#23 CYRENE KREY: HOW CONQUERING PTSD & OVERCOMING TRAUMA LED ME TO COACHING OTHERS THROUGH IT. COURAGE IS WITHIN YOU, YOU JUST NEED TO UNCOVER IT. COACHING VS. THERAPY.

Today I’m joined by Cyrene Krey, a total badass of a woman, a Path to Freedom graduate and current client. I wanted Cyrene to come share her story with you guys today because I think it’s such a great example of how the first year in business REALLY goes.

 

It’s all about trial and error, discovering what’s really aligned with you and what’s not and exploring the business that’s right for you. 

 

Cyrene started off with one business that was based on her passion, photography but found it was like pulling teeth! That’s when she switched paths and started something that was more aligned with her true calling - serving women who’d been through trauma and helping them transform their inner badasses. 

 

Cyrene took her life experience and packaged it up into a system that other women can now use to really take control of their lives back, to stop getting walked all over and start standing up for themselves and overcome and manage the trauma and PTSD that affects them. 

 

And she did this all without being certified or having a degree in psychology. We dive into how she was able to do this in this episode. The truth is, people actually want to work with someone who’s gone through what they’re going through. And often the best people to help them are just a few steps ahead of them. But first you need to package up that experience into a replicable system for others to go through!

 

For a limited time I’m actually offering a free PDF guidebook that gives an overview and outline of the exact process, my PCM framework, that I teach inside my Path to Freedom Program that Cyrene took to develop her own coaching program. 

 

The bonus worksheet for the PCM framework that you can download now for free WILL be sold separately soon, so if you’re thinking about starting a coaching business, or you already have but you aren’t getting anywhere with it, this is the perfect next step for you. 

 

❌No more confusion about what value you have to offer.

 

❌No more pulling your hair out trying (but failing) to share your gifts and experience with the world in a way that makes sense

 

❌No more stressing over the fact that you're not qualified "enough"

 

❌No more "I'm a coach!" but you're actually only doing "pro-bono" work 

 

With this ONE simple & quick action guide you'll be able to understand how your own life experience and knowledge can be turned into a powerful system for getting clients results and be sold as a high-ticket, high-value program. 

 

You can download it for free right now, get it before the bonus goes away - 

http://punchdrunksoul.com/coach101

 

Also on this episode we chat about our trip to Thailand and how Cyrene got the courage to travel out of the country for the first time ever BY HERSELF no less to attend my retreat. And we also get into how much she’s invested in herself and her business and what that’s been like for her. She shares the fears she had around investing in herself and how it turns out that what she was really afraid of was failing.

 

We’ve all been there but Cyrene shares how she was able to turn this around to have success and land her first paid client!

 

Aha Moments

 

• - The difference between coaching and therapy from someone who’s been through both
  
• - How struggling with PTSD for 15 years made Cyrene choose between life or death and how she not only chose life but completely reinvented herself
  
  
• - Why turning your passion into your business isn’t always the best plan
  
  
• - 2 great analogies to know when something is aligned versus not
  
  
• - How to get over what people are going to think about your new life or business
  
  
• - How coaching is part of a revolution of new career paths in the 21st century
  
  
• - When you think you can’t afford to invest in yourself - dig deeper. The underlying issue is usually THIS.
  
  
• - Cyrene’s best advice for new coaches or  aspiring coaches just starting out

 

Links:

Get my PCM Framework and Top 7 Tips To Start Your Coaching Biz and Get Paid Clients without Being Certified -  Punchdrunksoul.com/coach101

Path to Freedom Coach Academy Waitlist: Punchdrunksoul.com/pathtofreedom

Cyrene’s Instagram: https://www.instagram.com/brokentobalanced/

Cyrene’s Website: Broken2Balanced.com