, Linda speaks about how she found her liberated identity and gives her thoughts on the #BlackLivesMatter movement. Meet Linda Sanderville Ready to receive greater abundance in your private practice? Without guilt,...

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Elizabeth Broyhill Morris | Creating Hope And Resilience | TPOT 149 show art Elizabeth Broyhill Morris | Creating Hope And Resilience | TPOT 149

The Practice of Therapy Podcast with Gordon Brewer

In this episode, Elizabeth Broyhill Morris, the Founder of Living Hope, joins the show. We talk about the difference between hope and expectation. When we expect something to happen, we are relying on external factors. When we hope, we understand that our life is in our own control. Then, Elizabeth reveals the eight practices you can utilize to sustain hope - Surrender, Stillness, Grief, Honesty, Curiosity, Forgiveness, Resilience, and Joy. Stay tuned as Elizabeth dives into how to put these actions into place to start your journey to joy. Meet Elizabeth Broyhill Morris Elizabeth Broyhill...

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Veronica Cisneros | Unapologetic Self-Care In Private Practice | TPOT 148 show art Veronica Cisneros | Unapologetic Self-Care In Private Practice | TPOT 148

The Practice of Therapy Podcast with Gordon Brewer

Veronica Cisneros joins the show to talk about how therapists can start empowering their personal and professional lives. Most likely, you lack vulnerability. Veronica says it’s time you started taking care of yourself and engage in the hobbies that spark your joy and fire your passions. Think about the life that you want to live in. How are you currently pursuing it? Well, it’s time to start permitting yourself to do the things that you want to do. Plus, don’t be afraid to ask for help when you need

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Alison Pidgeon | Being A Group Practice Boss | TPOT 147 show art Alison Pidgeon | Being A Group Practice Boss | TPOT 147

The Practice of Therapy Podcast with Gordon Brewer

In this episode, Alison explains what it is like to run a group practice, like a boss! Alison is into tracking data; she likes to make her decisions based on numbers. You’ll hear loads of tips about having a group practice. For instance, don’t wait to delegate for when you’re stressed out and on the verge of burn out – it’s probably time to delegate today! Stay tuned as Alison explains how she finds the best clinicians for her practice and the ways that she compensates her staff.

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More Episodes

When I first started my practice, there was very little information explaining how to start a private practice. However, there are a lot of basics that are important for people to know. This episode is all about getting back to the basics and thinking about what is needed in order to have a successful practice. I share what I have learned through my own successes and failures (by the way, there have been a lot). Plus, I share what I've learned from other clinicians and conversations that we've had. Enjoy!

Start With Your Why

Always start with your why. Think about things in-depth and have clarity for yourself as to why you want to start a private practice versus just working for someone else. Private practice isn't for everyone. You have to have a bit of a mindset shift from being an employee to becoming a self-employed person. This is something you have to get your head around. Look at your reasons why you want to be in private practice. For most people, they wish to have the autonomy of creating their schedule. Listen to Why Knowing Your Why Is Important In Private Practice.

Business Models

Next, think about what sort of business model you want to use in your practice because, like it or not, being in private practice is like running a business. You have to have business savvy in running your practice. In the private practice startup guide, there are some links to one of the most popular blog posts that I did early on about setting up a private practice because there are lots of different ways to set it up. Read Business Models in Private Practice.

Find A Private Space

One thing that you need is a place or a method to meet with clients. You will need to have a private space to do that. During COVID, telehealth is now the predominant way of providing services. Essentially, you can have an online practice, and that's a massive game-changer in terms of saving costs and being able to cut down on overhead. That's something to consider, starting online without even having an office space. Now more than ever is a great time to go into private practice or be a mental health provider because there is a shortage of us folks.

Understand The Financial Side

A lot of people make a mistake when going into private practice if they jump into it too quickly. You've got to make sure that you've got a financial buffer for yourself. Also, you need to have a clear picture of what sort of income you need from your practice to support your lifestyle. One of the things that you need to do as a business owner is to have a financial buffer. If you didn't see any clients for a month, would you be able to pay yourself plus be able to cover your expenses? I recommend putting a lot of effort into creating that buffer for yourself. It may be beneficial for those folks that might be transitioning from agency work to start your practice part-time. Learn more in the Money Matters in Private Practice Course.

Marketing Your Private Practice

How are people going to know who you are? People should be to find you so that you can help them. Marketing is just merely a relationship-building exercise. It is making sure that you're putting yourself out there for people to find you because believe me, people are looking for us. People want help, and people want to be able to connect with the right person and find people who can help them with the things they're struggling with. The first part of marketing is merely networking; being able to build relationships within your community. The other part of that is with the niche that you defined for yourself. It's essential to establish a specialty area for yourself because it will make it easier for the right clients to find you. Listen to Niche Marketing in Private Practice.

Outsourcing Tasks

As you grow, one of the things that will happen is that you can get busy with a lot of stuff that doesn't bring you any income. That's when you want to begin to automate and outsource. The big mistake that people make is they create a mindset about money that doesn't work when it comes to business. One of the things about being able to run a business is you've got to be prepared at different times be able to invest in your business. You'll either be investing your time or your money and sometimes both. Think of it as a learning period, being able to set up things on your own, if you're comfortable with that, all of those things is an investment of your time. You should be able to, at least over time, get a return of the investment of your time in your practice. In other words, it will pay off in the long run.

Money Mindset

Think about your mindset, and mainly your money mindset is not to be afraid to spend money. One of the things that I hear from people is that they're scared to spend money on things that are going to give them a return on their investment. For example, a Psychology Today listing costs about $30 a month. That is absolutely a good investment because if you got just one client from that, it would pay for itself. The other part is being able to spend your money on things that will free up your time.

Being transparent… Some of the resources below use affiliate links which simply means we receive a commission if you purchase using the links, at no extra cost to you. Thanks for using the links!

Resources

TherapyNotes.com - Use the promo code "GORDON" to get 2 months free!

Get your FREE Private Practice Start-Up Guide!

Brighter Vision

SEO and Getting Your Private Practice Website Found

Simplified SEO Consulting with Jessica Tappana

GreenOak Accounting

During August, I am offering a 20% discount on all of the Practice of Therapy digital products.  This includes all of the e-courses and digital products on the Teachable Platform and Gumroad.  Use the promo code "AUG2020" at checkout.

G Suite for Therapists | The E-Course

Session Note Helper 3.0

Money Matters in Private Practice | The Course

Join the G-Suite for Therapists Users Group

Cool Resources

Follow @TPOTpodcast on Instagram

My colleague Ryan Hofrichter is forming several online mastermind groups for therapists getting started in private practice. Contact Ryan at ryan@steadypractice.co with any questions or visit https://steadypractice.co/mastermind/ to fill out an interest form.  Let him know your learned about it from me ;-)

Meet Gordon Brewer, MEd, LMFT

Gordon is the person behind The Practice of Therapy Podcast & Blog. He is also President and Founder of Kingsport Counseling Associates, PLLC. He is a therapist, consultant, business mentor, trainer, and writer. PLEASE Subscribe to The Practice of Therapy Podcast on iTunesStitcher and Google Play. Follow us on Twitter @therapistlearn and Pinterest “Like” us on Facebook